LEICA CAMERA NOW ACCEPTING APPLICATIONS FOR THE 2012 OSKAR BARNACK AWARD

Entries may be submitted online through March 1, 2012

Solms, Germany (January 17, 2012) – Leica Camera AG announces the commencement of the 2012 Leica Oskar Barnack Award and invites professional photographers to submit entries to this prestigious international photography competition. Applications and photographic projects are now being accepted online through March 1, 2012 at www.leica-oskar-barnack-award.com. The winners of the 2012 Leica Oskar Barnack Award and Leica Oskar Barnack Newcomer Award will be announced over the course of the Rencontres Internationales de la Photographie festival held in Arles, France from July 2-8, 2012.

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Leica V-Lux 3

NEW: LEICA V-LUX 3

The versatile all-in-one camera for creative stills and video

Solms, Germany (December 8, 2011) – Leica Camera AG presents the Leica V-Lux 3, a new compact digital camera with an extensive range of features. The camera is extremely versatile, making it ideal for almost all photographic situations. For photographers shooting landscapes, architecture, sport, travel, portraits or wildlife, the V-Lux 3 incorporates an enormously flexible lens. The Leica DC Vario-Elmarit 4.5 – 108 mm f/2.8 – 5.2 ASPH. 24-fold super-telephoto zoom lens covers a wide range of focal lengths equivalent to 25–600 mm in 35 mm format. The newly developed 12.1-megapixel CMOS image sensor guarantees exceptional image quality for all applications. A truly universal solution for creative photographers looking for an all-in-one camera, the V-Lux 3 also features extensive broad range of video options and offers video quality comparable to premium-range camcorders.

“The Leica V-Lux 3 combines exceptional performance with the handy size of a compact camera. It offers a vast range of focal lengths and covers almost all photographic situations that usually require the use of a camera system. The V-Lux 3 is therefore an attractive alternative to entry-level DSLR cameras with interchangeable lenses,” says Peter Kruschewski, Product Manager for Digital Compact Cameras at Leica Camera AG.

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LEICA M-SYSTEM 2012 WALL CALENDAR SHOWCASES WORK OF INTERNATIONAL MAGNUM PHOTOGRAPHERS

Solms, Germany (November 30, 2011) – Leica Camera AG, in conjunction with Magnum Photos, presents the Leica M-System wall calendar for 2012. Titled ‘Past. Present. Future.,’ the calendar shares its name with the motto of the partnership between Magnum and Leica and contains six monochrome and six color images shot with Leica’s flagship M cameras by a selection of well-known Magnum photographers.

Each calendar image is accompanied by a few words from the photographer along with information about the camera used. The photographers selected include: Alex Majoli, Richard Kalvar, Bruno Barbey, Martine Franck, Paul Fusco, Alex Webb, Constantine Manos, Rene Burri, Mark Power and Elliott Erwitt. Each photographer is represented by at least one image and several contributed two. The result is a high-quality wall calendar with widely differing images that provide impressive insights into the world of photojournalism captured with the Leica rangefinder system.

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PRESS RELEASE

NEW ONLINE PORTAL FOR LEICA S PHOTOGRAPHERS

Solms, Germany (November 30, 2011) – In collaboration with Leica Camera AG, LFI Photographie GmbH presents a new online portal for the Leica S-System, www.S-League.net. The website illustrates the wide range of photographic opportunities covered by the Leica S-System and provides a platform for photographers to present work shot with the medium format Leica S-System to a broad international audience. In addition to viewing current advertising campaigns and editorial portfolios by prominent international photographers, visitors to the site can keep informed on the latest trends in commercial photography and explore S-Magazine, a new publication allowing professional photographers to freely publish contemporary photographic ideas.

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PRESERVING PATAGONIA

Join Conservation Photojournalist Bridget Besaw, in collaboration with Leica for a week amidst her six month project documenting the preservation and stewardship of the Aysen region of Patagonia in partnership with the Patagonia Sur Foundation, whose objective is to support and promote social and economic development in Chilean Patagonia, in concert with the protection and conservation of the region’s natural resources.

