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Press Releases

Olympus M.ZUIKO DIGITAL ED 40-150mm f2.8 PRO lens features constant F2.8 aperture and Dust, Splash and Freezeproof construction

Mon September 15, 2014

With the introduction of the new M.Zuiko 40-150mm [80-300mm equiv.] f2.8 PRO Lens, the Olympus OM-D E-M1 encroaches into the DSLR professional market. Add the MC-14 1.4x Tele-converter to the telephoto lens, and the 35mm equivalent focal length becomes 112-420mm, without affecting the image quality.

M.Zuiko Digital ED 40-150mm f2.8 PRO + Lens Hood LH-76 + Filter + 1.4x Teleconverter MC-14

M.Zuiko Digital ED 40-150mm f2.8 PRO + Lens Hood LH-76 + Filter + 1.4x Teleconverter MC-14

The M.ZUIKO DIGITAL ED 40-150mm f2.8 PRO Lens weighs only 870 g (including tripod baseplate) and is splash proof, as is the E-M1, making them an almost irresistive combo for covering professional sports events, come rain or shine.

This means that professional sports photographers now have a viable relatively compact and light alternative to their current long and heavy super tele lens.

The M.ZUIKO DIGITAL ED 40-150mm f2.8 PRO Lens is also a capable macro lens, allowing you to shoot as close as 50 cm from the front of the lens and giving an image magnification of 0.42x (35mm equivalent).

Availability and Price
The M.ZUIKO DIGITAL ED 40-150mm f2.8 PRO lens will be available in November 2014:

  • M. Zuiko 40-150mm f2.8 PRO Lens $1,499.99 Avail in November 2014
  • MC-14 1.4x Tele-converter $349.99 Avail in November 2014

PRESS RELEASE

THE OLYMPUS M.ZUIKO® ED 40-150mm f2.8 PRO LENS

Olympus’ First M.ZUIKO PRO Telephoto Zoom Lens Delivers Ultimate Optical Performance in a Portable, Lightweight Body

Olympus E -M1 with M.ZUIKO DIGITAL ED 40-150mm f2.8 PRO lens, MC-14 Teleconverter, Lens Hood LH-76 and HLD-7 Power Battery Holder

Olympus E -M1 with M.ZUIKO DIGITAL ED 40-150mm f2.8 PRO lens, MC-14 Teleconverter, Lens Hood LH-76 and HLD-7 Power Battery Holder

CENTER VALLEY, Pa., September 15, 2014 – Professional quality telephoto shooting is now more portable than ever with the introduction of the Olympus M.ZUIKO DIGITAL ED 40-150mm f2.8 PRO lens (80-300mm in 35mm equivalent). This latest Olympus lens is the first telephoto in the M.ZUIKO PRO series that features a dust, splash and freezeproof construction, durable enough to withstand the rigors of professional shooting, when combined with the Olympus OM-D E-M1®.

The M.ZUIKO DIGITAL ED 40-150mm f2.8 PRO lens maintains a constant f2.8 aperture for bright, superior optical performance that meets the needs of professional photographers. It incorporates the world’s first focusing system to power two high-grade lens elements using dual linear VCM (Voice Coil Motor) motors, for quiet, fast focusing on subjects such as fast moving subjects at sporting events. This lens is also perfect for wedding or event photography. With a minimum focus distance of just 20 inches from the front of the lens at all focal lengths, a dedicated Function button, manual focus clutch and a sliding, protective lens hood, the new M.ZUIKO DIGITAL ED 40-150mm f2.8 PRO is versatile, portable and easy-to-use. An inner zoom mechanism allows the lens to maintain its portable size of just over 6 inches.


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Cameras, Olympus

Olympus PEN E-PL7

Thu August 28, 2014

QuickFact Sheet

Category: Type: Image Sensor :
Viewfinder :
Image Stabilization :
Display :
Shooting Mode :
Shutter Speed :
Lens :
Movie :
Price check… :

Olympus is positioning its new PEN E-PL7 as the smartphone user’s Interchangeable Lens Camera. Smartphone users take lots of pictures with their phone’s built-in camera and most of these end up on their social sites, shared with friends and families.

