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Press Releases

Panasonic Starts Shipping & Sales of Industry’s Largest Glass-molded Aspheric Lens-75 mm in Diameter: Improves Performance of Interchangeable Lenses for Cameras & Projectors

Fri February 13, 2015

Panasonic Glass-molded Aspheric Lenses: Image extracted from video below.

Panasonic Glass-molded Aspheric Lenses: Image extracted from video below.

The following video presents Panasonic LUMIX Lens Technology “Great Lens Makes Great Cameras -Quality & Production”:

Panasonic believes that photo quality depends mainly on the lens. The production system of Panasonic Yamagata Plant enables high quality lens mass production with the state-of-the-art technologies, the skills of master craftsmen, and stringent quality control with no compromising. Watch it and feel the spirit of LUMIX.

PRESS RELEASE

Feb 13, 2015

Panasonic Ships Samples of Industry’s Largest Glass-molded Aspheric Lens

Panasonic develops the industry’s largest*1 glass-molded aspheric lens measuring 75 mm in diameter. It helps to improve the performance of interchangeable lenses for cameras and projectors.

Osaka, Japan – Panasonic Corporation today announced that it has developed the industry’s largest*1 glass-molded aspheric lens measuring 75 mm in diameter that can be used for interchangeable lenses for cameras and projectors whose size and resolution have been increasingly reduced and enhanced, respectively. The shipping of samples of this large-diameter aspheric lens will start from February 13, 2015. We will also commence with external sales of these lenses.

*1: In the category of glass-molded aspheric lenses. As of February13, 2015, according Panasonic’s data

Interchangeable lenses for cameras and projectors are required to be small with a high resolution, in addition to conforming to the trend of having a large diameter and wide angle. There have been growing needs for large-diameter aspheric lenses that help reduce the number of parts involved.We have developed the industry’s largest*1 glass-molded aspheric lens/mirror with a diameter of 75 mm by taking full advantage of our engineering capabilities and production expertise that have been refined through development and production of LUMIX digital cameras and other products. We have also established mass production technology for preventing cloudiness and cracks and for maintaining shape precision in the process of molding large-diameter lenses. This lens enables a reduction in the number of parts by about 25% compared with comparable conventional products.

These lens have the following features.
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Press Releases

Panasonic Won iF Design Awards 2015 for LUMIX Cameras DMC-LX100, DMC-GM5, Digital 4K Camcorder HC-X1000, 4K Camera Recorder VARICAM 35, Camera Recorder AJ-PX270 & Other Products

Thu February 12, 2015

PRESS RELEASE

Panasonic Won 22 iF Design Awards for 2015 – The Highest Number Yet

Feb 12, 2015

[Global]
[Europe & CIS]

Hannover, Germany – Panasonic received a total of 22 iF design awards at the 2015 event hosted by iF International Forum Design in Hannover, Germany. A digital single lens mirrorless camera, Space Player(R), wiring device, eneloop batteries, and rechargers were among the winning products. This year, 4,783 products were entered from 53 countries. The 22 awards presented to Panasonic mark the highest number of awards that the company has ever received from the awards event. Panasonic’s designs were highly regarded by the jurors, which consisted of professionals from various countries who conducted stringent examinations.

if-design-awards-for-2015

22 Awarded Products


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Press Releases

Micro Four Thirds System Standard Group Now Includes DJI(SZ DJI Technology CO., Ltd.), JCD(GuangZhou) Optical Co.,Ltd., and FLOVEL CO.,LTD.

Wed February 11, 2015

PRESS RELEASE

Feb. 10, 2015

DJI(SZ DJI Technology CO., Ltd.),
JCD(GuangZhou) Optical Co.,Ltd., FLOVEL CO.,LTD. join the Micro Four Thirds System Standard Group

Olympus Imaging Corp. and Panasonic Corporation jointly announced the Micro Four Thirds System standard in 2008 and have since been working together to promote the standard. Now we are pleased to announce that three more companies have recently declared their support for the standard and will be introducing products compliant with the Micro Four Thirds System standard.

DJI(SZ DJI Technology CO., Ltd.), the leading company in the drone (multi-copter), JCD(GuangZhou) Optical Co.,,Ltd., a Chinese based optical company designing and producing the optics with the Japanese quality, FLOVEL CO.,LTD., a Japanese company designing the cutting-edge optical equipment, join the Micro Four Thirds System standard group.

With the addition of exciting new products from these companies, the Micro Four Thirds lineup will become much more diverse, further increasing the potential of this advanced digital imaging system.

