Articles Hasselblad

You’re Invited: Hasselblad Showcase-Sept. 14 in New York, NY, USA; X1D Open House-Sept. 20 in Columbus, Ohio, USA; Hasselblad Sessions – Medium Format Advantages Workshop-Sept. 21, 2017 in Los Angeles, USA: All at No Cost

Hasselblad X1D
Hasselblad X1D

The following video presents Why Medium Format Cameras? Hasselblad Infomercial:
In this video Karl Taylor explains the reasons Medium Format cameras are a necessary part of many professional photographers work flow. Karl also bust a few myths along the way and clearly demonstrates their capabilities. This video was commissioned by Hasselblad to explain the differences between medium format and smaller format cameras and why they are the preferred choice for many of the world’s top professional photographers.

Hasselblad Showcase

FREE Admission

Thursday, September 14 at 11 AM – 6 PM EDT

B&H Photo Video Pro Audio

420 Ninth Ave at 34th St, New York, New York 10001

Drop in anytime between 11AM-6PM on the B&H Photo Video Pro Audio second floor and learn about the Hasselblad X1DH6D-100c and H6D-50c camera technology, test drive the equipment, and talk to the Hasselblad representative.

Hasselblad X1D Open House

FREE Admission

September 20 at 3 PM – 7 PM EDT

Midwest Photo
2887 Silver Drive, Columbus, Ohio 43211


“Join Hasselblad representatives at Midwest Photo for an X1D Open House. We will have a model on hand as well as broncolor lighting to experience the world’s best medium format camera system. You’re welcome to drop by anytime for a product overview and shoot images with the camera. Each attendee will be able to take their files home if you bring an SD card.

Note: If you want to take the images home bring an SD Memory Card – UHS1/U1 Class 10 (SandDisk Extreme Pro brand recommended) or USB flash drive if you do not have a memory card.”

Hasselblad Sessions – Medium Format
Advantages Workshop

FREE Admission

by Hasselblad Bron Inc.

September 21, 2017, 10:00 AM – 5:00 PM PDT

Samy’s Camera
431 S Fairfax Ave
Los Angeles, CA 90036
United States
View Map

Please Register at

10AM – 12PM
Hasselblad Field Specialist – Open Session

Join Eric Peterson, Hasselblad Field Sales Specialist on the Pro Floor, where he will explain the Hasselblad camera system technologies. Eric will be available to answer your sales questions and provide technical assistance.
2PM – 5PM

Hasselblad Medium Format Advantages Workshop
Join Eric Peterson, Hasselblad Field Specialist for an exciting hands-on workshop as he shares the Medium Format Advantages of the Hasselblad camera systems. The event will be ideal for Medium Format owners and DSLR users interested in transitioning to MF. Come see and learn about thelatest camera system technologies and Phocus image processing workflow. The session will be interactive and complete with capture, processing and image printout.

– Hasselblad Medium Format Advantages
– Camera Systems Overview
– Hands-On Session
– Phocus Image Processing
– Image Print Review

Phocus for Mac and Windows users is available for FREE download, with unlimited installations and distribution. On the Mac platform, Phocus offers support for RAW files from around 200 other digital camera RAW formats!