The tiny sensor in the smartphone cameras puts limitations in the image quality that can be obtained. That is when smartphone users eagerly look to upgrade to a dedicated camera with a larger sensor that is as easy to use as the one on their smartphone but that will give them much better image quality and more flexibility in exposure, lenses and accessories.

Enter the Olympus PEN E-PL7. It has a proven form factor, is drop dead gorgeous in its retro design and is filled with practical features prized by smartphone users.

Main Features

  • 16M Live MOS Four-Thirds Sensor
  • TruePic VII engine
  • 81-Point FAST AF
  • 3-Axis VCM In-body Image Stabilization
  • 8fps High-Speed Sequential Shooting
  • ISO 100-25600
  • 3.0-in. Tilting and Swiveling Capacitive Touch Panel Monitor (1.04M-dot)
  • Selfie Function
  • Advanced Live Guide
  • New Partial Color and Old Film Effect Art Filters
  • New Photo Story and Hold Function
  • New Scene Mode ‘Panning Shot’


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OLYMPUS PEN E-PL7 REVIEWS
Get a second opinion. Read the best Expert Reviews on the Web.
Date Camera Review Site
>> Reviews Matrix (All the best reviews on one convenient page.)
2014-08-28 Olympus PEN E-PL7 QuickFact Sheet
2014-08-28 Olympus PEN E-PL7 Press Release

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Articles

Olympus PEN E-PL7: Share Beautifully + Overview Videos

Thu August 28, 2014


This video presents Share beautifully with the new Olympus PEN EPL-7.

Introducing the smartest PEN yet! Built to deliver outstanding image quality with its ultra high speed, one-touch selfie capabilities and easy Smartphone sharing.

The following video presents Olympus PEN E-PL7 Overview:


Press Releases

Olympus PEN E-PL7 Features 180-degree Downward Flip LCD for Easy Selfies in an Advanced Interchangeable Lens Camera for Smart Phone Users

Thu August 28, 2014

Today, Olympus announces the new PEN E-PL7, a premium and portable interchangeable-lens camera enhanced with brilliant detail. The new addition to the PEN series perfects the selfie-shot with a 180-degree downward flip LCD screen that predicts your every shot. Paired with build in Wi-Fi and outstanding image quality, the PEN E-PL7 gives users the power of instantaneous sharing all in a compact, lightweight body.

PRESS RELEASE

THE NEW SMART: OLYMPUS PEN E-PL7® FLIPS THE SELFIE REVOLUTION 180 DEGREES

Capture, Connect and Create: 180-Degree Downward Flip LCD, Easy Self Portrait Mode and Advanced Performance in an Interchangeable Lens Camera for the Smart Phone User

CENTER VALLEY, Pa., August 28, 2014 — Olympus makes it easier than ever to shoot and share your stories in brilliant detail with the new PEN E-PL7®, an interchangeable-lens camera in a portable, compact and lightweight body, with a premium design. Featuring a new 180-degree downward flip touch LCD, Selfie-dedicated mode and built-in Wi-Fi®, combined with the enhanced Olympus Image Share app (OI.Share™), the PEN E-PL7 gives users the power to easily upload and share images instantly using their mobile devices.

Outstanding Image Quality
The Olympus PEN E-PL7 features much of the same technology as Olympus’s award-winning OM-D® line of cameras for a level of performance that rivals that of high-end interchangeable-lens cameras. The TruePic VII image processor combines with a 16.05 megapixel Live MOS sensor and M.ZUIKO® lenses to deliver beautiful image quality with high resolution, superior color reproduction and high sensitivity, all in a portable, compact and lightweight body, with the same high-level design and build quality of the PEN flagship, the E-P5.


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OLYMPUS PEN E-PL7 REVIEWS
Get a second opinion. Read the best Expert Reviews on the Web.
Date Camera Review Site
>> Reviews Matrix (All the best reviews on one convenient page.)
2014-08-28 Olympus PEN E-PL7 QuickFact Sheet
2014-08-28 Olympus PEN E-PL7 Press Release

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Press Releases

Olympus ‘Anywhere Classroom’ Video Series Starts June 26, 2014: An Online Free Photography Class Using Olympus OM-D Cameras & Lenses

Thu June 26, 2014

This video presents “Season 1: Episode 1 – Shooting Landscapes” in and around Gunnison, Colorado, USA.

