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Press Releases

Olympus Announces STYLUS SZ-16 iHS and SZ-15

Mon January 7, 2013

PRESS RELEASE

OLYMPUS EXTENDS LONG ZOOM CAMERA LINE WITH NEW STYLUS SZ-16 iHS® AND STYLUS SZ-15

24x Optical Zoom Power and Incredible Performance Packed into Two Compact, Stylish and Affordable Models

CENTER VALLEY, Pa., January 7, 2013 – Olympus today unveils two powerful, yet incredibly compact long zoom cameras, the STYLUS SZ-16 iHS and STYLUS SZ-15, both equipped with a 24x optical wide-angle zoom lens (25-600mm equivalent*), for adventurers looking for a lightweight, easy-to-carry companion ready to capture stunning panoramas or brilliant close-ups of their travels. The STYLUS SZ-16 iHS provides a level of imaging performance that feels like a DSLR, while the STYLUS SZ-15 has many of the same traits at an even more affordable price.

Both long zooms have similar features, but the STYLUS SZ-16 iHS is optimized for moviemaking with 1080p Full HD video and Multi-Motion Movie Image Stabilization to record virtually blur-free videos even when the camera is moving. Its 16-megapixel CMOS sensor combined with the TruePic™ VI image processor, first developed for the Olympus PEN®, captures beautiful, sharp images of subjects even in challenging low-light situations and backlit scenes.

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Press Releases

Olympus Announces STYLUS SH-50 iHS

Mon January 7, 2013

PRESS RELEASE

READY, STEADY, GO WITH OLYMPUS STYLUS® SH-50 IHS: WORLD’S FIRST POINT-AND-SHOOT CAMERA WITH 5-AXIS VIDEO STABILIZATION

READY, STEADY, GO WITH OLYMPUS STYLUS® SH-50 IHS: WORLD’S FIRST POINT-AND-SHOOT CAMERA WITH 5-AXIS VIDEO STABILIZATION

CENTER VALLEY, Pa., January 7, 2013 – Shooting video with a point-and-shoot camera or a mobile phone can sometimes be a hit-or-miss experience, with jerky results that could cause motion sickness. To provide a better experience, Olympus has created the STYLUS SH-50, a new premium, compact long zoom camera that’s equipped with 5-Axis Video Stabilization, 3-Axis Image Stabilization for stills and Full 1080p HD Video. A first for point-and-shoot cameras, its 24x optical zoom lens (25-600mm equivalent)* combines with an advanced image stabilization mechanism, originally developed for the Olympus OM-D E-M5 flagship interchangeable lens camera, to compensate for image blur¬¬¬¬¬¬ in all situations regardless of the scene. The result is brilliant still images and beautiful movies, even while using zoom.

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Press Releases

Olympus Announces STYLUS TOUGH TG-830 iHS and TG-630 iHS

Mon January 7, 2013

PRESS RELEASE

MORE TOUGH LOVE: TWO NEW OLYMPUS STYLUS TOUGH® IHS CAMERAS JOIN THE LINEUP

Explore the mountains with the STYLUS TOUGH TG-830 iHS or take a dip in the pool with the STYLUS TOUGH TG-630 iHS

CENTER VALLEY, Pa., January 7, 2013 – The Olympus TOUGH line gets even tougher with the new mid-range STYLUS TOUGH TG-830 iHS and entry-level STYLUS TOUGH TG-630 iHS. Active photographers who want an action-packed camera to help them capture brilliant stills and high-speed full 1080p HD video as proof of their rugged adventures will gravitate to the STYLUS TOUGH TG-830 iHS. The rugged TG-830 iHS is perfect for a mountain adventure where a waterproof (down to 33 feet), shockproof (from 6.6-foot drops), crushproof (up to 220 pounds), freezeproof (down to 14°F) and dustproof body can withstand the elements. As intelligent as it is durable, it captures worry-free images in the most challenging environments with a 16-megapixel Back-Side Illuminated CMOS sensor and TruPic VI™ image processor.

