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Press Releases

“Eyes Wide Open! 100 Years of Leica Photography”: The Anniversary Exhibition in The Fotografie Forum Frankfurt 13 March – 31 May, 2015

Thu February 19, 2015

This video presents LFI insight: Eyes Wide Open! 100 Years of Leica Photography.

  • The video is in German with English subtitles.

Fotografie Forum Frankfurt

Presents

Exhibition

Eyes Wide Open! 100 Years of Leica Photography

March 13 – May 31, 2015

Fotografie Forum Frankfurt
Braubachstrasse 30–32, 60311 Frankfurt am Main, 2nd and 3rd floor
Google Maps

Admission
6 Euro: general.
3 Euro: reduced for students, apprentices, unemployed persons, severely handicapped persons.
FREE admission for children aged under 12, FFF members, members of Musée de l’Elysée, Lausanne and members of foam – Fotografiemuseum, Amsterdam.

Oskar Barnack invents the Ur-Leica. "The construction of the first, fully functional prototype of a revolutionary new still picture camera for 35 mm perforated film was completed by Oskar Barnack in March 1914. The camera had a full metal body, a collapsible lens and a focal plane shutter, which, at the time, had no overlapping curtains. A cap, fixed to the lens by a screw, was swung across the lens when winding on the film to prevent light getting in. The Ur-Leica was the first camera to feature coupled film winding and shutter cocking – thus preventing double exposures."

Oskar Barnack invents the Ur-Leica. “The construction of the first, fully functional prototype of a revolutionary new still picture camera for 35 mm perforated film was completed by Oskar Barnack in March 1914. The camera had a full metal body, a collapsible lens and a focal plane shutter, which, at the time, had no overlapping curtains. A cap, fixed to the lens by a screw, was swung across the lens when winding on the film to prevent light getting in. The Ur-Leica was the first camera to feature coupled film winding and shutter cocking – thus preventing double exposures.”

In March 1914, Oskar Barnack, who worked as an industrial designer at Ernst Leitz in Wetzlar, completed the first functional model of a small-format camera for 35mm cinema film. The introduction of the camera, which was delayed until 1925 due to the war, marked a paradigm shift in photography. The exhibition curated by Hans-Michael Koetzle illuminates various aspects of recent small-format photography, from journalistic strategies to documentary approaches and free artistic positions.

Fotografie Forum Frankfurt
http://www.fffrankfurt.org/e_programm.html

The refined and improved version of Barnack’s camera went into serial production under the name of Leica (Leitz Camera) and was presented to the public in March 1925, at the Leipzig Spring Fair. It was fitted with a non-interchangeable, Leitz Anastigmat 50 mm f/3.5 lens designed by Max Berek in a collapsible mount. Soon afterwards, the lens was given the name Elmax (Ernst Leitz, Max Berek). In the same year, Berek employed a new glass type in his design for the Elmar 50 mm f/3.5 – a lens that was to become as world famous as the Leica itself.'

Leica (Leitz Camera): “The Leica I is presented to the public. The refined and improved version of Barnack’s camera went into serial production under the name of Leica (Leitz Camera) and was presented to the public in March 1925, at the Leipzig Spring Fair. It was fitted with a non-interchangeable, Leitz Anastigmat 50 mm f/3.5 lens designed by Max Berek in a collapsible mount. Soon afterwards, the lens was given the name Elmax (Ernst Leitz, Max Berek). In the same year, Berek employed a new glass type in his design for the Elmar 50 mm f/3.5 – a lens that was to become as world famous as the Leica itself.’

PRESS RELEASE

18/02/2015

EYES WIDE OPEN! 100 YEARS OF LEICA PHOTOGRAPHY

The anniversary exhibition is the guest of the Fotografie Forum Frankfurt from March 2015

Photo: Christer Strömholm. Nana, Place Blanche, Paris 1961, © Christer Strömholm/Strömholm Estate, 2014

Photo: Christer Strömholm. Nana, Place Blanche, Paris 1961, © Christer Strömholm/Strömholm Estate, 2014

Eyes wide open! 100 years of Leica photography – that is the name of the anniversary exhibition celebrating 100 years of Leica photography that will be on view in the Fotografie Forum Frankfurt from 13 March to 31 May 2015. The anniversary exhibition is dedicated to the radical changes and visual revolution in the world of photography that were triggered by the appearance of the technically innovative, compact, light and extremely mobile ‘Leica’ (‘Leitz Camera’). The exhibition spotlights various aspects of 35 mm photography from its beginnings to the present day – from journalistic strategies and documentary approaches to examples of freestyle artistic imagery. The exhibition will be showing more than 200 photographs together with documentary material, camera models and publications from the company archives at Leica Camera AG.
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Press Releases

Canon Will Be an Official Tokyo 2020 Olympic and Paralympic Games Gold Partner in The Category of Still Cameras and Desktop Reprographic Hardware

Wed February 18, 2015

This video presents Tokyo Japan 2020 Olympics City Share the Pulse.