As the company responsible for initiating both the Four Thirds System and Micro Four Thirds System standards, Olympus Imaging Corp. will continue to develop and enhance the product line-up for both standards to meet the diverse needs of our customers.
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Firmware Updates

Panasonic Firmware Upgrade for VariCam 35 4K & VariCam HS Camera/Recorders: Improves Workflow and Increases Functionality

Thu February 5, 2015

This is an update to the previous blog, Panasonic’s New VariCam 35 4K is Used by Michael Minock to Shoot a Film About Human Trafficking: ‘Don’t Look Away’.

Panasonic VariCam 35 4K

Panasonic VariCam 35 4K

This video presents A Testimonial With Suny Behar: The First Production Shot On VariCam 35.

  • The cinematographer Suny Behar, Los Angeles, recently shot the world`s first video production on Panasonic VariCam 35.
  • Hear what he says about the key advantages of using VariCam on set.

Panasonic VariCam HS

Panasonic VariCam HS

Panasonic’s FREE firmware upgrade for its new VariCam 35 4K and VariCam HS camera/recorders include the following.

  • ProRes 422 HQ* support for HD recording in both models,
  • AVC-Intra 4K 4:4:4 12-bit recording,** and
  • AVC-Intra 100 and AVC-Intra 4K-LT (4:2:2) variable frame rate recording support** up to 120fps.

These upgrades are immediately available for downloading at the Panasonic service support website, http://eww.pass.panasonic.co.jp/pro-av/support/content/download/EN/ep2main/soft/upgvaricam_e.htm.

PRESS RELEASE

PANASONIC IMPROVES WORKFLOW, INCREASES FUNCTIONALITY FOR VARICAM 35/HS CAMERA/RECORDERS WITH FREE FIRMWARE UPGRADE

ProRes 422 HQ, AVC-Intra 4K 4:4:4 12-Bit Recording Now Available

NEWARK, NJ (February 5, 2015) – Panasonic has announced a free firmware upgrade for its new VariCam 35 4K and VariCam HS camera/recorders that incorporates ProRes 422 HQ* support for HD recording in both models. Additionally, AVC-Intra 4K 4:4:4 12-bit recording,** and AVC-Intra 100 and AVC-Intra 4K-LT (4:2:2) variable frame rate recording support** up to 120fps are new to the VariCam 35.

These upgrades are immediately available for downloading at the Panasonic service support website, http://eww.pass.panasonic.co.jp/pro-av/support/content/download/EN/ep2main/soft/upgvaricam_e.htm.

The inclusion of ProRes 422 HQ positions the VariCam 35 and VariCam HS within a well-established and widely accepted HD production workflow. The VariCam 35’s AVC-Intra 4K 4:4:4 12-bit codec is optimized for the highest-quality field production (especially when extensive grading maybe be required) and graphics flexibility, and the expansion of VFR up to 120fps in the VariCam 35 enhances its utility in 4K and HD sports / VFX production. The firmware upgrade also enables the LAN connection on both models so that Panasonic’s AK-HRP200 camera remote controller can be used with an Ethernet cable connection to facilitate camera matching during live production and staging. With this firmware version, LAN and WiFi connections are now available to utilize tools like Pomfort’s LiveGrade color grading (CDL/LUT) application software for in-camera color grading in both the VariCam 35 and VariCam HS.
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Firmware Updates

Panasonic Firmware Update Programs for LUMIX G Camera DMC-GH4 (Ver.2.1) & Interface Unit DMW-YAGH (Ver.1.1) are Available

Wed January 28, 2015

The following video presents [NEW] Panasonic LUMIX GH4 “Dalia’s Dream” in 4K by Scott Rhea BEHIND-THE-SCENES:

A world-renowned film director Scott Rhea created a film titled “Dalia’s Dream” in 4K using Panasonic LUMIX GH4.
Scott says: “Shooting with the GH4 was nothing short amazing as the 4k image that the camera produces rivals that of cameras costing exponentially more. The size, weight, and functionality of this camera were extremely well engineered and both user friendly to photographers of all skill levels. I found the touch screen interactivity to be faster and more accessible than previous working conventions and the focus confirmation feature something that sets this camera apart from others. Variable frame rate options, low light capability, and stellar image quality make this camera an extreme value and has just taken first position in my camera bag.”

Panasonic recently released the firmware update programs for the LUMIX G Interchangable lens camera DMC-GH4 (Ver.2.1) and the Interface Unit DMW-YAGH (Ver.1.1),

PRESS RELEASE

Panasonic Announces the Release of Firmware Update Program for LUMIX DMC-GH4 and DMW-YAGH

Jan 26, 2015 09:00 GMT

Panasonic announces the release of firmware update programs for the LUMIX G Interchangable lens camera DMC-GH4 (Ver.2.1) and the Interface Unit DMW-YAGH (Ver.1.1), which was re-scheduled due to the need of further verification. The new firmware programs are going to be released with more information in detail at the following Panasonic Support Sites on January 26, 2015.

