Good news for Sony E mount camera owners looking for a low-cost telephoto lens. Sony has announced the FE 100-400mm F5.6-8 OSS, a super-telephoto 4x zoom lens for its full-frame and APS-C Alpha cameras. Besides the...
Latest News
Quickfact Sheets
Look Inside
Fujifilm Announces “Focus on Glass – Untold Stories” on March 5
Focusing on attractive retro designs, practical features, dedicated analog-style dials, and its unique Film Simulation, Fujifilm has successfully raised the attractiveness and desirability of its APS-C mirrorless...
Happy New Year 2026!
In 2025, manufacturers quietly doubled down on what made their cameras attractive to their targeted market segments. Instead of chasing extreme specifications, they focused on refinement, reliability, and clearer...
Nikon Z f Silver Edition Announced, Plus 3 New Colours
Nikon Canada today announced the release of a new silver edition of the full-frame/FX-format Nikon Z f mirrorless camera, as well as three new Premium Exterior colour options: Cognac Brown, Teal Blue, and Mauve Pink...
Canon Announces RF7-14mm F2.8-3.5 L Fisheye STM Zoom Lens and RF14mm F1.4 L VCM Prime Lens
PRESS RELEASE Canon Continues Wide Angle Optical Excellence with Launch of RF7-14mm F2.8-3.5 L Fisheye STM Zoom Lens and RF14mm F1.4 L VCM Prime Lens MELVILLE, N.Y., February 4, 2026 — Canon U.S.A., Inc., a leader in...
Panasonic Announces Full-Frame L-Mount LUMIX S 100-500mm F5-7.1 O.I.S.
LUMIX S 100-500mm F5-7.1 O.I.S. is the first S Series L-mount ultra-telephoto zoom lens with up to 7 stops image stabilization when combined with an S Series full-frame mirrorless camera with Dual I.S. 2. Features...