  • “The Anywhere Classroom Series is a virtual photography class where Olympus Visionaries share their tricks and tips for taking amazing photos. In this episode, you’ll learn how to best-capture landscape shots. What are you waiting for? Class is in session.”

Shot with an OM-D E-M1 by Olympus Visionary, Jay Dickman.

Shot with an OM-D E-M1 by Olympus Visionary, Jay Dickman.

The following video presents “Season 1: Episode 2 – Shooting Wildlife” in and around Gunnison, Colorado, USA.

  • “In this episode, you’ll learn how to capture wildlife. What are you waiting for? Class is in session.”

Shot with an OM-D E-M1 by Olympus Visionary, Jay Dickman.

Shot with an OM-D E-M1 by Olympus Visionary, Jay Dickman.

This video presents “Season 1: Episode 3 – Shooting Nature” in and around Gunnison, Colorado, USA.

  • “In this episode, Olympus Visionary and National Geographic Photographer, Jay Dickman will take you on a Photo Safari. What are you waiting for? Class is in session.”

Shot with an OM-D E-M1 by Olympus Visionary, Jay Dickman.

Shot with an OM-D E-M1 by Olympus Visionary, Jay Dickman.

PRESS RELEASE

CLASS IS IN SESSION: OLYMPUS LAUNCHES
‘ANYWHERE CLASSROOM’ VIDEO SERIES

Online Series Follows Members of the Olympus Visionary Program as they Share Their Photography Expertise from Locations throughout the Country

CENTER VALLEY, Pa., June 26, 2014 — Olympus Imaging America Inc. launches today the Anywhere Classroom video series, an online photography class hosted by members of the Olympus Visionary program that inspires anyone from snap shooters to working professionals to enhance their photo skills using the Olympus OM-D® family and lens system. In season one, now available at www.getolympus.com/anywhereclassroom, National Geographic and Olympus Visionary photographer Jay Dickman takes viewers on location in Colorado to share his outdoor photography expertise.

Shot with an OM-D E-M1 by Olympus Visionary, Jay Dickman.

Shot with an OM-D E-M1 by Olympus Visionary, Jay Dickman.

In the three Anywhere Classroom season one videos, Jay adventures through the majestic scenery just outside of Gunnison, Colorado, the “Base Camp of the Rocky Mountains,” with the award-winning OM-D E-M1. During each of the approximately five-minute videos, Jay shares his insights on topics, including nature, wildlife and landscape photography, offering tips on watching for the best light, composition and choosing the right lens.

Shot with an OM-D E-M1 by Olympus Visionary, Jay Dickman.

Shot with an OM-D E-M1 by Olympus Visionary, Jay Dickman.

“Olympus developed the Anywhere Classroom as a compelling way for photographers at all levels to learn from the professionals and enthusiasts who make up our Olympus Visionary program,” said Stephanie Sherry, Director, Marketing Communications, Olympus Imaging America Inc. “There’s no better way to kick off this series than with celebrated photographer, instructor and longtime Olympus Visionary, Jay Dickman. The Anywhere Classroom videos and the online conversation happening around the series will inspire users to enhance their skills and continue to explore the possibilities of photography.”

Shot with an OM-D E-M1 by Olympus Visionary, Jay Dickman.

Shot with an OM-D E-M1 by Olympus Visionary, Jay Dickman.

Shot with an OM-D E-M1 by Olympus Visionary, Jay Dickman.

Shot with an OM-D E-M1 by Olympus Visionary, Jay Dickman.


