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Press Releases

Panasonic Canada Announces LUMIX G VARIO 14-140mm/ F3.5-5.6 ASPH./POWER O.I.S.High Zoom Digital Interchangeable Lens

Tue April 30, 2013

Panasomic LUMIX G VARIO 14-140mm / F3.5-5.6 ASPH. / POWER O.I.S. (front-slant view)

Panasomic LUMIX G VARIO 14-140mm / F3.5-5.6 ASPH. / POWER O.I.S. (front-slant view)

Panasonic’s new, compact, high zoom lens is the LUMIX G VARIO 14-140mm / F3.5-5.6 ASPH. / POWER O.I.S. (H-FS14140):

  • A new member of LUMIX G digital interchangeable lens assortment
  • The versatile lens can be used in a variety of situations to bring subjects up close and when shooting portraiture with unsharp backgrounds
Panasomic LUMIX G VARIO 14-140mm / F3.5-5.6 ASPH. / POWER O.I.S. (side view)

Panasomic LUMIX G VARIO 14-140mm / F3.5-5.6 ASPH. / POWER O.I.S. (side view)

PRESS RELEASE

PANASONIC CANADA INTRODUCES THE
LUMIX G VARIO 14-140mm /F3.5-5.6 ASPH. / POWER O.I.S.

New Compact and High Zoom Digital Interchangeable Lens Added to Line-up

MISSISSAUGA, ON (April 26, 2013) – Panasonic Canada Inc. today unveiled a new standard zoom lens, the LUMIX G VARIO 14-140mm / F3.5-5.6 ASPH. / POWER O.I.S. (H-FS14140), as a new member of LUMIX G digital interchangeable lens line-up. Complying with the Micro Four Thirds System standard, the new lens offers a wide and long zoom range of 14-140mm (35mm camera equivalent: 28-280mm) to suit a large variety of shooting situations, with a compact and lightweight profile. This versatile lens can be used in a variety of situations to bring subjects up close and when shooting portraiture with beautifully blurred backgrounds.

Comprised of 14 elements in 12 groups, the lens system features three aspherical lenses and two ED (Extra-low Dispersion) lenses to achieve dramatic downsizing, despite its powerful 10x optical zoom, while minimizing distortion and chromatic aberration.

The POWER O.I.S. (Optical Image Stabilizer) effectively compensates to shoot super clear shots even in low-light situations such as at nighttime or indoors.


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Panasonic Canada Announces HX-A100 Wearable Camcorder: Point-of-View Active Lifestyle Camera + Wi-Fi Functions

Tue April 30, 2013

Panasonic HX-A100 Wearable Camcorder

Panasonic HX-A100 Wearable Camcorder


The HX-A100 wearable camera makes it possible to shoot and share images from the user’s vantage point for special events, sporting activities and everyday situations:

  • The compact and lightweight design is comfortable to wear and is totally hands-free
    • Small and lightweight: Lens: 30 g / Unit: 117 g

    • Waterproof (up to 1.5 m)

    • Dustproof

  • Use the Wi-Fi function to broadcast your footage or view on a smart device when recording in Full HD
    • Built in Wi-Fi
      • Real time broadcasting with Full HD recording

      • Easily share via SNS (Social networking sites)

    • Still picture recording: 2.8 Mpx

    • Included software: HD Writer WE 1.0*1

*1 For Windows OS only.

This video presents “A100 Wearable HD Camcorder from Panasonic”:

  • The HX-A100 Wearable Full HD Camcorder is designed to easily capture and share videos of your everyday active life from your point-of-view

PRESS RELEASE

PANASONIC INTRODUCES A NEW WEARABLE
FULL HD CAMCORDER
HX-A100: Point-of-View Active Lifestyle Camera

MISSISSAUGA, ON (April 25, 2013) – Panasonic is pleased to announce the HX-A100 Wearable Camcorder, designed to let users easily capture and share images of everyday life, including sports and events.

The compact, lightweight design of the A100 makes it comfortable to wear. By setting the camera on the included ear hook, users can enjoy the convenience of hands-free shooting without a helmet. A Multi-mount option is also available for mounting the camera to a helmet or backpack. The camcorder’s waterproof design enables even greater shooting freedom in situations where it might get wet.

Another feature of the camera is its built-in Wi-Fi functions, which allows users to broadcast live video with simultaneous Full-HD recording. It also makes it easy to upload recorded images to a social networking service using a smartphone or tablet.