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Reviews on the Web

Olympus PEN E-PM2 Review @ Neocamera

Tue November 20, 2012 | by Itai Danan

Olympus PEN E-PM2 Review

An exclusive review of the Olympus PEN E-PM2 was just published at Neocamera. This 16 MP Micro Four-Thirds mirrorless camera is a compact model which inherits the excellent sensor from the flagship Olympus OM-D E-M5 reviewed last week. Unlike most entry-level models, this one is packed with features and plenty of customization options. It also features a fast processor which gives it 8 FPS continuous shooting, 1080p HD video capture and a quick autofocus system.

Read the review and be sure to check the image-noise comparison between the PEN E-PM2 and OM-D E-M5.

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OLYMPUS E-PM2 REVIEWS
Get a second opinion. Read the best Expert Reviews on the Web.
Date Camera Review Site
>> Reviews Matrix (All the best reviews on one convenient page.)
2012-11-20 Olympus E-PM2 Neocamera
2012-09-17 Olympus E-PM2 and E-PL5 Press Release

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Press Releases, Videos

New Olympus PEN® E-PM2 Camera: “Capture Your Stories” & Share Fast and Easily with Touch Screen LCD

Tue November 20, 2012

The TV spot “Capture Your Stories ” is a new, fun ad about the Olympus PEN® E-PM2 camera.

This video presents “Olympus PEN E-PM2 TV Ad: Capture Your Stories”:

  • Watch the adventures of a boy, his dog, and his family while they capture stories and share them on the go with the interchangeable lens Olympus PEN® E-PM2, now with an easy-to-use touch screen LCD
  • The integrated multimedia Capture Your Stories™ campaign demonstrates how easy it is to capture and share amazing images and videos with the new Olympus Olympus PEN® E-PM2

NEWS RELEASE

Olympus PEN E-PM2

Olympus PEN E-PM2

OLYMPUS LAUNCHES NEW MULTIMEDIA ADVERTISING CAMPAIGN FOR THE PEN® E-PM2 CAMERA

Olympus Demonstrates How to Capture Your Stories with the PEN

CENTER VALLEY, Pa., November 19, 2012 – The new Olympus Imaging America Inc. integrated multimedia campaign, featuring television and online advertising, demonstrates that the new Olympus PEN® E-PM2 camera is incredibly easy to use to capture and share amazing images and videos.

Many of today’s consumers want a camera with the professional quality of a digital single-lens-reflex (DSLR) and high-definition (HD) video, but also want a compact body that’s as easy to use as a point-and-shoot with the ability to take it anywhere. Consumers don’t want to miss great images and moments while managing a complicated camera. The new “Capture Your Stories” campaign demonstrates how easy it is to capture great images on the go with the new Olympus PEN, simply by touching the camera’s LCD screen.


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Press Releases

Olympus Announces New M.ZUIKO® DIGITAL 17mm f1.8 Lens: Captures Subjects in Challenging Low-Light Environments

Thu November 15, 2012

Today Olympus adds to the Micro Four Thirds family of lenses with the release of the M.ZUIKO DIGITAL 17mm f1.8 Lens (34mm in 35mm equivalent), a bright, wide-angle, single-focal-length lens ideal for snapshot street shooting, landscape photography or capturing subjects in challenging low-light environments. This high quality, compact lens features a stunning metal body and a Snapshot Focus mechanism for pan focusing with a distance indicator.

M.Zuiko Digital 17mm f1.8: Sample Photo

M.Zuiko Digital 17mm f1.8: Sample Photo

M.ZUIKO® DIGITAL 17mm f1.8 Lens

M.ZUIKO® DIGITAL 17mm f1.8 Lens

NEWS RELEASE

OLYMPUS INTRODUCES A NEW BRIGHT F1.8 MICRO FOUR THIRDS® LENS FOR BRILLIANT SNAPSHOTS IN CHALLENGING SITUATIONS

New M.ZUIKO® DIGITAL 17mm f1.8 High-Grade Lens Easily Captures Spontaneous Moments in Remarkable Detail

CENTER VALLEY, Pa., November 15, 2012 – Today, Olympus adds to the Micro Four Thirds family of lenses with the release of the M.ZUIKO DIGITAL 17mm f1.8 lens (34mm in 35mm equivalent), a bright, wide-angle, single-focal-length lens ideal for snapshot street shooting, landscape photography or capturing subjects in challenging low-light environments. This high quality, compact lens features a stunning metal body and a Snapshot Focus mechanism for pan focusing with a distance indicator.