Canon Professional Services (CPS): Image by Canon

Canon Professional Services (CPS): Image by Canon

PRESS RELEASE

Canon to sponsor the Tokyo 2020 Olympic and Paralympic Games
as an official Tokyo 2020 Gold Partner (Still Cameras and Desktop Reprographic Hardware)

TOKYO, February 18, 2015—Canon Inc. and Canon Marketing Japan Inc. announced today that the Company will support the Games of the XXXII Olympiad and the Tokyo 2020 Paralympic Games (Tokyo 2020) as a Tokyo 2020 Gold Partner in the category of Still Cameras and Desktop Reprographic Hardware which include desktop printers.

Canon has entered an agreement with the Tokyo 2020 Organising Committee, making the Company a Tokyo 2020 Gold Partner. In this capacity, Canon will contribute to the delivery of the Games of the XXXII Olympiad and the Tokyo 2020 Paralympic Games, which will be held in 2020 in Tokyo, and in addition, will provide support to the Japanese national Olympic and Paralympic teams competing from 2016 to 2020.

Tokyo 2020 Gold Partners are positioned as the highest tier of the Tokyo 2020 domestic Sponsorship Programme. As a sponsor of Tokyo 2020, Canon products and services in the still cameras and desktop reprographic hardware categories, which include desktop printers, will be designated as Official Products of the Games.

Canon will provide behind-the-scenes support to members of the press covering the Games, including camera and lens maintenance services and product loans. Drawing from the Company’s experience and know-how cultivated to date, Canon will improve on-site media support for cameras during Tokyo 2020, including on-site camera service and support centers to assist the numerous journalists and sports photographers from various countries and regions across the world.
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Press Releases

Canon UK Showcases Cinema EOS Range at Broadcast Video Expo 2015 With Hands-on Live Shoot in London: 24 -26 Feb.2015

Sat February 14, 2015

Canon EOS C100 Mark II

Canon EOS C100 Mark II

The following video presents Introducing the Canon Cinema EOS C100 Mark II.

Peter Yabsley from Canon Europe’s Professional Imaging team talks through the latest edition to our Cinema EOS range – the C100 Mark II

PRESS RELEASE

Canon to showcase Cinema EOS range at BVE 2015 with hands-on live shoot

United Kingdom, Republic of Ireland, 13 February 2015 – Canon will be showcasing its industry leading Cinema EOS range at BVE 2015 (Stand G12), giving visitors the chance of a hands-on demonstration in a live shooting set up.

Following a highly successful demonstration at BVE 2014, Canon will once again be recreating a live shooting environment allowing visitors to experience the company’s iconic Cinema EOS range, including the C100 MKII and C500 camera models.
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Press Releases

Panasonic Starts Shipping & Sales of Industry’s Largest Glass-molded Aspheric Lens-75 mm in Diameter: Improves Performance of Interchangeable Lenses for Cameras & Projectors

Fri February 13, 2015

Panasonic Glass-molded Aspheric Lenses: Image extracted from video below.

Panasonic Glass-molded Aspheric Lenses: Image extracted from video below.

The following video presents Panasonic LUMIX Lens Technology “Great Lens Makes Great Cameras -Quality & Production”:

Panasonic believes that photo quality depends mainly on the lens. The production system of Panasonic Yamagata Plant enables high quality lens mass production with the state-of-the-art technologies, the skills of master craftsmen, and stringent quality control with no compromising. Watch it and feel the spirit of LUMIX.

PRESS RELEASE

Feb 13, 2015

Panasonic Ships Samples of Industry’s Largest Glass-molded Aspheric Lens

Panasonic develops the industry’s largest*1 glass-molded aspheric lens measuring 75 mm in diameter. It helps to improve the performance of interchangeable lenses for cameras and projectors.

Osaka, Japan – Panasonic Corporation today announced that it has developed the industry’s largest*1 glass-molded aspheric lens measuring 75 mm in diameter that can be used for interchangeable lenses for cameras and projectors whose size and resolution have been increasingly reduced and enhanced, respectively. The shipping of samples of this large-diameter aspheric lens will start from February 13, 2015. We will also commence with external sales of these lenses.