The A100 achieves excellent image quality and its compact size and lightweight design make it the perfect tool to capture images on-the-go. Featuring a host of image-enhancing technologies, including a bright F2.5 lens, a BSI Sensor, and Advanced Image Processing LSI, this wearable camera captures clear, low-noise images in both bright and dim lighting situations. It also minimizes shooting mistakes, with an Image Stabilizer to suppress blurring, and a Level Shot function to automatically correct tilted images.


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Press Releases

Panasonic Canada Announces New LUMIX DMC-LF1 (LF1) Compact Camera with 7.1x Optical Zoom + Wi-Fi® Connectivity + NFC

Mon April 29, 2013

Panasonic Canada Inc. is proud to announce a new pocket-sized digital compact camera, the LUMIX DMC-LF1:

  • As part of the new LF series – a sister line of the world-renowned LX series, which has been long acclaimed by photo enthusiasts for its high picture quality and creative ability
  • Incorporates a 0.2-inch 200K-dot practical EVF (Electronic Viewfinder) and a large 3-inch 920K-dot Intelligent LCD, ensuring crystal clear subject viewing in both shooting and image playback
  • A F2.0 LEICA DC VARIO-SUMMICRON lens and 1/1.7-inch high sensitivity MOS Sensor are integrated into a sleek, stylish profile
Panasonic LUMIX DMC-LF1 (LF1)

Panasonic LUMIX DMC-LF1 (LF1)

LUMIX DMC-LF1: THE SUPERIOR CAMERA CHOICE FOR CHALLENGING SHOOTING CONDITIONS

Featuring a built-in EVF and a F2.0 LEICA DC VARIO-SUMMICRON Lens with 7.1x Optical Zoom

Mississauga, ON (April 26, 2013) – Panasonic Canada Inc. is proud to announce a new pocket-sized digital compact camera, the LUMIX DMC-LF1 (LF1), part of the new LF series – a sister line of the world-renowned LX series, which has been long acclaimed by photo enthusiasts for its high picture quality and creative ability. The LF1 incorporates a 0.2-inch 200K-dot practical EVF and a large 3-inch 920K-dot Intelligent LCD, ensuring crystal clear subject viewing in both shooting and image playback. A F2.0 LEICA DC VARIO-SUMMICRON lens and 1/1.7-inch high sensitivity MOS Sensor are integrated into a sleek, stylish profile. The F2.0 fast LEICA DC VARIO-SUMMICRON lens boasts excellent performance and achieves 7.1x high optical zoom (35mm camera equivalent: 28-200mm) making this camera even more versatile. The 1/1.7-inch high sensitivity MOS Sensor and high performance Venus Engine achieve clear image recording even at high sensitivity, taking advantage of the rich amount of light.

With Wi-Fi® connectivity with NFC (Near Field Communication) technology, the LF1 features “Touch & Share” allowing users to connect the camera to their smartphone/tablet anywhere with one touch to share an image easily right on the spot. It is also possible to use a smartphone/tablet as a multi-capable remote shutter with a monitor. With the new Instant Transfer function, photos are automatically sent to the smartphone/tablet right after shooting. Additionally, both photo and video can be archived to the registered digital device such as a PC automatically via the wireless access point (router) at home.

For step-up users who pursue higher expressive performance, the LF1 comes equipped with a variety of manual functionalities. Newly integrated Control Ring and Composition Guide help the user experience advanced photography with ease. A variety of special effects that add fun to the shooting experience are also integrated into the LF1 – Creative Panorama, Creative Control and Creative Retouch, featuring a total of up to 15 attractive filter effects1.


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Press Releases

Panasonic Canada Announces New DMC-GF6 (GF6): Wi-Fi® / NFC Smartphone Linked Social Media Compact Camera

Mon April 29, 2013

Panasonic DMC-GF6 with the Wi-Fi® connectivity featuring NFC (Near Field Communication) technology

Panasonic DMC-GF6 with the Wi-Fi® connectivity featuring NFC (Near Field Communication) technology

This video presents “Panasonic Imaging Products Wi-Fi Functions Introduction”:

Panasonic Canada Inc. is proud to introduce the DMC-GF6, a new Digital Single Lens Mirrorless Camera which is the most compact of the LUMIX G family:

