Lenses Nikon Press Releases

Nikon Announces NIKKOR Z 135mm f/1.8 S Plena

Today Nikon Canada announced the NIKKOR Z 135mm f/1.8 S Plena, a mid-telephoto prime lens for the Nikon’s Z mount full-frame mirrorless cameras. The Plena is a portrait lens that follows in the footsteps of the iconic NIKKOR Z 58mm f/0.95 S Noct, and is only the second Nikon lens to be granted a dedicated name.

The Plena boasts brightness from edge-to-edge, beautiful well-rounded bokeh quality with a 11-blade diaphragm, extreme sharpness, a close minimum focusing distance of 82 cm/2.69 ft, a fully weather-sealed body for durability, and two customizable L-Fn buttons.

The name “Plena” is derived from the Latin term plenum, which denotes the state of a space being completely full. This name was chosen to reflect the lens’s ability to fulfill the user’s creative vision with superior light gathering capability, beautiful, well-rounded bokeh and outstanding sharpness and clarity throughout the frame.

The new NIKKOR Z 135mm f/1.8 S Plena will be available in mid-October (US) / late October (Canada) for a SRP of US $2499.95 / MSRP of CAD $3,399.95.

PRESS RELEASE

THE SPLENDOUR OF FULL RADIANCE: NIKON RELEASES THE NIKKOR Z 135MM F/1.8 S PLENA

With an Emphasis on Extreme Peripheral Illumination, the Plena is a New Visual Experience with Dreamy Bokeh, Fast Aperture & Beautiful Compression

MISSISSAUGA, ON – September 27, 2023 — Today Nikon Canada Inc. announced the release of the NIKKOR Z 135mm f/1.8 S Plena, an impressively unique lens for Nikon Z series mirrorless cameras. This new mid-telephoto prime lens bestows astonishingly high resolution, edge-to-edge brightness, incredible sharpness and spectacularly dramatic bokeh, all while elevating the threshold of what’s possible with optical technology.

The name “Plena” is derived from the Latin term plenum, which denotes the state of a space being completely full. This name was chosen to reflect the lens’s ability to fulfill the user’s creative vision with superior light gathering capability, beautiful, well-rounded bokeh and outstanding sharpness and clarity throughout the frame. Following in the footsteps of the NIKKOR Z 58mm f/0.95 S Noct, this distinctively brilliant portrait prime is only the second Nikon lens to be granted a dedicated name, with the hope that it will be highly regarded by users for many years to come.
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Lenses Nikon Teasers

Nikon Teases New Plena Lens for September 27, 2023

Nikon defines “Plena” as “Image and imagination overflowing with creativity.” From the video teaser, the Plena lens looks like it might be a fast (large aperture) lens for low-light shooting. If that’s the case, bokeh would also be a big feature.

The Nikon Plena will be revealed on September 27, 2023 at 12AM EDT.


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Cameras Nikon

Nikon Z f: The Nikon FM2 Reborn, Take 2

If you have been waiting for a full-frame version of the beautiful Nikon Z fc (which was supposed to be the Nikon FM2 reborn, Take 1), this is your lucky day. Today Nikon Canada announced the Nikon Z f, a full-frame mirrorless camera that, like the Nikon Z fc before it, is targeted to content creators. Nikon is marketing it to the fashion, travel, tourism, adventure, wildlife/outdoors, weddings, product reviews, and cosplay segments.

Main Features:

  • All the dials and controls of the Z fc
  • 24.5MP DSI CMOS sensor
  • Pixel-shift (tripod use and static subjects): 4 shots (better color reproduction), 8 shots (better color reproduction and less noise), 16 shots (better color reproduction and 96MP), 32 shots (better color reproduction, less noise, and 96MP); compiled in NX Studio
  • 273 AF points (299 in Auto-area AF) and the 3D Tracking AF system inherited from the Nikon Z 8, recognizing people, dogs, cats, birds, cars, motorcycles, bicycles, trains and planes
  • 5-axis 8 stops IBIS
  • Focus-point VR, which minimizes blurring at the focus point rather than the centre of the frame (works only with Nikon wide-angle Z lenses with no optical IS)
  • 14fps Continuous Shooting and 30fps JPEG High-Speed Frame Capture+
  • Pre-Release function to start recording before the shutter is fully pressed
  • An incredible -10EV low-light focus sensitivity
  • A dedicated B&W photo mode
  • 3.2-in. 2.1M_dot Vari-angle Touch LCD
  • 3.69M-dot EVF 0.8x magnification
  • Starlight view mode
  • 4K/30P (no crop), 4K/60P (APS crop), 1080/120P video; 128 minutes
  • Dual memory card slots (SD UHS II, Micro SD)
  • Touch Fn (when camera is at your eye)
  • Dust- and drip-resistance

These specifications are really exciting seeing that some of them are even better than what you can get from the Z 6II and Z 7II, and so again no rumors necessary, we can pretty much predict these features will pretty quickly migrate to the Z 6III and Z 7III.

Fancy a more colorful Z f? You can choose (for about CAD $130 / US $100 more) from six different colour options: Indigo Blue, Sepia Brown, Bordeaux Red, Sunset Orange, Moss Green and Stone Gray.

