PRESS RELEASE Panasonic Introduces New Compact Standard Prime Lens to its Full Frame LUMIX S Series: LUMIX S 40mm F2 (S-S40) Newark, N.J. (April. 21, 2026) – Panasonic is pleased to introduce the new LUMIX S 40mm F2 (S...
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Leica M11 “New York” Engraved Edition Limited to 100 Units Available Today
March 1, 2025 celebrated 100 years since the Leica I, Leica’s first mass-produced 35mm camera which, with its compact and nimble design, changed the world of photography forever. As part of this centennial...
Fujifilm Announces Its Smallest and Lightest Zoom Lens: the FUJINON XC13-33mmF3.5-6.3 OIS
PRESS RELEASE Small Wonder: Fujifilm Introduces FUJINON XC13-33mmF3.5-6.3 OIS FUJIFILM X Series’ smallest compact zoom lens, with impressive close focusing capabilities, covering wide-angle to standard focal lengths...
Fujifilm X-Half Camera Launch on May 22 1:00 AM EST
Is it or ain’t it? A diptych camera, that is. The new video teaser claims that this new X Series camera “blends innovation with nostalgia, offering a truly unique experience.” The slogan “Half...
Le Fujifilm X half
FUJIFILM vient d’annoncer le lancement du X half, une version modernisée d’un caméra analogique film classique. Le X half permet aux utilisateurs de revivre l’expérience photographique classique des films à...
Leica Vario-Elmarit-SL 28–70 f/2.8 ASPH.
PRESS RELEASE New: Leica Vario-Elmarit-SL 28–70 f/2.8 ASPH. The most compact and lightweight standard zoom lens for the Leica SL-System. Wetzlar, 12 June 2025 – With over 150 years of expertise, Leica has built a...