  • The new 16-megapixel Live MOS Sensor achieves both high-resolution and high sensitivity image and video recording
  • The Venus Engine was also newly developed for the GF6 to attain both high-performance signal processing and noise reduction, achieving a maximum ISO 25,600 (Extended) making the most of the new sensor
Panasonic DMC-GF6 (GF6)

Panasonic DMC-GF6 (GF6)

PRESS RELEASE

LUMIX DMC-GF6 Wi-Fi® / NFC SMARTPHONE LINKED SOCIAL MEDIA CAMERA… UNWIRE YOUR CREATIVITY

Featuring 19 In-camera Creative Effects and Creative HD Video Capture
Share Your Images Using the Panasonic Image App with your Favorite Social Media Tool

MISSISSAUGA, ON (April 25, 2013) –  Inc. is proud to introduce the DMC-GF6 (GF6), a new Digital Single Lens Mirrorless Camera which is the most compact of the LUMIX G family. The new 16-megapixel Live MOS Sensor achieves both high-resolution and high sensitivity image and video recording. The Venus Engine was also newly developed for the GF6 to attain both high-performance signal processing and noise reduction, achieving a maximum ISO 25,600 (Extended) making the most of the new sensor.

The GF6 is more than an interchangeable lens camera…it’s a creative magic box full of features including the new Self Shot, Creative Panorama, and Stop Motion Animation, in addition to the popular Creative Control mode that boasts 19 fascinating filter effects. Stop Motion Animation delivers unique stop motion video while the Clear Retouch function gives you the power to erase unwanted parts of a picture after shooting. Both of these functions occur automatically right in the camera

The GF6 boasts high-speed, high precision Light Speed AF (auto focus) including practical full-time AF, and tracking AF is available for video recording. The newly integrated Low Light AF enables accurate focusing on the subject even in low-light situations. It is ready to shoot in only 0.5 seconds after start-up, saving the end-user from missing a shooting opportunity.

The GF6 might just be the smartphone’s next BFF. With Wi-Fi® connectivity featuring NFC (Near Field Communication) technology, users can connect the camera to their smartphone/tablet anywhere with one-touch, which makes sharing images much easier. It is also possible to use a smartphone/tablet as a multi-capable remote shutter with a monitor. With the Instant Transfer function, photos are automatically sent to the smartphone/tablet immediately after shooting. In addition, both images and video can be archived to the user’s registered digital equipment, such as a PC, automatically via the wireless access point (router) at home.


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Press Releases

Panasonic Canada Announces New Digital Single Lens Mirrorless LUMIX DMC-G6 (G6) with Wi-Fi® Connectivity with NFC

Mon April 29, 2013

Panasonic LUMIX DMC-G6 (G6)

Panasonic LUMIX DMC-G6 (G6)

Panasonic Canada Inc. is proud to announce the new Digital Single Lens Mirrorless LUMIX DMC-G6:

  • Captures high quality photos and Full HD videos
    • Simultaneous Photo and HD Video Capture

  • With Wi-Fi® connectivity with NFC (Near Field Communication) technology, you can connect the camera to your smartphone/tablet anywhere with one-touch, which makes sharing images much easier
    • Control it and Share Photos Using Your Smartphone with NFC Wi-Fi ”Bump” to Connect Technology

NEWS RELEASE

PANASONIC CANADA INTRODUCES THE LUMIX DMC-G6
The New Generation of Digital Single Lens Mirrorless Cameras for Photo and Video

MISSISSAUGA, ON (April 26, 2013) – Panasonic Canada Inc. is proud to announce the new Digital Single Lens Mirrorless LUMIX DMC-G6 (G6) that captures high quality photos and Full HD videos. With Wi-Fi® connectivity with NFC (Near Field Communication) technology, users can connect the camera to their smartphone/tablet anywhere with one-touch, which makes sharing images much easier. It is also possible to use a smartphone/tablet as a multi-capable remote shutter with a monitor. With the Instant Transfer function, photos are automatically sent to the smartphone/tablet immediately after shooting. In addition, both photo and video can be archived to a registered device such as a PC automatically via the wireless access point (router) at home.

The LUMIX G6 is not just an interchangeable lens camera but an advanced digital photographic tool full of wide-ranging features for producing attractive artwork in the camera. It incorporates Creative Panorama, Time Lapse Shot, Stop Motion Animation and Clear Retouch in addition to the popular Creative Control mode with a total of 19 fascinating filter effects. The Stop Motion Animation allows for unique stop-motion video and the Clear Retouch function enables the user to erase the unwanted portion of a picture after shooting. Both operations can be completed with ease using the camera. The G6 features a Digital Live MOS Sensor that achieves high-resolution and high sensitivity image recording. The new Venus Engine attains high-performance signal processing with an advanced noise reduction system. Combined with the high performance sensor, the G6 minimizes noise and even achieves shooting at a maximum ISO 25,600 (Extended) high sensitivity image recording.

