HOW of WHY, Nikon D4 Video Behind The Scenes

HOW of WHY from Corey Rich on Vimeo.

When Nikon approached Corey Rich to produce the “WHY” video to show off the attributes of the new D4, they also asked for a behind the scenes video spot detailing how “WHY” came together. Capturing the action behind the scenes became just as important as the hero footage and stills, and “HOW of WHY” is the result.

And here again is the original “WHY” video:

WHY – Nikon D4 Release Video from Corey Rich on Vimeo.