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Cameras, Olympus

Olympus SH-1

Mon March 31, 2014

Olympus SH-1 Website

B&H Photo VideoYou can buy the Olympus SH-1 from our Trusted Sponsor B&H Photo-Video, the Professional’s Source, satisfying millions of customers for over 35 years:

Olympus Stylus SH-1 Digital Camera (Black)
Olympus Stylus SH-1 Digital Camera (Silver)
Olympus CSCH-120 Body Jacket for SH-1 Digital Camera (Black)
Olympus CSCH-120 Body Jacket for SH-1 Digital Camera (Brown)

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OLYMPUS SH-1 REVIEWS
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Date Camera Review Site
>> Reviews Matrix (All the best reviews on one convenient page.)
2014-03-31 Olympus SH-1 QuickFact Sheet
2014-03-31 Olympus SH-1 Press Release

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Press Releases

Olympus SH-1 Features 24x Wide-Angle Zoom, 5-Axis Image Stabilization and Wi-Fi

Mon March 31, 2014

SMART, SLEEK AND STEADY: OLYMPUS STYLUS® SH-1 IS WORLD’S FIRST*1 COMPACT WITH MECHANICAL 5-AXIS STABILIZATION

Advanced Image Stabilization, Powerful Zoom and Wi-Fi® Sharing in a Sophisticated Design

CENTER VALLEY, P.A., March 31, 2014 – Olympus introduces a breakthrough in the long zoom category, the STYLUS SH-1®, the first compact camera equipped with optical*2 5-axis image stabilization for both still images and videos. The STYLUS SH-1’s 5-axis mechanical image stabilization, originally developed for the Olympus OM-D E-M5®  interchangeable lens camera, combined with a powerful 24x, high-powered optical zoom lens, full 1080 60p HD video and built-in Wi-Fi*3, delivers outstanding performance in a body with an elegant look and feel.

Advanced technology, including a 16-megapixel backlit CMOS sensor and the TruePic VII image processor, the same found in Olympus’ award-winning OM-D®  series of interchangeable lens cameras, work in connection with the Olympus STYLUS SH-1’s impressive 24x optical long zoom lens, (48x*4 super-resolution zoom) which covers 25mm to 600mm*5 telephoto. This combination delivers beautiful image quality with high resolution, superior color reproduction and high sensitivity.


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OLYMPUS SH-1 REVIEWS
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Date Camera Review Site
>> Reviews Matrix (All the best reviews on one convenient page.)
2014-03-31 Olympus SH-1 QuickFact Sheet
2014-03-31 Olympus SH-1 Press Release

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Cameras, Olympus

OLYMPUS STYLUS TOUGH® TG-3

Mon March 31, 2014

Olympus Stylus TOUGH TG-3 Digital Camera (Black)

Olympus Stylus TOUGH TG-3 Digital Camera (Black)

OLYMPUS STYLUS TOUGH TG-3 Website

B&H Photo VideoYou can buy the OLYMPUS STYLUS TOUGH TG-3 from our Trusted Sponsor B&H Photo-Video, the Professional’s Source, satisfying millions of customers for over 35 years:

Olympus Stylus TOUGH TG-3 Digital Camera (Red)
Olympus Stylus TOUGH TG-3 Digital Camera (Black)
Ikelite Underwater Housing with Olympus Stylus TOUGH TG-3 Digital Camera Kit

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OLYMPUS TOUGH TG-3 REVIEWS
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>> Reviews Matrix (All the best reviews on one convenient page.)
2014-03-31 Olympus TOUGH TG-3 QuickFact Sheet
2014-03-31 Olympus TOUGH TG-3 Press Release

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Press Releases

Olympus STYLUS TOUGH TG-3 Features Variable Macro System and Focus Stacking

Mon March 31, 2014

SHOOT AND SHARE FROM ANYWHERE: OLYMPUS STYLUS TOUGH®  TG-3 IS READY FOR ALL YOUR ADVENTURES

Advanced Rugged Performance, High-Speed Lens, Built-in Wi-Fi® and New Macro Functions Deliver Close-Up Shooting Capabilities in Extreme Conditions

CENTER VALLEY, Pa., March 31, 2014 — Olympus expands outdoor shooting and sharing capabilities in even the most challenging of conditions with the new STYLUS TOUGH TG-3. The Flagship STYLUS TOUGH TG-3 boasts a new level of performance for the Tough series of rugged cameras, with a high-speed f2.0 lens (25mm–100mm*), expanded macro photography capabilities, GPS, and built-in Wi-Fi for shooting and sharing brilliant images and 1080p Full HD Video from anywhere.