*1: In the category of glass-molded aspheric lenses. As of February13, 2015, according Panasonic’s data

Interchangeable lenses for cameras and projectors are required to be small with a high resolution, in addition to conforming to the trend of having a large diameter and wide angle. There have been growing needs for large-diameter aspheric lenses that help reduce the number of parts involved.We have developed the industry’s largest*1 glass-molded aspheric lens/mirror with a diameter of 75 mm by taking full advantage of our engineering capabilities and production expertise that have been refined through development and production of LUMIX digital cameras and other products. We have also established mass production technology for preventing cloudiness and cracks and for maintaining shape precision in the process of molding large-diameter lenses. This lens enables a reduction in the number of parts by about 25% compared with comparable conventional products.

These lens have the following features.
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Press Releases

Panasonic Won iF Design Awards 2015 for LUMIX Cameras DMC-LX100, DMC-GM5, Digital 4K Camcorder HC-X1000, 4K Camera Recorder VARICAM 35, Camera Recorder AJ-PX270 & Other Products

Thu February 12, 2015

PRESS RELEASE

Panasonic Won 22 iF Design Awards for 2015 – The Highest Number Yet

Feb 12, 2015

[Global]
[Europe & CIS]

Hannover, Germany – Panasonic received a total of 22 iF design awards at the 2015 event hosted by iF International Forum Design in Hannover, Germany. A digital single lens mirrorless camera, Space Player(R), wiring device, eneloop batteries, and rechargers were among the winning products. This year, 4,783 products were entered from 53 countries. The 22 awards presented to Panasonic mark the highest number of awards that the company has ever received from the awards event. Panasonic’s designs were highly regarded by the jurors, which consisted of professionals from various countries who conducted stringent examinations.

if-design-awards-for-2015

22 Awarded Products


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Press Releases

Micro Four Thirds System Standard Group Now Includes DJI(SZ DJI Technology CO., Ltd.), JCD(GuangZhou) Optical Co.,Ltd., and FLOVEL CO.,LTD.

Wed February 11, 2015

PRESS RELEASE

Feb. 10, 2015

DJI(SZ DJI Technology CO., Ltd.),
JCD(GuangZhou) Optical Co.,Ltd., FLOVEL CO.,LTD. join the Micro Four Thirds System Standard Group

Olympus Imaging Corp. and Panasonic Corporation jointly announced the Micro Four Thirds System standard in 2008 and have since been working together to promote the standard. Now we are pleased to announce that three more companies have recently declared their support for the standard and will be introducing products compliant with the Micro Four Thirds System standard.

DJI(SZ DJI Technology CO., Ltd.), the leading company in the drone (multi-copter), JCD(GuangZhou) Optical Co.,,Ltd., a Chinese based optical company designing and producing the optics with the Japanese quality, FLOVEL CO.,LTD., a Japanese company designing the cutting-edge optical equipment, join the Micro Four Thirds System standard group.

With the addition of exciting new products from these companies, the Micro Four Thirds lineup will become much more diverse, further increasing the potential of this advanced digital imaging system.

As the company responsible for initiating both the Four Thirds System and Micro Four Thirds System standards, Olympus Imaging Corp. will continue to develop and enhance the product line-up for both standards to meet the diverse needs of our customers.
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Press Releases

Gentec International is The Exclusive Canadian Distributor of Marumi Filters for Digital Photography as of April 1, 2015

Wed February 11, 2015

Gentec International just announced an exclusive agreement with Marumi Optical Co. Ltd. for the distribution of their digital filters in the Canadian market as of April 1st, 2015.

As digital photography continues to innovate, Marumi remains dedicated to creating superior lens filters for the new generation of sophisticated digital cameras.

Gentec will carry a wide range of Marumi optical products designed for digital photography including the new Fit & Slim Multi-coated filters, MC Lens Protector, MC UV and Circular Polarizers.

FIT + SLIM Series

MC Lens Protect
Protects Lens from dust and scratches.

Marumi FIT + SLIM Series: MC Lens Protect

Marumi FIT + SLIM Series: MC Lens Protect

Key Features:

  • Multi-coated glass – 8 layer anti-reflection coating reduces surface reflections
  • Optical characteristics – reflection rate less than 0.8%
  • Ultra-thin frame design – thin filter frame design eliminates vignetting concerns – Aluminum frame total thickness 5.4mm
  • Satin filter frame finish – matte coating minimizes reflections
  • Lightweight approx. 11g (58mm)
  • Eco-friendly made of lead free materials.
  • New Packaging Design – Slim design for optimal storage.
  • Lens Cap and Hood acceptable–lens cap and hood can be attached to filter.
  • Available in sizes 49, 52, 55, 58, 62, 67, 77, 82mm
  • Made in Japan

FIT + SLIM Series

UV Cut + Lens Protect
Cuts UV rays and protects lens.

