Press Releases

Panasonic Launches the LUMIX Luminary Lounge

Panasonic has launched its new social community for Hybrid Photographers, the LUMIX Luminary Lounge. To kick things off, the LUMIX Luminary Team has created “The GX7 Change your Perspective Tour” and will post hybrid and still imagery throughout the tour and interact with fans through tweets.

The Luminary Team consists of Suzette Allen (@suzetteallen), Giulio Sciorio (@giuliosciorio) and Rick Gerrity (@rickgerrity) and will act as ambassadors for the Lumix G brand, starting out this tour with the latest LUMIX Digital Single Lens Mirrorless (DSLM) Camera, the DMC-GX7.

You can follow their adventures by searching hashtag #LUMIXLounge on Twitter, visiting the Lumix Luminary Lounge or on Facebook.

Stay tuned to the Lumix Luminary Lounge for a contest to win a GX7.

PRESS RELEASE

Panasonic Launches the LUMIX Luminary Lounge, a New Social Community for Hybrid Photographers

New Community Allows Photographers and LUMIX Fans to Interact, Share Content

NEWARK, NJ (August 14, 2013) – Panasonic is pleased to announce today’s launch of its new social community for Hybrid Photographers, the LUMIX Luminary Lounge. Hybrid photography and other photo content will be hosted by the LUMIX Luminary Photographers and sponsored by Panasonic. Hybrid Photography is the combining of still, video and audio as a popular form of photographic display in tune with the social media world we live in. This is the first photo community centered on a true social media experience. Users who join the community through various social media channels have the opportunity to interact with the LUMIX Luminary Photographers, a group of photography professionals and enthusiasts hand selected by Panasonic as ambassadors for the brand.

A second phase to the community will incorporate Google+ Hangouts with the LUMIX Luminary Photographer team, fan interaction through Instagram, new Luminary Photographer biographies’ and enhanced Facebook interaction. The site currently supports Instagram, Twitter, YouTube, and Facebook.

To kick things off the LUMIX Luminary Team has created “The GX7 Change your Perspective Tour” to promote Hybrid Photography to Panasonic dealers throughout the USA. As ambassadors for the Lumix G brand, the LUMIX Luminary Team will begin their journey in Chicago armed with the latest LUMIX Digital Single Lens Mirrorless (DSLM) Camera, the DMC-GX7, which features high photographic performance and allows photographers to change their viewing perspective with a high color accuracy integrated 90-degree tiltable LVF (Live View Finder). The LUMIX Luminary Photographers will post Hybrid and Still imagery throughout the tour and will interact with fans through tweets.

The trip will be documented on http://us.panasonic.com/lumixlounge which can be easily viewed on a PC or any mobile device. Stay tuned to the Lumix Luminary Lounge for a contest to win a GX7 and make sure that you like us on twitter @LUMIXUSA to stay informed about it and more.

To learn more about the LUMIX Luminary Photographers, their work and the adventures they are having on the road, please search hashtag #LUMIXLounge, or visit http://us.panasonic.com/lumixlounge or on Facebook at http://apps.facebook.com/lumixlounge/pages/de814c8476d1895d.