Press Releases

IMPORTANT INFO – Samsung #DITCHtheDSLR event tomorrow

This is an update to the previous blog Samsung #DITCHTHEDSLR Free Event in Times Square: Ditch Your DSLR for Mirrorless NX Cameras June 4, 2014 .

Samsung has sent us additional info concerning their #DITCHtheDSLR event taking place in New York’s Times’ Square tomorrow (Media 10-12 p.m.; Public 12-6 p.m.).

The first two hundred fifty (250) participants who trade in their existing Qualifying Digital Camera (as defined below) will receive a Samsung NX30 Camera (Model Number: EV-NX30ZZBGBUS/approximate retail value $999.99 each) (“Trade Up Reward”) while supplies last.

Below, please find the media alert about the event, where Samsung clarifies its OFFICIAL terms and conditions for “ditching” or trading in a DSLR camera for a Samsung NX30.

Samsung has posted the FULL Terms and Conditions via the following URL:

Of note, a qualifying DSLR includes the lens and battery.


Trade In Criteria

All Items submitted for trade-in under this Promotion are subject to acceptance by the Promoter in its sole discretion.

Items that the Promoter accepts for trade-in under this Promotion will be paid for with the Trade Up Reward. Participants will not be entitled to any other form of payment or exchange for items submitted for trade-in under this Promotion.

You represent and warrant that you have the legal right to sell all items you submit for trade-in under this Promotion, that the items are not counterfeit or stolen, and that your submission of them complies fully with the Promotion requirements. Promoter may utilize a national stolen goods database to determine if submitted items were ever reported stolen.

Qualifying Digital Camera : For your existing digital camera to qualify for the Trade Up Reward, it must be a digital camera which is fully operational, including the main battery. and power supply and functioning lens, must not be permanently marked or defaced and must be complete and undamaged (reasonable wear & tear excepted) (the “Trade-In Criteria”). For the avoidance of doubt, each of the following is considered beyond reasonable wear and tear; cracked/split or open chassis structure, cracked or non-working display, does not power on, missing/failed AC adaptor or battery charger, missing battery (if applicable), lens cracked, or mechanism seized or failed. Only cameras that fully comply with the Trade-In Criteria shall be deemed a “Qualifying Digital Camera” for the purposes of this Promotion and such determination shall be at the sole discretion of the Promoter.

Participants may only submit one Qualifying Digital Camera for a maximum of one Trade Up Reward.