The Olympus STYLUS TOUGH TG-3 withstands extreme conditions; the camera is freezeproof to -10℃ (14°F), waterproof to 50 feet (15 m), shockproof from seven feet (2.1 m), crushproof to 220 pounds (100 kgf) and dustproof. A high-speed f2.0–4.9, 4.5–8.0mm (25mm–100mm*) wide-aperture lens combined with its TruePic VII image processor, the same found in Olympus’ award-winning OM-D® series of interchangeable lens cameras, and a 16.0 megapixel backlit CMOS sensor captures images with minimal noise, even in low-light situations.


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OLYMPUS TOUGH TG-3 REVIEWS
Get a second opinion. Read the best Expert Reviews on the Web.
Date Camera Review Site
>> Reviews Matrix (All the best reviews on one convenient page.)
2014-03-31 Olympus TOUGH TG-3 QuickFact Sheet
2014-03-31 Olympus TOUGH TG-3 Press Release

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Articles

Olympus STYLUS TOUGH TG-3 Camera: Product Video

Mon March 31, 2014

Olympus expands outdoor shooting and sharing capabilities in even the most challenging of conditions with the new STYLUS TOUGH TG-3.

Olympus expands outdoor shooting and sharing capabilities in even the most challenging of conditions with the new STYLUS TOUGH TG-3.

This video presents “OLYMPUS STYLUS TG-3 Tough Function introduction.”

TG-3, the pinnacle of Tough cameras, perfectly captures the most amazing moments. With an expanded system, more scenes than ever before are now in your grasp.

  • Introducing the STYLUS TG-3, the pinnacle of the Tough series, equipped with a bright f2.0 lens.
  • Not only is this model packed with Tough performance, but features macro performance that goes one step beyond the rest, with accessories that expand the system to include an even wider range of possible scenes.
    • As an easy and quick attachment to the lens of the TG‑3, the LG-1 LED Light Guide counteracts camera shadow and illuminates macro subjects evenly, drawing out the best of the TG‑3’s macro photography abilities.
  • Added to these features is a new smartphone app that makes Assist GPS information easy to update when on the go.
  • When combined, these features make shooting Tough scenes more fun than ever before.


Contests, Press Releases

Olympus Pro Photographer Showdown 2014 Finalists Announced

Mon March 10, 2014

Olympus has announced the five finalists of its Olympus Pro Photographer Showdown, an action sports photography competition held on April 17th at the World Ski and Snowboard Festival in Whistler, BC. The finalists will be competing for a $10,000 grand prize for “Best in Show” and the chance to showcase their work to over 15,000 enthusiasts and experts.

For more information about the OLYMPUS Pro Photographer Showdown and to purchase tickets, head to www.wssf.com/event/olympus-pro-photographer-showdown.

When: April 17, 2014 / Doors: 8pm / Show: 9pm
Where: Whistler Conference Centre
Cost: $30.00
BUY ONLINE NOW

Please note, the Olympus Pro Photographer Showdown is open to all ages. Some shows may include adult humour and a small amount of profanity. Please attend at your own discretion.

PRESS RELEASE

OLYMPUS PRO PHOTOGRAPHER SHOWDOWN FINALISTS ANNOUNCED FOR 2014

Action Sports Photography Titans To Battle It Out At The World Ski And Snowboard Festival

WHISTLER, BC March 10, 2014 – The OLYMPUS Pro Photographer Showdown at the World Ski and Snowboard Festival (WSSF) is one of the most prestigious action sports photography competitions of its kind in the world. Since its inception in 1998, WSSF has invited action sports photography masters from around the globe each year to compete at the Pro Photographer Showdown in Whistler, BC. On the line for the competitors is a shot at the $10,000 grand prize for “Best In Show” and an opportunity to showcase their life’s work to a live audience of over 1,500 sports enthusiasts, media and industry professionals.

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Articles

Fast Olympus F1.0 Lenses For Micro Four Thirds?

Sat February 22, 2014

Olympus has filed a patent for a number of fast F1.0 lens for 4/3. So far, we see a 12mm and 14mm. There are also a number of designs for a F1.0 for other smaller sensor sizes.


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