Fujifilm Launches the Medium-Term Management Plan “VISION 2016” with a Commitment to “Value from Innovation”Tue November 11, 2014
This video presents Corporate Video (Long version) / FUJIFILM.
Fujifilm’s medium-term management plan “VISION 2016” includes the following business plans:
- Optical Device and Electronic Imaging
Expand sales of such business-use products as broadcasting/cine, security, in-vehicle cameras utilizing optical design and image processing technologies.
Focus on high-end digital cameras “X Series” and expand sales of highly profitable interchangeable lenses.
- Photo Imaging
Maintain profitability of color paper by increasing market share and cost reductions, expanding sales of such value-added printing business as photobook, and capturing printing demand from smartphones.
Further expand sales of instant camera “instax”.
- Graphic Systems
Expand digital printing business through collaboration with Heidelberger Druckmaschinen AG (Heidelberg) and other measures while maintaining market share in CTP plates.
- Recording Media
Expand sales of high storage capacity tapes containing barium ferrite (BaFe) particles, further accelerate data archive service toward long-term data storage needs in “big data” era.
Fujifilm launches the Medium-Term Management Plan “VISION 2016”
November 11, 2014
Fujifilm Holdings Corporation (President and CEO Shigehiro Nakajima) has drawn up the medium-term management plan “VISION 2016” covering FY2015/3 to FY2017/3.
After celebrating the 80th anniversary in January this year, the Fujifilm Group adopted a new corporate slogan, “Value from Innovation”, reflecting the company’s commitment to continuously creating innovative technologies, products and services that empower the potential and expand the horizons of tomorrow’s businesses and lifestyles. Under this slogan, the latest medium-term management plan “VISION 2016” identifies resolving various social tasks as the company’s opportunities for business growth. The plan sets out the company’s resolve to creating new values with its advanced proprietary technologies to build a business portfolio that secures stable medium-term growth, so as to evolve into a company that delivers social contributions with sustainable growth.
More specifically, Fujifilm will selectively concentrate management resources into healthcare, highly functional materials and documents business, which are most promising out of the company’s 6 business fields (healthcare, highly functional materials, documents business, graphic systems, optical devices and digital imaging), to deliver products of high quality and cost performance in line with market needs for greater market expansion.