Press Releases

Sony Canada Announces the Sony Tablet S Awarded the PTPA Winner’s Seal of Approval

Sony Tablet S Earns Coveted Parent Tested Parent Approved (PTPA) Seal of Approval

Toronto, January 31, 2012 – Sony Canada is pleased to announce the Sony Tablet S has been awarded the PTPA Winner’s Seal of Approval in the first ever Tech It Up campaign with North America’s most trusted tech expert, Marc Saltzman. PTPA Media has North America’s largest volunteer parent testing community with over 40,000 parents and was rated the Most Trusted Seal by over 22,000 consumers.

Consumers looking for high-quality products and services can rest assured when they see the PTPA Winner’s Seal, it’s evidence of a product’s excellence from having been evaluated by unbiased consumers. The PTPA Media™ Seal has quickly gained recognition as an international leader in certifying consumer products for quality, effectiveness and value. Their CEO and founder, Sharon Vinderine has appeared on nearly 50 morning shows as a reliable source for the latest and greatest in family products.

The Sony Tablet S was featured in PTPA’s Tech It Up Campaign where first-rate high-tech products were tested by unbiased volunteer families in their homes as well as by trusted tech expert Marc Saltzman. Specializing in consumer electronics, Internet trends and interactive entertainment, Marc is also an author of 14 books and currently contributes to nearly 50 high-profile publications in Canada and the U.S.

Sony Canada is proud to have been awarded the Seal of Approval from PTPA Media Inc for the Sony Tablet S. “We are thrilled to win the Seal of Approval from PTPA Media Inc.,” said Puneet Jain, Director of Marketing of the Sony Tablet at Sony Canada. “The Sony Tablet was designed for family entertainment so it’s wonderful to receive this recognition from tech expert Marc Saltzman and a panel of parents for product excellence.”

“We are incredibly excited to announce the winners of this new category. Technology is such a huge part of the way we live our lives, that it was a natural fit for us ,” says Sharon Vinderine, CEO and founder of PTPA Media Inc. “When consumers search for our Seal of Approval on products, they are essentially searching for validation from their peers. Knowing that their peers have objectively tested these products based on their performance in a real life environment provides a resource that is truly priceless.”

About Sony of Canada Ltd.

Established in 1955, Sony of Canada Ltd. is a wholly-owned subsidiary of Sony Corporation, of Tokyo, Japan, a world leader in High Definition. Sony provides end-to-end solutions through products that include the market-leading Blu-ray Disc™ players, BRAVIA® televisions, Cyber-shot® digital cameras, Handycam® Camcorders, VAIO® computers, broadcast cameras, IPELA security cameras and video conferencing and many more products that deliver the true entertainment experience.

Sony is one of the most comprehensive entertainment companies in the world with a portfolio that includes electronics, music, movies, games and online businesses. With headquarters in Toronto, sales offices in Vancouver and Montreal and distribution centres in Coquitlam, British Columbia, and Whitby, Ontario, Sony Canada employees support a network of more than 500 authorized dealers and a number of Sony retail locations across Canada.

Sony Canada is devoted to the betterment of children, the environment, and the community. Through the Sony Canada Charitable Foundation (SCCF), Sony Canada aims to maximize its support of charitable and philanthropic organizations, including Make-A-Wish® Canada, the United Way of Canada and Earth Day Canada.

About PTPA Media Inc.

PTPA Media provides an objective framework for appraising and promoting new products designed to enrich family living. The company’s mission is to marry innovative companies with discerning consumers, to improve consumer access to quality products and services for their families and homes.