Each week throughout March and April, Nikon will release a new creator film exclusively on the brand’s YouTube channel. The participating creators will also share behind-the-scenes content that gives viewers an inside look into their take on the challenge and their creative process.
PRESS RELEASE
NIKON INTRODUCES “8 DAYS WITH Z 8” CHALLENGE: A CAMPAIGN INVITING FILMMAKERS AND CONTENT CREATORS TO SHARE A FILM SHOT EXCLUSIVELY WITH THE Z 8
Exclusive Content Series to be Released on Nikon’s YouTube Channel and Participating Creators’ Channels
Melville, NY (March 4, 2024) – Nikon Inc. is proud to announce the launch of a new program, “8 Days with Z 8.” This unique initiative aims to highlight the cinematic capabilities of the Nikon Z 8 camera and spotlight a diverse group of visual storytellers as they push the limits of their creativity.
Nikon has invited eight talented filmmakers, DPs, videographers and content creators to join the “8 Days with Z 8” challenge. Each was asked to ideate, produce, edit and submit a video in eight days inspired by one word: Authenticity. Nikon is encouraging participating creators to bring their vision to life, showcasing their unique style and approach to storytelling. To tell their story, creators will use the Nikon Z 8, which is a full-frame mirrorless camera packed with advanced features like 8K 60p internal RAW video recording and a 45.7-megapixel BSI stacked sensor, as well as Nikon’s latest NIKKOR Z lenses.
“We are thrilled to showcase the incredible short films these creators made that embody authenticity, creativity and visual storytelling,” said Naoki Onozato, President and CEO of Nikon Inc. “At Nikon, we are committed to empowering creators and providing them with the tools they need to bring their visions to life, such as the Nikon Z 8. We look forward to witnessing the incredible stories that will unfold.”
Each week throughout March and April, Nikon will release a new creator film exclusively on the brand’s YouTube channel. The participating creators will also share behind-the-scenes content that gives viewers an inside look into their take on the challenge and their creative process.
Each with their own unique point of view, participants Ambria Cornelius, Desire Lacap, Cam Mackey, Cassidy Lynne, Joyce Charat, Jesus Presinal, Julian Bell and Natalie Lynn were selected based on their talent and commitment to creating content. To keep up with the 8 Days with Z 8 challenge,
follow Nikon USA YouTube, Instagram, and TikTok.
Complete List of Creators:
| Visual Storyteller | Genre | Instagram Handle |
| Ambria Cornelius | Cinematography / Music Videos / Music Television / Lifestyle | @ambriawithanupsidedowna |
| Cam Mackey | Videography / Portrait / Commercial / Adventure | @cammacky |
| Cassidy Lynne | Lifestyle / Wedding / Couples | @cassidylynne |
| Desire Lacap | Videography / Cinematic | @lacapturevisuals |
| Joyce Charat | Fashion / Editorial | @joycevisuals |
| Jesus Presinal | Lifestyle / Automotive/ Action | @officialjpnyc |
| Julian Bell | Portrait / Lifestyle / Commercial / Videography | @mr.niceguy_1 |
| Natalie Lynn | Adventure / Nature / Cinema | @nataliexlynn |
For more information about the “8 Days with Z 8” program and to check out content from the challenge, please visit Nikon’s social media channels and follow along as we update this playlist on NikonUSA’s YouTube channel as the short films premiere each week. To learn more about the latest Nikon products, including the Nikon Z 8 and the vast collection of NIKKOR Z lenses, please visit nikonusa.com.
About Nikon
Nikon Inc. is a world leader in digital imaging, precision optics, and technologies for photo and video capture; globally recognized for setting new standards in product design and performance for an award-winning array of equipment that enables visual storytelling and content creation. Nikon Inc. distributes consumer and professional Z Series mirrorless cameras, digital SLR cameras, a vast array of NIKKOR and NIKKOR Z lenses, Speedlights and system accessories, Nikon COOLPIX® compact digital cameras and Nikon software products. For more information, dial (800) NIKON-US or visit www.nikonusa.com, which links all levels of photographers and visual storytellers to the Web’s most comprehensive learning and sharing communities. Connect with Nikon on Facebook, X, YouTube, Instagram, TikTok, Vimeo and Flickr.