The LUMIX G6 boasts quick response featuring high burst speed shooting at 7 fps (frames per second) at full resolution. The G6 is ready to shoot only 0.5 seconds after start-up, never letting you miss a shooting opportunity.


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Press Releases

Free AC3 ZoneController with Purchase of a PocketWizard MiniTT1 & a FlexTT5 in USA Between Apr.19 and Jul.31, 2013

Sat April 27, 2013

pocketwizard-buy-a-mini-tt1-and-flex-tt5-get-free

Here is a limited-time offer to help photographers improve the quality of their off-camera flash pictures for the upcoming wedding season:

  • Purchase one new MiniTT1 and one new FlexTT5 OR two new FlexTT5′s for Canon or Nikon in the United States of America between April 19, 2013 to July 31, 2013 and receive a FREE AC3 ZoneController by mail
    • Purchases must be made and delivered in the USA from an authorized PocketWizard dealer

This video presents  “Cliff Mautner — MiniTT1 & FlexTT5 for Nikon”:

  • “With over 29 years of experience, Cliff Mautner has been recognized as one of the top wedding photographers in the world
  • He’s perhaps best known for his ability to create quality images in some of the most difficult lighting conditions encountered”
  • Cliff Mautner demonstrated PocketWizard MiniTT1 and FlexTT5 as well as PocketWizard AC3 ZoneController

NEWS RELEASE

MAC Group Announces Free PocketWizard® AC3 Promotion to Celebrate Wedding Season

Photographers who purchase one new PocketWizard MiniTT1 and a FlexTT5 in the USA between April 19 and July 31, 2013 will receive a free AC3 ZoneController

White Plains, NY – April 25, 2013 – MAC Group, the US Distributor of PocketWizard radios, the world leader in wireless control and synchronization of cameras, flash lighting and light meters, announces a limited-time offer to help photographers improve the quality of their off-camera flash pictures for the upcoming wedding season.

This new mail-in program, available only in the USA, runs from April 19 through July 31, 2013. It offers a free PocketWizard AC3 ZoneController ($79 value) to photographers who purchase a new PocketWizard MiniTT1 and FlexTT5 or two FlexTT5 radios for either Canon or Nikon camera systems and then complete and send in the special form.

“Wedding photographers capture some of life’s most important moments,” said Phil Bradon, PocketWizard’s USA Marketing Manager at MAC Group. “Capturing the perfect, romantic image is the goal and that’s why today’s top photographers go a step beyond the ordinary by removing the speedlights from their cameras and taking control of the off-camera flash, automatically or manually, with PocketWizard radios. This year’s wedding-season promotion not only makes it more affordable for photographers to move up to PocketWizard radios, but also to say ‘I do’ to off-camera flash.”


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Press Releases

Panasonic LUMIX DMC-XS1(XS1) is Now Available in 10 Special Designs: Slimmest, Stylish Digital Compact Camera

Fri April 26, 2013

Panasonic LUMIX XS1: Super Slim Creative Pocketable Camera Available in This Special Design -  Model number: DMC-XS1PZW10

Panasonic LUMIX XS1: Super Slim Creative Pocketable Camera Available in This Special Design – Model number: DMC-XS1PZW10

Panasonic LUMIX XS1: Super Slim Creative Pocketable Camera Available in This Special Design - Model Number DMC-XS1PZW13

Panasonic LUMIX XS1: Super Slim Creative Pocketable Camera Available in This Special Design – Model Number DMC-XS1PZW13

Panasonic LUMIX XS1: Super Slim Creative Pocketable Camera Available in This Special Design -  Model number: DMC-XS1PZW05

Panasonic LUMIX XS1: Super Slim Creative Pocketable Camera Available in This Special Design – Model number: DMC-XS1PZW05

Panasonic LUMIX XS1: Super Slim Creative Pocketable Camera Available in This Special Design -  Model number: DMC-XS1PZW09

Panasonic LUMIX XS1: Super Slim Creative Pocketable Camera Available in This Special Design – Model number: DMC-XS1PZW09

