Articles

Unless You’re The VERY Best, You Need To Be Professional

David Saxe, over at Black Star, writes about the need for proessionalism. Can it be that unwittingly you are carrying a “difficult person to work with” label that may be holding you and your photography business back?

Read the article at: Black Star.
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Videos

Clay Strata-cut Stop Motion Animation

Ratin Gorleg from Nicos Livesey on Vimeo.

London-based illustrator and animator Nicos Livesey creates a colorful log of plasticine containing geometric forms and patterns. He then slices away two-millimeter pieces, photographing the inside and moving the camera two millimeters closer as he goes along.

source fastcodesign
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Fun Stuff

Man Looks At Face First, Woman At…

A study about Visual Attention Pattern shows that men and women do look at things differently, in this case, ads. In the H&M ad above, men were found to look at the model’s face first while women zoomed in onto her breasts. Surprising? Both men and women were drawn to the woman’s legs and torso before the advert’s information and branding.

In another ad where an attractive female stands wearing nothing but a pair of white Reebok trainers, mens’ eyes were drawn to the model’s body and barely to the shoes at all. No surprise here!

A third ad featured a Saab car. While men went straight to the car’s specification before looking at the car, women were first drawn to the car then to its specification.

I wonder how men and women make their decision when choosing a digital camera.

Read more about the study and view more pictures at: mailonline.

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