Sony Launches #BeAlpha Marketing Campaign To Celebrate No. 1 Overall Position in U.S. Full-frame Cameras 2018-08-15
Sony Updates RX100 V (Model RX100M5A): New BIONZ X Image Processing Engine, Increased Buffer Size to 233 JPEG Images, Improved High Frame Rate, Focus Area Registration, Enhanced Peaking Function, Proxy Recording, New White Balance and AF Area Modes, New Light Metering Modes; Loses In-camera ‘PlayMemories Camera Apps’ 2018-07-14
Sony FE 400mm F2.8 GM OSS Super-Telephoto Prime Lens for Professional Sports, Wildlife & Nature Photographers: World’s Lightest Lens in its Class for Monopod or Handheld Shooting; Fast, Precise, Quiet Autofocus; Outstanding Contrast & Resolution; Natural Bokeh; Built-In Optical Stabilization with Mode 3 for Easier Tracking of Moving Subject; Dust & Moisture Resistance 2018-06-28
Sony α9: Firmware Update Version 3.00 (6/27/2018) Provides New Functions & Improvements; Advisory Regarding the Multi Interface Shoe – Repair at No Cost Through March 31, 2020 2018-06-28
Sony ECX339A 0.5-Type OLED Microdisplay With Top-of-Class UXGA Resolution (1600 x 1200) and World’s Smallest Pixel Pitch of 6.3µm: High Frame Rate; More Realistic Image Display & Accurate Capture of Subjects for Use in Digital Camera Electronic Viewfinders and AR/VR Head-Mounted Displays 2018-06-23
Sony RX100 VI Pocket-Size, Travel Zoom Camera: World’s Fastest AF, ZEISS® Vario-Sonnar T* 24-200mm F2.8-4.5 Lens, 1-Inch 20.1MP Sensor, Optical Image Stabilization, Touch LCD, 24fps Continuous Shooting with AF/AE Tracking, and 4K Movie Plus 4K HDR for Instant HDR Workflow 2018-06-06
Sony PXW-Z190 XDCAM is the World’s First Professional Handheld Compact Camcorder with a 4K (QFHD: 3840 x 2160 Pixels) 1/3-Inch Type 3CMOS Sensor: 4:2:2 10-Bit, 4K 50p/60p Recording, 25x Zoom Lens, Instant HDR Workflow, Three Independent Lens Rings, Dual MI Shoe, Dual SD Slots, 3G-SDI Output, Advanced Face Detection AF Includes New “Face Only” AF for Shooting Interviews or Lectures 2018-04-12
Sony PXW-Z280 Handheld Camcorder with World’s First 1/2-Type 3 CMOS Sensors for Broadcast 4K: 4K 50p/60p, 4:2:2 10Bit, HDR Capabilities, Advanced Face Detection AF, 12G-SDI Enables 4K 50p/60p Transfer Via Only One BNC Cable, Supports Direct-to-Air Broadcasting with Advanced Network Features 2018-04-09