The Nikon Z f will be available in October 2023 for CAD $2,699.95 / US $1999.95 (body only), CAD $3,029.95 / US $2239.95 (with retro-styled NIKKOR Z 40mm f/2.0 SE), CAD $3,499.95 / US 2599.95 (with NIKKOR Z 24-70mm F/4 S). The additional colour options will be available as body-only for an MSRP of CAD $2,829.95 / SRP of $2099.95 exclusively from the Nikon Store.

PRESS RELEASE

THE NIKON Z f: INNOVATION THAT DRIVES CREATIVITY

The Nikon Z f is the Beautiful Convergence of Groundbreaking Technology + Iconic Design

MISSISSAUGA, ON– September 20, 2023 – Today Nikon Canada Inc. announced the release of the Z f, a full-frame mirrorless camera that harmonizes a timeless aesthetic with the best of Nikon’s next-gen camera technology, derived directly from the acclaimed Z 8 and flagship Z 9. At first glance, the Z f is a definitive statement in functional design that ignites the desire to craft an image. Looking closer, it’s a veritable powerhouse of modern performance fueled by the EXPEED 7 processing engine that enables an enhanced AF system, impressive speed and astounding low-light capability. The new processing power also adds incredible new features such as pixel-shift shooting, the most advanced in-body stabilization of any Z series camera, plus the addition of a dedicated monochrome mode.

Nikon Z f

Nikon Z f

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Cameras Fujifilm Press Releases

Fujifilm INSTAX PAL Digital Camera Is Palm-Sized and Bundled With INSTAX MINI LINK 2 Smartphone Printer

The Fujifilm INSTAX PAL Digital Camera is tiny when compared to a standard Fujifilm INSTAX camera. That’s because Fujifilm has separated the taking and the printing of pictures into two separate devices. The INSTAX PAL takes up to 50 images in its internal memory which you then transfer to the free INSTAX PAL Smartphone App, add photo effects using 18 creative filters and stickers, and finally print them out on the bundled INSTAX MINI LINK 2 Smartphone Printer.

However, when the Link Mode is physically switched on, the INSTAX PAL will print directly to the INSTAX MINI LINK 2 Smartphone Printer as soon as you snap a photo — just like a standard INSTAX camera does. And, depending on which INSTAX printer you connect to, you can choose to print in mini, square or wide format.

Fujifilm INSTAX is also announcing the new INSTAX MINI Soft Lavender instant film, featuring a simple, light purple design that will be available in a 10-exposure pack.

L to R: INSTAX PAL - Multi-use Ring - Mini Link 2 Smartphone Printer - PAL Silicone Case

L to R: INSTAX PAL – Multi-use Ring – Mini Link 2 Smartphone Printer – PAL Silicone Case

The Fujifilm INSTAX PAL bundled costs CAD $269.99 / US $199.95 and includes: a PAL digital camera (in Pistachio Green); a coordinating multi-use, detachable ring; a Mini Link 2 Smartphone printer (in Clay White); and a PAL Silicone Case (in Pistachio Green).

The MINI Soft Lavender Instant Film (10 exposure pack) costs CAD $13.99 / US $15.75.

PRESS RELEASE

Digital Image Creation in the Palm of Your Hand Is a Snap with Fujifilm’s New INSTAX PAL Digital Camera & INSTAX MINI LINK 2 Smartphone Printer Bundle

Company Also Introduces New Soft Lavender INSTAX MINI Instant Film 10-Pack

MISSISSAUGA, ON., September 20, 2023 – FUJIFILM North America Corporation announces the launch of the INSTAX PALTM digital camera and INSTAX MINI LINKTM 2 Smartphone Printer Bundle, for ages 13+. INSTAX PAL is a unique, palm-sized digital camera — the first all-digital camera in the INSTAX product line-up — designed to capture life’s spontaneous moments for photo printing on INSTAX instant film via an INSTAX printing device1. With the INSTAX PAL digital camera, image makers can snap photos digitally and then utilize the free, downloadable INSTAX PAL Smartphone App to add fun photo effects, including filters, text and in-App stickers.

Once created, the digitally stored images can be transferred to the INSTAX PAL App and then printed through an INSTAX LINK Series Smartphone printer (the INSTAX MINI LINK, SQUARE LINK, or LINK WIDE) or through the INSTAX MINI hybrid instant camera, providing versatility to print on INSTAX instant film (sold separately) in any of the available INSTAX MINI, SQUARE, or WIDE formats. The INSTAX PAL App can also directly share your transferred and stored digital images to social media.

“The INSTAX PAL digital camera and INSTAX MINI LINK 2 Smartphone Printer Bundle is a great option for those who want to capture images digitally with the ability to print on INSTAX instant film at their convenience,” said Bing Liem, president, Imaging Division, FUJIFILM North America Corporation. “INSTAX PAL’s small-form factor enables users to capture images on the go, and then decide which ones to print and enhance later with the INSTAX PAL Smartphone App. We’re excited for our INSTAX consumers to buddy up with the first all-digital INSTAX offering — the INSTAX PAL digital camera and INSTAX MINI LINK 2 Smartphone Bundle!”
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Cameras Sony

Sony ZV-E10 II Rumors

There are some rumors going around that Sony might be ready to upgrade its APS-C Vlogging mirrorless camera, the Sony ZV-E10 (2021). What new features will be in the Sony ZV-E10 II?

No need for rumors. It will probably be based on the newly released Sony a6700 (2023), minus the EVF. Check out our Sony ZV-E10 Improvement Suggestions, and you should get a really good idea what Sony engineers would be aiming at improving.

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