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You are hereHome > Best Digital Cameras > Olympus Stylus 720 SW


Olympus Stylus 720 SW Review

Review Date: Jul 28, 2006

Olympus Stylus 720 SW Digital
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Category: Point-and-Shoot

The Olympus Stylus 720 SW Digital (Mju 720 SW Digital in UK) just gets better with each new iteration of the Stylus model. It has 7.1MP resolution, 3x optical zoom, an extra large and bright 2.5-in. LCD monitor. The "SW" stands for Shock proof and Waterproof.

Whereas its sister models are weather and dust-proof only, the Olympus 720 SW is also waterproof (JIS Level 8): interior and exterior seals and gaskets defend against water damage to depths of 10 feet (for up to 1 hour) underwater. For shooting at depths beyond 10 feet underwater, there is an optional PT-033 Underwater Housing.

The Olympus 720 SW is also shock proof (MIL-STD-810F compliant): a shock-absorbing interior and exterior design helps protect the camera from drops up to 5 feet -- making it one tough camera that you can really take anywhere without too much worry about getting it damaged.

The Olympus Stylus 720 SW provides 28 useful shooting modes, including QuickTime (640 x 480) 15fps with sound. A built-in Help GUIDE provides tips to help you decide which setting is ideal for each situation.

LCD Bright Capture Technology allows for enhanced previewing and image quality in low light. PictBridge technology enables photos to be printed directly from the camera to any PictBridge-enabled printer.

The Olympus Stylus 720 SW Digital should appeal to beginner photographers desiring a compact, tough, dustproof, waterproof and shock proof digital camera with the famous ease-of-use of the Stylus line of cameras.