With the firmware Ver.2.1 for DMC-GH4 time code and recording control signal can be embedded to the HDMI output signal*. Now both FHD at 30p/25p native or at 60p/50p is selectable to output via HDMI while recording video in FHD at 30p/25p.
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Articles

You’re Invited to Panasonic Webinar ‘Introduction to 4K for Photographers’ Jan.28, 2015 at 12pm PT, 2pm CT, 3pm ET: Sign Up Now

Wed January 28, 2015

This video presents Panasonic LUMIX – Four Examples of Panasonic LUMIX Hybrid Photography in Action.

Panasonic LUMIX has been Changing Photography since the introduction of the first mirrorless camera in 2008. With the removal of the mirrorbox from the DSLR came advancements in focusing accuracy and speed, in-camera creative control, and video recording with real time AF. New “Hybrid Photographers” are advancing the art of photography by taking video and still and mixing it into amazing new forms of photography. Thanks to Panasonic LUMIX 4K video, Hybrid Photographers can now grab high resolution stills directly from 4K video in the camera. Here are 4 examples of Hybrid Photography – (1) 4K Photo from 4K Video, (2) Slide show incorporating video, still, and audio, (3) cinemagraphs of video turn into living photos, and (4) a clip of 4K video.

4k-video-and-4k-photo-cropped

Panasonic invites you to a FREE webinar with host Frederick Van Johnson and Lumix Luminary Giulio Sciorio – “Introduction to 4K for Photographers “- today, Jan. 28th, at 12pm Pacific, 2pm Central, 3pm Eastern.

They will show you the following.

  • A basic photographic workflow using 4K.
  • Shoot motion like a still photographer.
  • What is “Hybrid Photography” and how does 4K fit in?
  • Some of the huge advantages of smaller sensors with regard to video.
  • Q&A with Frederick (interview style).
  • Q&A with webinar attendees.

Please click here for more info.

Enjoy!


Firmware Updates

Panasonic Firmware Upgrade for AJ-PX270 P2 HD Handheld Camcorder is Available: Version 16.30-00-0.00; Jan. 19, 2015

Mon January 26, 2015

Panasonic AJ-PX270 P2 HD handheld camcorder

Panasonic AJ-PX270 P2 HD handheld camcorder

The following video presents Panasonic P2HD AJ-PX270 Camera Recorder | ENGLISH:

The AJ-PX270 offers many innovations to the handheld type camera recorders. Panasonic has taken the NDA from its shoulder mount cameras, benefiting the PX270 with greater image control and functionality. Further innovations include network connectivity via 4G and dual codec recording.

The PX270 has integrated AVC-ULTRA recording, offering a wide range of recording bit rates. In addition to AVC-Intra100, the camera has AVC-LongG, which enables extended recording of 1920×1080 10bit 4:2:2 broadcast quality footage.

Panasonic recently announced a FREE firmware upgrade, version 16.30-00-0.00 (Jan. 19, 2015) for its five-pound AJ-PX270 P2 HD handheld professional camcorder, which includes newly supported features as follows.

  • A new codec, AVC-Intra Class200.
  • Full HD streaming and automatic contents transfer. “The implication for news gathering is that a breaking news event can be streamed to a broadcast station while acquisition is in progress in the field.”
  • New P2 Remote Operation Panel (ROP) application, which enables wieless control of PX270 camera settings (picture quality, zoom, focus and rec/stop operation, for example) using an iPad. The P2 ROP App will be available FREE of charge at the Apple App Store.
  • New recording formats.
  • The upgrade also activates proxy editing on a web browser.

Please click here for more info about this firmware upgrade.

You can download it at: http://eww.pass.panasonic.co.jp/pro-av/support/content/download/EN/ep2main/soft/upgpx270_e.htm .