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Reviews on the Web

Olympus OM-D E-M5 Review @ Neocamera

Thu November 8, 2012 | by Itai Danan

Olympus OM-D E-M5 Review Published at Neocamera

A detailed review of the flagship mirrorless from Olympus was publsihed at Neocamera. This 16 MP Micro Four-Thirds camera is the first Olympus with a built-in EVF and weather-sealed body. It’s extensive feature set, numerous controls including dual control-dials make it ready for professional use.

This in-depth review covers usability, image quality and performance of the Olympus OM-D E-M5. Included is a gallery of full-resolution images from ISO 200 to 25600 and side-by-side comparison of image noise with the Fuji X-Pro1.

Read the review and be sure to check the bonus comparison page between different sensor-sizes used by interchangeable lens cameras from Micro Four-Thirds to Full-Frame. This one shows the relative performance of state-of-the-art sensors.

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Firmware Updates

Olympus Firmware Updates V1.5 for OM-D E-M5

Fri October 5, 2012

Olympus OM-D E-M5

Olympus OM-D E-M5

Olympus recently announced the release of new Firmware Version 1.5 for the OM-D E-M5 which offers the following improvements:

  1. Decreased operating sounds in photo ready mode
  2. Improved 5-axis stabilization when using OM lenses with an adapter, even in Movie mode
  3. All updates up to version 1.2 are included

You have two options for updating the firmware:

  1. Simply launch the included Olympus camera software and connect the camera via USB cable to an internet connected computer. Choose the Update function from the Camera menu in the software to apply available updates for camera bodies, lenses and accessories.
  2. Download the software updater from the following link:
    http://www.olympusamerica.com/cpg_section/cpg_downloads_updater.asp and follow the installer instructions.

Press Releases

Olympus Announces Stylus XZ-2 iHS

Mon September 17, 2012

Olympus Stylus XZ-2 iHS

Olympus Stylus XZ-2 iHS

THE OLYMPUS STYLUS XZ-2 iHS® TAKES THE COMPACT CAMERA CATEGORY TO THE X-TREME

Point. Shoot. Be Amazed with an Ultra-Bright Lens, Ultra-Easy Operation and Ultra-High Image Quality, Making It the Powerhouse Compact for Serious Photographers.

CENTER VALLEY, Pa., September 17, 2012 – Olympus pushes the compact digital camera to a new X-treme with the introduction of the Olympus STYLUS XZ-2, its game-changing, flagship high-performance point-and-shoot. The STYLUS XZ-2 is a hybrid that combines optical brilliance, the manual controls of a DSLR and the unbeatable convenience of a lightweight compact in a body every imaging enthusiast should love. Inheriting the 4x optical / 4x Digital zoom iZUIKO® DIGITAL f1.8-2.5 large-diameter lens found on its predecessor, the award-winning Olympus XZ-1®, the Olympus STYLUS XZ-2 builds on its low-light performance with new features: the world’s first hybrid control ring, customizing controls so ambitious photographers easily capture the shot; a new fast, touch-sensitive tilt screen; the powerful TruePic VI image processor; Full HD movie recording and FlashAir® compatibility to share images immediately on social networks.

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OLYMPUS XZ-2 IHS REVIEWS
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2012-09-17 Olympus XZ-2 iHS Press Release

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Press Releases

Olympus Announces SP-820UZ iHS with 40x Optical Zoom

Wed August 22, 2012

Olympus SP-820UZ

Olympus SP-820UZ

PRESS RELEASE

August 22, 2012

Ultra-zoom with Advanced iHS technology, 40x optical zoom from a 22.4mm wide-angle, and Full High-definition movies

The OLYMPUS STYLUS SP-820UZ compact digital camera

Powered by AA batteries, so users can take it anywhere

Olympus Imaging Corporation (President: Haruo Ogawa) is proud to announce the introduction of the OLYMPUS STYLUS SP-820UZ, powered by AA batteries and boasts a high-sensitivity CMOS sensor, iHS Technology from a digital SLR image processing engine, along with a 22.4mm*1 wide-angle to 896mm*1 telephoto optical 40x ultra-zoom lens. It is scheduled to go on sale from the end of September, 2012.