When: March 3-10, 2012
Where: Aysen region of Patagonia, Chile
Price: $5,800

PRESS RELEASE

LEICA CAMERA AND SEEDLIGHT WORKSHOPS HOST “PRESERVING PATAGONIA” CONSERVATION AND TRAVEL PHOTOGRAPHY WORKSHOP

Conservation Photojournalist Bridget Besaw leads weeklong experience in Chilean Patagonia

Allendale, NJ (November 29, 2011) – Leica Camera, Inc., the legendary German camera manufacturer, is collaborating with Seedlight Workshops, developer of environmental photography workshops, to host “Preserving Patagonia: Conservation Photography with the Patagonia Sur Foundation.” Taking place March 3-10, 2012 in Chilean Patagonia, this experiential workshop is led by Conservation Photojournalist Bridget Besaw. Throughout the week, participants learn documentary and travel photography techniques and capture all aspects of the story of Patagonia conservation in breathtaking quality with Leica Camera’s flagship M9 and M9-P digital rangefinder cameras as well as the entire portfolio of lenses.

“We are very excited to partner with Bridget Besaw for this incomparable travel experience,” said Christian Erhardt, Vice President of Marketing at Leica Camera, Inc. “A Leica in hand, participants interpret and capture fleeting moments to document the planet’s natural resources and the people who work, play and steward Patagonia’s impressive and irreplaceable landscape.”

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PRESS RELEASE

LEICA CAMERA OFFERS FIRMWARE UPDATE 1.174 FOR THE LEICA M9 AND M9-P

Allendale, NJ (November 14, 2011) – Leica Camera, Inc. is pleased to announce the latest firmware update, 1.174, for the Leica M9 and M9-P, the world’s smallest, full-frame digital system cameras. Users wishing to benefit from the new offerings can now download the firmware update from the Leica Camera website and take advantage of new, improved features.

Firmware update 1.174 features an update of the SD card driver, fixing a bug that led to faulty behavior and allowing for a more stable general performance with most SD card types. Supporting Leica’s commitment to an uncompromised customer experience, these latest improvements come as the result of feedback from M9 and M9-P users who served as beta testers in a broad based field test.

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19 October 2011

Leica Camera gains strategic investor in Blackstone

ACM Projektentwicklung GmbH will remain the majority shareholder

London, Solms: The Blackstone Group (NYSE: BX) and ACM Projektentwicklung GmbH today announced they have agreed a strategic partnership whereby investment funds advised by Blackstone will acquire, indirectly through a holding company, a 44% minority stake in Leica Camera AG (“Leica”), to support Leica’s international growth plans. ACM and Blackstone have agreed that the value of the transaction will not be disclosed. The transaction is subject to regulatory approval and is expected to close in Q4/2011.

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LEICA CAMERA AND MILK STUDIOS PARTNER FOR MADE SPRING 2012 FASHION WEEK

Allendale, NJ (September 09, 2011) – Leica Camera, Inc., the legendary German camera manufacturer, has been selected by Milk Studios, the premiere photo studios for advertising and editorial fashion shoots, to be the official camera company for MADE Spring 2012 Fashion Week. Throughout the week, MADE will host 35 fashion shows and presentations at Milk Studios with Leica cameras capturing official runway photography. These images, along with commissions, will be featured in original and exclusive editorial content on MilkMade.com, Milk’s editorial platform and Fashion Week hub as well as Leica and Milk’s social media channels.

“Leica Camera is excited to participate in MADE Spring 2012 Fashion Week,” said Christian Erhardt, Vice President of Marketing at Leica Camera, Inc. “Leica’s state-of-the-art cameras combined with MilkMade.com’s innovative editorial platform will offer an almost instantaneous and unique perspective of Fashion Week from behind the scenes to the runway.”

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