Fujifilm Lenses

Fujifilm Announces “Focus on Glass – Untold Stories” on March 5

2026-01-22

1 min read

Focusing on attractive retro designs, practical features, dedicated analog-style dials, and its unique Film Simulation, Fujifilm has successfully raised the attractiveness and desirability of its APS-C mirrorless cameras, reaping a loyal following in the process.

Now, it wants to do the same for its X-mount lenses. On March 5, 2026, it will be starting a new series on its YouTube channel titled “Focus on Glass — Untold Stories”. Fujifilm also wants to engage with its user base and lets them vote online on what new lenses they would like to see Fujifilm be working on next.

Focus on Glass - Untold Stories fujifilm

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