Panasonic LUMIX XS1: Super Slim Creative Pocketable Camera Available in This Special Design -   Model number: DMC-XS1PZW04

Panasonic LUMIX XS1: Super Slim Creative Pocketable Camera Available in This Special Design – Model number: DMC-XS1PZW04

Panasonic LUMIX XS1: Super Slim Creative Pocketable Camera Available in This Special Design - Model number: DMC-XS1PZK16

Panasonic LUMIX XS1: Super Slim Creative Pocketable Camera Available in This Special Design – Model number: DMC-XS1PZK16

Panasonic LUMIX XS1: Super Slim Creative Pocketable Camera Available in This Special Design -  Model number: DMC-XS1PZK15

Panasonic LUMIX XS1: Super Slim Creative Pocketable Camera Available in This Special Design – Model number: DMC-XS1PZK15

Panasonic LUMIX XS1: Super Slim Creative Pocketable Camera Available in This Special Design -  Model number: DMC-XS1PZK14

Panasonic LUMIX XS1: Super Slim Creative Pocketable Camera Available in This Special Design – Model number: DMC-XS1PZK14

Panasonic LUMIX XS1: Super Slim Creative Pocketable Camera Available in This Special Design -  Model number: DMC-XS1PZK09

Panasonic LUMIX XS1: Super Slim Creative Pocketable Camera Available in This Special Design – Model number: DMC-XS1PZK09

Panasonic LUMIX XS1: Super Slim Creative Pocketable Camera Available in This Special Design -  Model number: DMC-XS1PZK05

Panasonic LUMIX XS1: Super Slim Creative Pocketable Camera Available in This Special Design – Model number: DMC-XS1PZK05

Panasonic’s new digital compact camera, the LUMIX DMC-XS1, is now available in 10 special designs:

The LUMIX DMC-XS1 is Panasonic’s slimmest body yet, and combines high picture quality, video recording and a host of creative options:

  • Compact and slim camera in custom designs
  • 5X wide angle optically stabilized zoom
  • Create “amazing photos” with 13 in-camera creative effects
  • HD video capture

This video presents “Panasonic Lumix DMC-XS1 – Trailer”:

  • The XS1 is:
    • small enough to slip inside your pocket

    • “the perfect accessory for anyone taking regular pictures on the go”

Panasonic DMC-XS1 Compact and Slim Pocket-Able Camera: The World’s Slimmest Body (*For a digital camera with optical 5x retractable zoom lens and Optical Image Stabilizer as of January 7, 2013.)

Panasonic DMC-XS1 Compact and Slim Pocket-Able Camera: The World’s Slimmest Body (*For a digital camera with optical 5x retractable zoom lens and Optical Image Stabilizer as of January 7, 2013.)

NEWS RELEASE

Panasonic’s Slimmest, Stylish Digital Compact Camera
LUMIX DMC-XS1 is Now Available in 10 Special Designs

SECAUCUS, NJ (April 25, 2013) – Panasonic is pleased to introduce 10 new exclusive designs for the sleek LUMIX DMC-XS1 (XS1). This digital camera combines high picture quality and a host of creative options in Panasonic’s slimmest body yet to make photography more artistic and fun.

Each extraordinary design pattern dresses the LUMIX XS1 even more stylishly for trend-conscious consumers, making them an ideal choice for a unique gift for families or friends. The new design patterns are based on the following six concepts:


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Contests, Press Releases

Nikon Canada is the Official Camera Partner for Scotiabank CONTACT Photography Festival May 2013

Thu April 25, 2013

Nikon's image: 2013 CONTACT Photo Album

Nikon’s image: 2013 CONTACT Photo Album

This video presents “Nikon Behind the Scenes at CONTACT”:

  • A behind-the-scenes look at what it takes to recreate a historical photo
  • This time-lapse video showcases the setup of a public installation in the Distillery Historic District in Toronto, Ontario, Canada

Nikon Canada is pleased to announce its partnership with Scotiabank CONTACT Photography Festival for the third year in a row:

  • CONTACT is an annual event for the entire month of May that features more than 1,500 Canadian and international artists and photographers exhibiting at more than 175 venues across the Greater Toronto Area
  • Offering an extensive range of FREE exhibitions, public installations, films, lectures, and workshops, this premier cultural event attracts an audience of more than 1.8 million people

This year, Nikon Canada’s involvement with the Toronto-based festival has made possible three main events:

