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New KODAK EASYSHARE Z710
Zoom Digital Camera Combines Advanced Features
with Point-and-Shoot Simplicity
High-Zoom, Feature-Packed
Camera Provides Outstanding
Image Quality at a Value Price

TORONTO, ON, September 26
Eastman Kodak Company today announced the
latest addition to its award-winning line
of consumer digital cameras, the EASYSHARE
Z710 zoom digital camera. With impressive
10X optical zoom, phenomenal picture quality,
and a host of performance features, this
new model bridges the gap between value
and performance. Intuitive enough for beginners
and sophisticated enough for digital photography
enthusiasts, the Z710 camera provides point-and-shoot
simplicity with advanced features to easily
get professional-looking results. Available
in November, the Z710 camera will retail
for CDN $349 (MSRP).
The line of KODAK EASYSHARE digital
cameras has won numerous accolades over
the past five years for innovation, advanced
technology, and ease-of-use, said
Greg Morrison, digital product marketing
manager, Kodak Canada Inc. With the
release of the Z710 model we are setting
a new price-to-performance benchmark making
it incredibly simple for people to take,
make, share, and organize pictures at a
great value.
The secret behind the Z710 cameras
outstanding image quality is the combination
of the powerful 7.1 megapixel image sensor
and a professional quality SCHNEIDER KREUZNACH
VARIOGON 10X optical zoom lens, making it
simple to zoom and capture crisp shots,
as well as make high-quality prints up to
30 x 40 inches (76 x 102 cm). To that, add
the exclusive KODAK Color Science imaging
processing chip which helps to capture natural
details, accurate skin tones, and breathtaking
color, and say goodbye to the guesswork
when it comes to snapping the perfect shot.
The intelligent features of the Z710 camera
make it easy for anyone to get more out
of their digital photography experience.
On-camera picture enhancing features such
as cropping, a live histogram, and a capture
grid line display allow for more creativity
in each and every shot. Advanced settings
and custom controls, including program,
aperture and shutter priority, and full
manual mode provide ultimate photographic
control in any situation. For the most effortless
experience, users can get the right shot
automatically by selecting from 19 pre-programmed
scene and color modes (e.g. candlelight,
fireworks, party and beach).
Taking great pictures is only the beginning
of the photographic experience; sharing
those precious memories with others is the
important next step. For that reason, the
Z710 model and the entire EASYSHARE System
are specifically designed to make sharing
images just as fun and rewarding as capturing
them. With a big, bright 2 inch indoor/outdoor
color display, images can be shared anytime
right from the back of the camera, and,
by using the cameras Favorites feature,
a collection of special images can be kept
permanently on the camera for on-the-go
viewing without taking up space on the memory
card. The exclusive on-camera Share button
gives users the power to easily print, e-mail,
and organize pictures with just one touch.
When printing images, Kodak provides exceptional
quality prints that will last for generations.
Using the highly-acclaimed line of KODAK
EASYSHARE thermal snapshot printers, including
the portable G600 Printer Dock, Z710 camera
owners can easily print real KODAK 4 x 6-inch
pictures at home, with just one touch, in
as little as 60 seconds.
Kodak continues to bring groundbreaking
features to its award-winning KODAK EASYSHARE
digital photography system, enhancing the
digital photography experience for consumers
worldwide. The EASYSHARE system consists
of cameras, snapshot printers, services,
docks, software, inkjet and thermal photo
papers, and accessories, making taking,
sharing and archiving high quality digital
pictures effortless. The Z710 camera comes
with the latest Version 6.0 of KODAK EASYSHARE
Software featuring an array of enhancements
to help consumers find, create and share
pictures like never before. Version 6.0
includes a photo card printing feature that
turns pictures into invitations, KODAK PERFECT
TOUCH technology in home printing, file
watch feature that reorganizes file systems
without losing any pictures, personalized
photo backgrounds, and much more. The new
KODAK EASYSHARE Software V6.0 can be downloaded
for free at www.kodak.com/go/easyshare.
Further information on KODAK EASYSHARE products
is available at www.kodak.com/go/EasyShare.
About Eastman Kodak Company
Kodak is the worlds foremost imaging
innovator, providing leading products and
services to the photographic, graphic communications
and healthcare markets. With sales of $14.3
billion in 2005, the company is committed
to a digitally oriented growth strategy
focused on helping people better use meaningful
images and information in their life and
work. Consumers use Kodaks system
of digital and traditional image capture
products and services to take, print and
share their pictures anytime, anywhere;
Businesses effectively communicate with
customers worldwide using Kodak solutions
for prepress, conventional and digital printing
and document imaging; Creative Professionals
rely on Kodak technology to uniquely tell
their story through moving or still images;
and leading Healthcare organizations rely
on Kodaks innovative products, services
and customized workflow solutions to help
improve patient care and maximize efficiency
and information sharing within and across
their enterprise.
More information about Kodak (NYSE: EK)
is available at www.kodak.com.
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