It is an interesting strategy: Refuse to make a full-frame mirrorless camera, and instead shrink its medium-format mirrorless camera to about the same size as some full-frame interchangeable lens cameras, but offering a...
Last updated in September 2017, fans of the compact rangefinder-style X-E series wondered if they would ever see an update to the X-E3. Now, at last the X-E4 is here. It inherits most of Fujifilm’s latest X Series...
Sony is first. For those of us who grew up in the film era, it was Nikon who came first with the F SLR. Then Canon came out with the F1 SLR. Nikon followed with the F2. Since then, the two colossus in camera design have...
QUICKFACT SHEET lpha dominant. For the first time, the number one full-frame interchangeable lens camera for professional photographers does not bear the Canon or Nikon name. The Sony Alpha 1 (aka α1, a1, A1) is...
Bird Photography Challenges have been photographing birds for the past ten years. Unlike other forms of photography, the challenges faced by a bird photographer are unique. Here, you don’t get the luxury of making...
Sony is planning a big reveal of a new Alpha dubbed “The one never seen” (A1?) next week. Mark the date on your calendar because this could be big: Tuesday, January 26 at 10:00 am EST. We understand that...
2021.01.20 PRESS RELEASE Explore the magic of medium format photography with the Irix 45mm f/1.4 lens equipped with the native mount for Fujifilm GFX cameras! The Irix Lens brand introduces a standard 45mm wide-angle...
Irix is a Swiss company created in 2016 by photographers who dreamed of creating the photo and video gear they had always wished for. To deliver top optical performance with maximum functionality and using the latest...