  1. Nikon Lecture Series – featuring world-class authorities in the photographic arts who will share their worldly experiences

  2. Field of Vision Photo Contest – encouraging submissions from photographers of all skill levels to submit photos based on weekly assignments for a chance to win prizes

    • Contest opens on May 1, 2013

    • Each weekly Field of Vision Photo Contest* winner will receive a Nikon COOLPIX P330 and a $50 gift certificate from Vistek

    • One grand prize winner will be selected by public community voting on the website – http://www.contactfestivalnikon.ca/contact-contest.html – (from June 7 to 14, 2013), and will receive a CONTACT Limited Edition Print (valued at $1,000)

      • The winning photo will also be featured on the www.contactfestivalnikon.ca website, on the Nikon Canada Facebook and Twitter pages, and on the CONTACT website and Facebook page

  3. Nikon Scholarships 2013 — awarded to three Canadian photography students to attend the Magnum Photos Workshop in Toronto from May 13-17, 2013 (please note: deadline for submissions is April 26, 2013)

Nikon Canada Supports Artists as Official Camera Partner for Premier Photography Event

Scotiabank CONTACT Photography Festival offers Nikon Lecture Series, photo contest, student scholarships, free exhibitions and workshops

Mississauga, ON, April 25, 2013 – Nikon Canada is proud to announce its partnership with Scotiabank CONTACT Photography Festival for the third year in a row. Its involvement with the Toronto-based festival has made possible three main events: Nikon Lecture Series, featuring world-class authorities in the photographic arts who will share their worldly experiences, expertise, techniques, and the tips and tricks they’ve learned throughout their careers; Field of Vision photo contest, encouraging submissions from photographers of all skill levels to submit photos based on weekly assignments for a chance to win prizes; and Nikon Scholarships, awarded to three Canadian photography students to attend the Magnum Photos Workshop in Toronto from May 13-17, 2013.

“CONTACT 2013 is a marquee event in Canada’s arts and photography community, and Nikon Canada’s involvement demonstrates the company’s ongoing support of local, Canadian and international artists in their passion for photography,” said Gregory Flasch, National Advertising and Communications Manager at Nikon Canada. “This year’s theme focuses on the ‘Field of Vision,’ which establishes photography as an amplification of the sense of sight and the camera as a tool to extend vision and perception. The works presented in this year’s festival demonstrate this notion, and we hope it will inspire beginner and professional photographers to continue to broaden their horizons, share their perspectives and communicate their knowledge of themselves and the world around us through visual arts.”


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Press Releases

Panasonic Announces LF1

Wed April 24, 2013

Panasonic LUMIX DMC-LF1(LF1)

Panasonic LUMIX DMC-LF1(LF1)

Panasonic has announced a new digital pocketable compact camera, the LUMIX DMC-LF1 (LF1), which is part of the new LF series — a sister line of the world-renowned LX series, which have been long acclaimed by photo enthusiasts for its high picture quality and creative ability. The LF1 features 1/1.7-inch, 12.1-megapixel High Sensitivity MOS Sensor, a built in EVF and the F2.0 fast LEICA DC VARIO-SUMMICRON lens achieves 7.1x high optical zoom.

PRESS RELEASE

LUMIX DMC-LF1 The Superior Camera Choice for Challenging Shooting Conditions

Featuring a built-in EVF and a F2.0 LEICA DC VARIO-SUMMICRON Lens with 7.1x Optical Zoom

SECAUCUS, NJ (April 24, 2013) – Panasonic is proud to announce a new digital pocketable compact camera LUMIX DMC-LF1(LF1), part of the new LF series – a sister line of the world-renowned LX series which have been long acclaimed by photo enthusiasts for its high picture quality and creative ability. The new LF1 incorporates a 0.2-inch 200K-dotpractical EVF, the LF1 features 3-inch large 920K-dot Intelligent LCD, assuring highly visibility in both shooting and image playback. An F2.0 LEICA DC VARIO-SUMMICRON lens and 1/1.7-inch large High Sensitivity MOS Sensor are integrated into a sleek, stylish profile. The F2.0 fast LEICA DC VARIO-SUMMICRON lens boasts excellent performance and achieves 7.1x high optical zoom (35mm camera equivalent: 28-200mm) making this camera even more versatile. The 1/1.7-inch large High Sensitivity MOS Sensor and the high performance Venus Engine achieves clear image recording even at high sensitivity, taking advantage of the rich amount of light.

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