PRESS RELEASE
PANASONIC ANNOUNCES PRICING FOR LUMIX POINT-AND-SHOOT MODELS INTRODUCED AT 2011 CES
SECAUCUS, NJ (February 1, 2011) – Panasonic today announces pricing for the eight LUMIX digital camera models the company introduced last month at the 2011 International Consumer Electronics Show, which includes the LUMIX DMC-PF7, LUMIX DMC-FP5, the LUMIX DMC-FH27, LUMIX DMC-FH25, LUMIX DMC-FH5, LUMIX DMC-FH2, LUMIX DMC-S3, and the LUMIX DMC-S1. All eight digital camera models, available in March 2011, feature Optical Image Stabilization, High Definition video recording capabilities and Panasonic’s iA mode, which makes them extremely easy-to-use to help take high-quality photos.
Panasonic’s ultra-slim LUMIX and fashionable FP-Series will have a suggested retail price (SRP) of $229.99 for the LUMIX FP7 and $199.99 for the LUMIX FP5. Both models maintain their slim profiles by incorporating an ultra-thin 4x optical zoom lens with folded optics. The LUMIX FP7 features a new 3.5-inch 16:9 touch-screen LCD.
The Panasonic LUMIX FH-Series are sleek and stylish digital cameras that feature a 28mm-wide-angle lenses. The LUMIX FH27 has a 3-inch touch-screen LCD with an SRP of $229.99 while the LUMIX FH25 has an SRP of $199.99. Both the LUMIX FH27 and LUMIX FH25 also feature an 8x optical zoom. The 16.1-megapixel LUMIX FH5 (SRP: $149.99) and the 14.1-megapixel LUMIX FH2 (SRP $139.99) feature a 4x optical zoom with a new retractable lens.
Finally, the company’s entry-level digital camera models, the LUMIX S-Series, are extremely easy to use, making them ideal for consumers wanting an extremely intuitive experience. The 14.1-megapixel LUMIX S3 has an SRP of $129.99 and the 12.1-megapixel LUMIX S1 has an SRP of $119.99. Both models have a 28mm* wide-angle 4x optical zoom lens.
For more information on all LUMIX digital cameras, please visit: www.panasonic.com/lumix.