PRESS RELEASE

PANASONIC EXPANDS NEWS AND PRODUCTION APPLICATIONS
FOR AJ-PX270 P2 HD HANDHELD WITH FREE FIRMWARE UPGRADE

AVC-Intra Class200 Recording, Full HD Streaming, Automatic Contents Transfer Available

NEWARK, NJ (January 22, 2015) – Panasonic has announced a free firmware upgrade for its popular AJ-PX270 P2 HD handheld that incorporates a new codec (AVC-Intra Class200), full HD streaming and automatic contents transfer, and new recording formats, all enhancing production and remote newsgathering.
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Articles

You’re Invited: Panasonic Presentation on New 4K Photography Products in Georgia, USA Jan.27, 2015

Thu January 22, 2015

The following video presents Panasonic LUMIX 4K Photo Mode – Creating High Printable Photos from 4K Video From 4K Video Playback:

Panasonic leads the way in Hybrid Photography with the first in camera 4K Ultra HD Video to 4K Photo in camera feature. You might never use your shutter button again once you try this amazing feature. Pause playback and save 8 megapixel photos from any frame of your 4K Ultra HD Videos.

Panasonic Presentation

FREE Admission

January 27, 2015, 1:00pm – 4:00pm in EST

Showcase Inc. Photo & Video
2323 Cheshire Bridge Rd NE, Atlanta, Georgia 30324, USA

Phone: +1 404-325-7676
Email: social@showcaseinc.com

Showcase Inc. Photo & Video invites you to a FREE Panasonic Presentation by Panasonic Representative, Matt Chandler who will discuss and demo the new Panasonic 4K products including the

  • Digital Single Lens Mirrorless (DSLM) Camera LUMIX GH4,
  • FZ1000 all-in-one camera and
  • HC-X1000 4K Ultra High Definition Camcorder.

Enjoy!


Firmware Updates

Panasonic: New Firmware Update Ver.1.2 for LUMIX 35-100mm Lens Improves O.I.S Stability

Wed January 21, 2015

LUMIX 35-100mm lens: H-HS35100

LUMIX 35-100mm lens: H-HS35100

Today, Panasonic released an important new LUMIX lens firmware Ver.1.2 (2015/1/21) for H-HS35100, the LUMIX 35-100mm lens.

This firmware update improves the stability of O.I.S.[Optical Image Stabilizer] in Motion Picture recording (when using DMC-GH3 / GH4).

Please click here to download the new LUMIX lens firmware.


Press Releases

Panasonic Canada: New Digital Single Lens Mirrorless LUMIX GF7 With Touch Screen LCD That Tilts 180° for Automatic Hands-Free Selfies

Tue January 20, 2015

gf7-slant-lens-out-600

Panasonic Canada has announced the new DMC-GF7 to its line of LUMIX cameras. The GF7 is a Digital Single Lens Mirrorless (DSLM) camera offering selfie shooting features: a 3.0-inch 1,040K-dot touch screen monitor that flips up 180-degree to face forward and remote features that allow you to use your smartphone or tablet to trigger the shutter. The Panasonic GF7’s availability in Canada is planned for Spring (April) 2015 at MSRP CAD $699.

This video presents [NEW] Introducing Panasonic LUMIX DMC-GF7

Panasonic is pleased to introduce a new Digital Single Lens Mirrorless (DSLM) Camera DMC-GF7 from the stylish, compact GF series of LUMIX G. The DMC-GF7 offers high capability for shooting selfie – one of the world’s most powerful trend – with its 180-degree flip-up monitor and a variety of creative functions.

PRESS RELEASE

PANASONIC CANADA INTRODUCES THE LUMIX DMC-GF7

A Digital Single Lens Mirrorless (DSLM) Camera with Modern “Selfie” Capabilities

MISSISSAUGA, ON (January 20, 2015) – Panasonic Canada is pleased to announce a new Digital Single Lens Mirrorless (DSLM) Camera, the DMC-GF7 (GF7). The GF7 offers modern selfie shooting features – one of the world’s most powerful trends – in a classic styled camera featuring a 180-degree flip-up monitor and a variety of creative functions. The GF7 will be available at www.panasonic.com and at select Canadian photo retailers starting in April. It will have a manufacturer’s suggested price of $699.

The rear monitor is a 3.0-inch 1,040K-dot touch screen LCD. It offers not only high visibility but also intuitive operation with touch control. The monitor tilts up to approximately 180-degrees and puts the camera into Self Shot Mode automatically. The Self Shot Mode enables a variety of functions for selfie photo taking including Face Shutter, Buddy Shutter and Beauty Modes. With Wi-Fi® connectivity, users can connect the camera to their smartphone / tablet with ease to expand shooting flexibility.

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PANASONIC GF7 REVIEWS
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2015-01-20 Panasonic GF7 Press Release

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Press Releases

Panasonic-USA: New LUMIX GF7 With 3-inch Touch Screen LCD That Tilts 180° for Automatic Hands-Free Selfies

Tue January 20, 2015

This video presents [NEW] Introducing Panasonic LUMIX DMC-GF7

Panasonic is pleased to introduce a new Digital Single Lens Mirrorless (DSLM) Camera DMC-GF7 from the stylish, compact GF series of LUMIX G. The DMC-GF7 offers high capability for shooting selfie – one of the world’s most powerful trend – with its 180-degree flip-up monitor and a variety of creative functions.

