Sony + Profoto: Profoto Air Remote TTL-S Wirelessly Integrates a Profoto AirTTL Flash with Sony Cameras α99 II, α7 II, α7R II and α7S II 2016-09-23
Sony α99 II Full-Frame A-Mount Camera for Sports & Wildlife Photographers: 35mm Full-Frame 42.4-MP Back-Illuminated CMOS Sensor; Ultra-Fast 4D FOCUS with 79 Hybrid Cross AF Points; 12 fps Continuous Shooting with AF/AE Tracking; 5-Axis In-Body IS, Internal 4K Video Recording; Performs in Low-Light Levels as Dark as EV-4; Dust & Moisture Resistance13 2016-09-22
‘MICHAEL KORS x FUJIFILM INSTAX Mini 70’, the Fashionable Limited-Edition INSTAX Mini 70 Instant Film Camera: Exclusive Gold Metallic Color, Smart Selfie Mode to Capture Picture-Perfect Selfies, High-Performance Flash, Front-Facing Mirror Next to the Lens 2016-09-21
Olympus OM-D E-M1 MARK II (Under Development), the Flagship Camera for Professional Photographers: Lightweight, 20.4 MP Live MOS Sensor, 121-Point Advanced Dual FAST AF, Fast EVF, Weatherproof, 50 MP High Res Shot Mode, PRO Capture Lag-Free Electronic Shutter Mode, 5-Axis IS, Cinema 4K Video, Focus Bracketing & Stacking, Improved Dynamic Range & More 2016-09-20
FUJIFILM GFX 50S Medium Format Mirrorless (Under Development): G Mount, 51.4MP 43.8 x 32.9mm Sensor, Detachable Electronic Viewfinder, Weather & Dust Resistant, Six FUJINON GF Lenses 2016-09-19
Panasonic LUMIX DMC-G85 Mirrorless: 5-Axis Dual I.S., 4K Video, 4K PHOTO, Ultra-Fast Auto Focusing, Contrast AF with DFD (Depth From Defocus) Technology, OLED LVF, Splash / Dust Proof Rugged Design, L.Monochrome Mode in Photo Style 2016-09-19
Panasonic LUMIX DMC-GH5 Mirrorless (Under Development) for Photo/Video-Hybrid Creators, Professional Photographers & Cinematographers: Compact, Lightweight, World’s First*1 4K 60p/50p Video Recording, and 6K PHOTO 2016-09-19
Panasonic LUMIX DMC-LX10 Compact Premium: 20.1-MP 1″ MOS Sensor, Fast LEICA 24-72mm F1.4-2.8 Lens, 4K Video, 5-Axis HYBRID O.I.S.+, Focus Stacking, Post Focus, Light Composition, 4K Live Cropping & Wi-Fi 2016-09-19
Olympus PEN E-PL8 Entry-Level Mirrorless: Stylish, Compact & Lightweight; High-Speed Touch AF; Selfie Mode Activates When LCD Monitor Flips Downward; Video Selfie Mode; e-Portrait Mode to Smooth Skin Tones; Enhance Your Creativity with Olympus Image Palette; Easy Connectivity Via Built-in Wi-Fi and Olympus Image Share Smartphone App 2016-09-19
Olympus Flash FL-900R, the High-Intensity Flagship Electronic Flash: Built-in LED for Video Capture, Lightweight, Weather-Resistant, Maximum Guide Number of 58m 2016-09-19
Olympus M.ZUIKO Digital ED 30mm F3.5 Macro Lens: Lightweight & Compact Form; Faster, Silent & Smooth AF; Minimizes Vignetting; Affordable 2016-09-19
Olympus M.ZUIKO Digital ED 25mm F1.2 PRO Lens: Widest Aperture, Fast & Silent AF, Dustproof, Splashproof & Freezeproof 2016-09-19
Olympus M.ZUIKO Digital ED 12-100mm F4.0 IS PRO Lens: Compact, Lightweight, Constant f/4 Aperture Throughout Zoom Range, Built-in Image Stabilization System, Weatherproof 2016-09-19
Nikon KeyMission 360 (Full 360° Video in 4K UHD), KeyMission 170 (Wide-Angle Point of View Video in 4K UHD), and KeyMission 80 (Full HD 1080/30p Video, Compact, Lightweight & Wearable) Action Cameras Enable You to Capture, Create & Share Engaging, Personal Missions: Waterproof, Freezeproof & Shockproof 2016-09-19
Hasselblad: X1D-50c ‘4116 edition’, the World’s First Compact Mirrorless Medium Format Camera with 50MP CMOS Sensor, HD Video, Wi-Fi & Built-in GPS; V1D is a Square Format, Modular 75MP Camera; Portable, Lightweight & Compact XCD F3.5/30mm Lens is the Widest Angle Lens for the X1D 2016-09-19
Panasonic LUMIX DMC-FZ2500: 20.1MP 1″ MOS Sensor, 20x Optical Zoom, LEICA 24-480mm F2.8-4.5 Lens, Cinema 4K Video, 5-Axis Image Stabilization 2016-09-19
FUJIFILM at the Photokina 2016, September 20–25, in Germany to Showcase X-T2 and X-Pro2 Cameras, FUJINON X-Mount Lenses, instax Mini 70 Camera, instax SHARE SP-2 Smartphone Printer, Wonder Photo Shop & Wall Décor 2016-09-19
Panasonic AG-DVX200 Series’ Firmware Update (Sep. 8, 2016 – JST), Firmware Ver. 1.81: Improvements 2016-09-19
ZEISS Milvus 2.8/15 and Milvus 2.8/18 Super-Wide Angle Lenses, and Milvus 2/135 Telephoto Lens: Manual Focusing for DSLR Cameras with Nikon F and Canon EF Mounts; Support 6K and Higher Video Standards 2016-09-18
Stratasys 3D Printing + Stratasys’ Flexible, Lightweight Nylon 12 Material: Customized 3D Printed Back Brace Gives Latvian Wheelchair Fencer the Desired Levels of Comfort & Freedom of Movement to Compete at the Rio Paralympic Games 2016 2016-09-17