Main Features

  • With a 14.0 megapixel*2, high-sensitivity CMOS sensor, and an image processing engine established with the OLYMPUS PEN, this camera achieves high-sensitivity, low noise, and a fast AF (iHS Technology).
  • Equipped with DUAL IS*3, for double image stabilization, and a 40x optical zoom (Super Resolution 80x zoom) from a 22.4mm wide-angle.
  • Supports Full High-definition movie*4 (MOV/H.264) shooting. Magic Filter*5 is also available for use when shooting movies

Olympus compact digital cameras are equipped with image processing technology in the form of iHS Technology, enabling high-sensitivity, low noise, and a fast AF. With Super Resolution zoom, and iAUTO, which detects subjects and scenes from a maximum of 29 patterns, users can easily capture images just as they appear to the eye.

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OLYMPUS SP-820UZ REVIEWS
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2012-08-22 Olympus SP-820UZ Press Release

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Press Releases

Olympus Announces SP-720UZ

Wed August 22, 2012

Olympus SP-720UZ

Olympus SP-720UZ

PRESS RELEASE

August 22, 2012

Equipped with a 26x optical ultra-zoom and Full High-definition movie capability

Announcing the OLYMPUS SP-720UZ compact digital camera

Olympus Imaging (Haruo Ogawa, president) is proud to announce the OLYMPUS SP-720UZ, on sale from August 31, 2012. This camera is equipped with a 26x optical ultra-zoom and Full High-definition movie capability*1.

Main Features

  • This camera packs a 26mm*2 wide-angle to 676mm*2 telephoto, 26x optical ultra-zoom lens. Equipped a CMOS shift-type sensor, and high-sensitivity DUAL IS*3, for double image stabilization.
  • Supports Full High-definition movie (MOV/H.264) shooting. Magic Filter*4 is also available for use when shooting movies
  • The 14.0 megapixel*5 CMOS sensor enables HDR backlit correction, and easy high-speed continuous shooting

The SP-720UZ is equipped with a 26mm wide-angle to 676mm super-telephoto, high-magnification zoom lens, enabling an extremely wide range of shooting possibilities. The power of a large and heavy size super-telephoto lens is available on the compact body of the SP-720UZ, fitting in the palm of your hand, and making it the perfect companion for keeping baggage light on a trip. This is an “all-in-one” camera for easily taking high-grade pictures and movies on the go.

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OLYMPUS SP-720UZ REVIEWS
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2012-08-22 Olympus SP-720UZ Press Release

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Press Releases

Olympus Announces SZ-14 DX

Wed August 22, 2012

Olympus SZ-14 DX

Olympus SZ-14 DX

PRESS RELEASE

August 22, 2012

For events and sports, fun for the whole family The “Big Telephoto Set” including a 24x optical zoom camera, and binoculars

Announcing the OLYMPUS SZ-14 DX

Olympus Imaging (Haruo Ogawa, president) is proud to announce the OLYMPUS SZ-14 DX, on sale from late August 2012. The “Big Telephoto Set” includes the OLYMPUS SZ-14 compact digital camera equipped with a 24x optical ultra-zoom, and an 8x pair of binoculars.

Main Features

  • With the power of a 24x optical ultra-zoom and an 8x pair of binoculars, users can put intense close-ups in the palm of their hand
  • With the automatic shooting mode iAUTO*1, users simply point the camera at a subject to take beautiful, easy pictures
  • High-definition movies, and multi-motion supported image stabilization makes shooting beautiful movies even easier

The OLYMPUS SZ-14 DX “Big Telephoto Set” includes the OLYMPUS SZ-14 compact digital camera, equipped with a 24x optical zoom that fits in the palm of your hand, as well as an 8x pair of binoculars. With the combination of the camera’s high-power lens and the binoculars, users can enjoy the double zoom, allowing them to capture the expressions on children’s faces at school games and events, as well as the action of athletes at sporting events, with a level of detail not visible to the naked eye. Because the zoom of camera and binoculars can be used separately, this is a family set, perfect for travel, sporting events, museums and much more.

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OLYMPUS SZ-14 DX REVIEWS
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