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Nikon Announces Total Production of NIKKOR and 1 NIKKOR Lenses Reaches 80 Million

Nikon Canada today announces that it has reached 80 million in the total production of NIKKOR and 1 NIKKOR lenses for Nikon digital SLR, HD-SLR, and Nikon 1 advanced system cameras with interchangeable lenses.

The momentum and demand for the superior and reliable quality for which NIKKOR lenses are known is demonstrated by the release of  the following six new lenses in 2013:

Nikon AF-S NIKKOR 800mm f/5.6E FL ED VR

Nikon AF-S NIKKOR 800mm f/5.6E FL ED VR

Nikon AF-S NIKKOR 18-35mm f/3.5-4.5G ED

Nikon AF-S NIKKOR 18-35mm f/3.5-4.5G ED

Nikon AF-S NIKKOR 80-400mm f/4.5-5.6G ED VR

Nikon AF-S NIKKOR 80-400mm f/4.5-5.6G ED VR

Nikon 1 NIKKOR VR 10-100mm f/4-5.6

Nikon 1 NIKKOR VR 10-100mm f/4-5.6

Nikon 1 NIKKOR VR 6.7-13mm f/3.5-5.6

Nikon 1 NIKKOR VR 6.7-13mm f/3.5-5.6

Nikon 1 NIKKOR 32mm f/1.2

Nikon 1 NIKKOR 32mm f/1.2

PRESS RELEASE

TOTAL PRODUCTION OF NIKKOR LENSES FOR INTERCHANGEABLE LENS CAMERAS REACHES EIGHTY MILLION

Mississauga, ON, June 13, 2013 – Today, Nikon Corporation celebrates the achievement of reaching 80 million for the total production of NIKKOR and 1 NIKKOR lenses for Nikon digital SLR and HD-SLR cameras and Nikon 1 advanced system cameras with interchangeable lenses. From professional photographers to casual snap shooters, enthusiasts to filmmakers, NIKKOR lenses have been trusted for 80 years because of their sharpness, reliability and unrivaled image quality.

In January, Nikon announced two new additions to the NIKKOR lineup: the powerful, super-telephoto AF-S NIKKOR 800mm f/5.6E FL ED VR lens, compatible with Nikon’s FX-format digital SLRs and offers the longest focal length in the history of NIKKOR autofocus (AF) lenses; and the compact and lightweight AF-S NIKKOR 18-35mm f/3.5-4.5G ED wide-angle zoom lens. In March, the 5x telephoto-zoom AF-S NIKKOR 80-400mm f/4.5-5.6G ED VR was announced, offering an amazing focal range and one of the fastest AF speeds in its class.

Nikon also released two new lenses for the Nikon 1 advanced cameras with interchangeable lenses in January: the versatile 1 NIKKOR VR 10-100mm f/4-5.6 10x zoom lens and the ultra wide-angle zoom 1 NIKKOR VR 6.7-13mm f/3.5-5.6. In May, Nikon introduced the fastest lens in the 1 NIKKOR lineup, the 1 NIKKOR 32mm f/1.2, a medium telephoto fixed focal length lens with a wide maximum aperture of f/1.2. The current lineup of interchangeable lenses for Nikon 1 cameras consists of nine lenses.

Furthermore, Nikon remains dedicated to expanding and enriching this product line.

For more information about the NIKKOR brand as well as the latest NIKKOR and 1 NIKKOR lenses, please visit www.nikon.ca.

About NIKKOR
The brand name for Nikon lenses, NIKKOR has become synonymous with high-performance and high-quality. This year, NIKKOR celebrates its 80th anniversary since the first lens was introduced in 1933. The NIKKOR name comes from adding “R”—a common practice in the naming of photographic lenses at the time the name was established—to “Nikko”, the Romanized abbreviation for Nippon Kogaku K.K.

Nikon’s own high-quality standards are applied to all stages of development, from initial design to the final product release with strict inspections, to ensure user satisfaction and superior quality of NIKKOR lenses.

Nikon’s lineup of lenses for interchangeable lens cameras currently consists of more than 80 types of lenses, including ultra wide-angle to super-telephoto lenses, fisheye lenses, zoom lenses, micro lenses, and PC-E lenses that support a wide variety of applications, as well as 1 NIKKOR lenses for advanced cameras with interchangeable lenses. Nikon will continue to develop and release high-quality products that appeal to users the world over.

About Nikon
Nikon, At the Heart of the Image™, is the world leader in digital imaging, precision optics and photo imaging technology and is globally recognized for setting new standards in product design and performance for its award-winning consumer and professional photographic equipment.

Nikon Canada distributes consumer and professional digital SLR and HD-SLR cameras, NIKKOR optics, Speedlights and System Accessories; Nikon COOLPIX® compact digital cameras; 35mm film SLR cameras; Nikon software products and Nikon sports and recreational optics as well as the Nikon 1 advanced cameras with interchangeable lens system. In 2012, production of NIKKOR lenses surpassed 75 million, creating a new milestone in Nikon’s heritage of superior optics. At the heart of every Nikon camera is Nikon’s exclusive EXPEED, EXPEED 2 or EXPEED 3 advanced digital image processing system technologies. All Nikon Canada products are sold through a network of Authorized Nikon Canada Dealers. For more information on Nikon Canada and its products and services or to find an Authorized Nikon Canada Dealer, visit www.nikon.ca.

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