Read our Olympus 720 SW review...
Olympus Stylus 720 SW Digital
QuickFact™ Sheet
Olympus Stylus 720 SW Digital
CCD Imager 7.1 Megapixel (effective), 7.4 megapixel gross, 1/2.33” CCD
Lens 6.7 – 20.1mm (38 – 114mm equivalent in 35mm photography), 10 lenses in 8 groups, 3 aspherical lenses
Seamless Digital Zoom 3x Optical + 5x Digital; 15 Total Seamless Zoom
Aperture Range f3.5 – f5.0
LCD 2.5” (6.4cm) Color LCD, approx. 115,000 pixels
Focusing System CCD Contrast detection
Focusing Ranges Normal mode: 19.7” – infinity (0.5m – infinity)
Macro mode: Wide: 7.9” – infinity (0.2m – infinity),
Super Macro Mode: 2.8” – 19.7” (7cm – 50cm)
Focusing Mode iESP Auto, Spot AF
Shutter Speeds 1/1000 sec. – 1/2 sec. (up to 4 sec. in Night Scene Mode)
ISO Auto, 64, 100, 200, 400, 800, 1600 (equivalent)
Metering Mode Digital ESP Multi-Pattern, Spot Metering
White Balance System Auto, Pre-set (Daylight, Overcast, Tungsten, and Fluorescent1, Fluorescent2, Fluorescent3)
Exposure Compensation ±2 EV steps in 1/3 EV steps
Recording Modes Still Image: JPEG
Movie: QuickTime motion JPEG
Adjustable Resolutions 3,072 x 2,304, SHQ/HQ
2,560 x 1,920, SQ1
2,304 x 1,728, SQ1
2,048 x 1,536, SQ1
1,600 x 1,200, SQ2
1,280 x 960, SQ2
1,024 x 768, SQ2
640 x 480, SQ2
Shooting Modes 28 Shooting Modes; Auto, Program Auto, Digital Image Stabilization Mode, Scene Preset (Portrait, Landscape, Landscape & Portrait, Night Scene, Night & Portrait, Sport, Indoor, Candle, Self-Portrait, Available Light Portrait, Sunset, Fireworks, Museum, Cuisine, Behind Glass, Documents, Auction, Shoot & Select1, Shoot & Select2, Beach & Snow, Under Water Wide1, Under Water Wide2, Under Water Macro, Under Water Snapshot, Movie)
Panorama Modes Up to 10 frames automatically stitchable with OLYMPUS Master software when using Olympus brand xD-Picture Card
Sequence Shooting High speed: 3.7 frames per second up to 11 frames in HQ mode Normal speed: 1.1 frames per second up to 6 frames in SQ mode
Shooting Assist Functions Histogram, Frame Assist
Movie Mode QuickTime® Movie with Sound: 640x480/15fps, SHQ; 320x240/15 fps, HQ; 160x120/15fps, SQ
Image Processing TruePic TURBO™ Image Processor
Pixel Mapping Automatic Pixel Mapping (APM) available via menu setting
Noise Reduction Set automatically at shutter speeds of X.X second or longer
Playback Edit Effects Still Image: Black & White, Sepia, Resize, Rotation, Red-Eye Fix, Brightness, Saturation, Frame, Label, Calendar Movie: Frame IndexHistogram Movie: Normal, Reverse, Frame-by-frame
Direct Printing Options PictBridge and DPOF
Viewfinder N/A
Flash Built-in
Flash Modes Auto (for low light and back lit conditions), Red-Eye Reduction, Fill-In, Off
Flash Working Range Wide: 12.5ft (3.8m), Tele: 8.5ft (2.6m)
Selftimer 12 Seconds/Auto
Setting Memorization On/Off (Hold changes/Reset to default settings)
Date/Time Calendar Simultaneous recording into image data, Automatic up to 2099
Memory 19.1MB internal memory
Removable Media Card xD-Picture Card (16, 32, 64, 128, 256, 512MB or 1GB)
Outer Connectors Multi-terminal (USB connecter, Audio/Video output, DC input*) *Optional connector is required.
Auto-connect USB 2.0 Full Speed (USB mass storage)
System Requirements Auto-connect USB: Windows 98SE/ME/2000PRO/XP with USBP port, Mac OS 9.0-9.2x/OS X 10.1-10.4 with USB port Software: Windows 98SE/ME/2000PRO/ XP, Mac 10.2 and higher
Operating Environment Operation: 32° – 104°F (0° – 40°C), 30% – 90% humidity
Storage: -4° – 140°F (-20° – 60°C), 10% – 90% humidity
Power Supply Li-Ion Rechargeable Battery (Li-40B or Li-42B), AC Adapter (E-7AC) with optional CB-MA1 DC coupler
Calendar Automatic up to 2099
Size (W x H x D) 91 x 58.7 x 19.8 mm /
3.6 x 2.3 x 0.78 in.
Weight 149g (5.3 oz.) without battery and media card
MSRP US $399.99 / CDN $499.95

Package Contents:

  • Stylus 720 SW Digital Camera
  • Li-42B Li-ion Rechargeable Battery and Charger
  • USB Cable, Audio/Video Cable
  • Wrist Strap
  • QuickStart Guide
  • Basic Manual
  • (2) CD-ROM's (OLYMPUS Master Software and Advanced Manual)
  • Warranty Card

Product technical specifications (including MSRP and Included Accessories) are as represented by the manufacturer and subject to manufacturer's change without any notice or obligation on the part of the manufacturer. Product color availability and included accessories may also differ by country or area. Please verify the latest specs from the appropriate manufacturer's site.

Before you buy, do your homework and verify a seller's reputation. One source you may want to check with is Resellerratings.com. And remember, if a price seems to good to be true, it probably is.


Though we make every effort to strive for accuracy in reproducing these specs, we do occasionally make mistakes, so verify with the manufacturer's site for the latest specs. Also, in the early stages of a product introduction, you can almost guarantee there will be some errors from the manufacturers themselves as they update their sites. If you see any mistakes, please contact us. We do appreciate your writing in with the corrections and thank you in advance!

Stylus 720 SW

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