DESTINATIONS IN FOCUS: CAPTURE THE WORLD WITH LEICA & EXLCUSIVE RESORTS
Exclusive Resorts and Leica Akademie Unveil Luxury Photography Getaways in 2014
DENVER, CO (November 6, 2013) — Exclusive Resorts®, the nation’s premier destination club, today announced its newest strategic partnership with Leica Camera, the industry’s most iconic and revolutionary camera brand, marrying the worlds of luxury travel and photographic education through experiential escapes in Costa Rica, Mexico and Arizona.
As the first collaboration of its kind for Exclusive Resorts, a private Club boasting more than 350 multi-million dollar villas across seven continents, members alongside Leica enthusiasts will enjoy privileged access to Leica Akademie’s team of instructors and over $100,000 worth of Leica equipment including the newly launched Leica X Vario on a series of carefully curated 4-night getaways in the Club’s most sought-after and private locales.
Celebrated for their handcrafted cameras, the German-based brand is credited with paving the way for a new, undreamed-of freedom in reportage and artistic photography since Oskar Barnack’s small, lightweight 35 mm format Leica camera was brought to market in 1925. Today, Leica boasts more than 11 models including a new line of digital cameras. The most coveted models remain the M-System series which was introduced in 1932 and is still the camera of choice for many of today’s most acclaimed photojournalists.
“Leica has had a profound influence on our view of the world we live in,” says Kristen Nolte, SVP of Marketing, who plans to incorporate Leica’s photographs of Exclusive Resorts in a commemorative coffee table book and traveling gallery exhibit. “There is simply no better partner to capture the sheer enjoyment and beauty of an Exclusive Resorts vacation. We are thrilled to share with our members Leica’s unique visual perspective on the world while at the same time capturing what makes our Club experience truly unique for generations of members to enjoy for years to come.”