PRESS RELEASE

Panasonic Announces LUMIX GF7 Featuring Modern Selfie Functions with Classic Styling

 Newark, NJ (January 20, 2015)–Panasonic is pleased to announce a new Digital Single Lens Mirrorless (DSLM) Camera, the DMC-GF7 (GF7). The GF7 offers modern selfie shooting features – one of the world’s most powerful trends – in a classic styled camera with its 180-degree flip-up monitor and a variety of creative functions.  The GF7 will be available at panasonic.com and photo retailers.

Panasonic DMC-GF7 (GF7)

Panasonic DMC-GF7 (GF7)

The rear monitor is a 3.0-inch 1,040K-dot touch screen LCD. It offers not only high visibility but also intuitive operation with touch control. The monitor tilts up to approx.180-degrees and puts the camera into Self Shot Mode automatically. In the Self Shot Mode, a variety of functions for selfie – Face Shutter, Buddy Shutter and beauty functions – are enabled. With Wi-Fi® connectivity, users can connect the camera to their smartphone / tablet to expand shooting flexibility. Pairing the camera and the smartphone is quick and easy, even without a need of inputting a password. It is possible to use a smartphone / tablet as a multi-capable remote shutter with a monitor. With the Instant Transfer function, photos are automatically sent to the smartphone / tablet immediately after shooting. On the other hand, both photo and video can be archived to a computer via the wireless access point (router) at home. The GF7 now integrates Jump Snap which lets users to photograph themselves jumping as if they are flying in the air using a remote control function via Wi-Fi.

The photographic performance of GF7 is excellent for a broad range of photographic expertise. It enables end-users high-quality image capture with real-life details through high resolution, image rendering and color reproduction. Taking full advantage of a 16.00-megapixel Digital Live MOS Sensor and a Venus Engine, images are produced with sharp resolution even when exposed in low-light situations when ISO 25,600 is selected. The Contrast AF System of the GF7 excels in both speed and accuracy by exchanging the digital signal between the camera and the lens at max. 240 fps. A variety of extensive AF functions including Face/Eye Detection AF, Low Light AF, Pinpoint AF and One-shot AF enhance usability to help in a wide-range of shooting situations.

The GF7 also features full HD 1920 x 1080, 60p (60 Hz) high quality video recording in AVCHD progressive and MP4 with stereo sound. The practical full-time AF and tracking AF are available in video recording as well. The cinema-like 24p video with the bit rate of max. 24 Mbps provides richly expressive afterimage with overwhelming image quality. The GF7 features a new video recording option called Snap Movie Mode which lets users record video in designated short period of time (2/4/6/8 sec.) as they shoot “moving photos”.


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Articles

Panasonic-UK: New, Light LUMIX GF7 Has LCD That Tilts 180° for Automatic Hands-free Selfies

Tue January 20, 2015

This video presents [NEW] Introducing Panasonic LUMIX DMC-GF7

Panasonic is pleased to introduce a new Digital Single Lens Mirrorless (DSLM) Camera DMC-GF7 from the stylish, compact GF series of LUMIX G. The DMC-GF7 offers high capability for shooting selfie – one of the world’s most powerful trend – with its 180-degree flip-up monitor and a variety of creative functions.

.

Panasonic LUMIX DMC-GF7

Panasonic LUMIX DMC-GF7

Panasonic UK today has launched the LUMIX DMC-GF7, a compact and light LUMIX G interchangeable lens camera with these key features.

  • 3.0-inch 1040K-dot, 180° Tiltable touch screen for hands-free selfies via two new ‘Selfie’ modes: Face Shutter and Buddy Shutter.
    • Buddy Shutter mode works when faces are in close proximity.
    • Face Shutter is activated merely by waving hand your hand in front of your face.
  • 16 megapixel Micro Four Thirds Digital Live MOS Sensor with Venus Engine.
  • 1920 x 1080 Full HD video in AVCHD Progressive (50p) or MP4 (MPEG-4 / H.264) format.
  • Wide variety of creative and automatic modes including Self Shot, Jump Snap, Creative Control, Time Lapse, and Stop Motion Animation.
  • Light Speed Auto Focus with Contrast AF, Low Light AF, Face / Eye Detection AF and more.
  • Wi-Fi connectivity.

The LUMIX GF7 with 12-32mm lens will be available in the UK from March 2015.


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