Marumi FIT + SLIM Series: UV Cut + Lens Protect

Marumi FIT + SLIM Series: UV Cut + Lens Protect

Key Features:

  • Cut (L390) – sharply filters out ultraviolet rays of wavelenght at 390nm and under realizing photos that are close to the images seen by human eyes and enables clear depictions of distant views
  • Optical characteristics – reflection rate less than 0.8%
  • Multi-coated glass – 8 layer anti-reflection coating reduces surface reflections
  • Ultra-thin frame design – thin filter frame design eliminates vignetting concerns – Aluminum frame total thickness 5.4mm
  • Satin filter frame finish – matte coating minimizes reflections
  • New Packaging Design – Slim design for optimal storage
  • Lightweight approx. 11g (58mm)
  • Eco-friendly made of lead free materials.
  • Lens cap and hood can be attached to filter.
  • Available in sizes 49, 52, 55, 58, 62, 67, 77, 82mm
  • Made in Japan

FIT + SLIM Series

Circular Polarizer
Increases colour saturation and reduces reflections.

Marumi FIT + SLIM Series: Circular Polarizer

Marumi FIT + SLIM Series: Circular Polarizer

Key Features:

  • Increases colour saturation
  • Reduces reflection off water, snow and other reflective surfaces
  • Optical Characteristics – transmission rate Max. 60.5% (Avg. 30.3%)
  • Aluminum frame total thickness 7.0mm
  • Eco-friendly made of lead free materials
  • New Packaging Design – Slim design for optimal storage
  • Lightweight approx. 21g (58mm)
  • Available in sizes 49, 52, 55, 58, 62, 67, 77, 82mm
  • Made in Japan

Marumi products are expected to be available from Gentec in April 2015. Exact pricing will be announced closer to that time.

PRESS RELEASE

Gentec International announces exclusive Canadian distribution of Marumi filters

Toronto, ON, February 10, 2015 – Gentec International is pleased to announce an exclusive agreement with Marumi Optical Co. Ltd. for the distribution of their digital filters in the Canadian market as of April 1st, 2015.

“We are excited to work with Gentec International as our distributor for Marumi optical products in Canada,” stated Mr. Kyoji Tamai – General Manager – International Sales Dept., Marumi Optical Co., Ltd. “Gentec has a proven track record as the largest distributor of photo accessories in Canada and we know Marumi optical products will have great success in the marketplace with Gentec’s support and infrastructure.”
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Press Releases

Nikon Canada: New COOLPIX Cameras Have Wi-Fi with NFC Connectivity: P610 Has 60x Zoom, GPS & POI + L840 Has 38x Zoom + S9900 Has GPS & POI + S7000 Has 18 Scene Modes

Tue February 10, 2015

Nikon Canada announced four cameras joining the COOLPIX lineup: the P610, L840, S9900 and S7000.

The COOLPIX P610 reaches awe-inspiring distances:

COOLPIX P610, red

COOLPIX P610, red

  • 16-megapixel CMOS sensor and a high performance Autofocus (AF) system
  • 60x optical zoom NIKKOR ED glass lens with 120x Dynamic Fine Zoom
  • Full HD video
  • Ideal for shooting sports from afar with 7 frames per second shooting
  • 3-inch Vari-angle LCD
  • Built-in GPS and Points of Interest (POI) for geo-tagging photos
  • Built-in Wi-Fi and Near Field Communication (NFC) for easy sharing

The COOLPIX L840 demonstrates the power of NIKKOR optics:

COOLPIX L840, red

COOLPIX L840, red

  • 38x optical zoom NIKKOR ED glass lens with the ability to reach 76x with Dynamic Fine Zoom.
  • Built-in Wi-Fi with NFC connectivity for easy sharing.
  • Uses AA batteries.
  • Full HD video.

The COOLPIX S9900 is a super-sleek long zoom camera ideal for traveling:

COOLPIX S9900

COOLPIX S9900

  • 16-megapixel sensor.
  • 30x optical zoom lens with up to 60x Dynamic Fine Zoom.
  • Built-in GPS and Point of Interest (POI) technology that records the longitude and latitude of where any image was captured.
  • Built-in Wi-Fi and NFC for easy sharing.
  • 3-inch Vari-angle, high-resolution 921k LCD.

The COOLPIX S7000 is the world’s lightest ultra-compact camera:

COOLPIX S7000

COOLPIX S7000

  • 16-megapixel CMOS sensor.
  • Full HD video recording with stereo sound.
  • 20x optical zoom NIKKOR ED glass lens with 40x Dynamic Fine Zoom.
  • Built-in Wi-Fi and NFC connectivity.
  • Target-finding AF system.
  • 18 scene modes.

PRESS RELEASE

Nikon’s latest COOLPIX cameras deliver incredible performance and powerful zoom lenses to take creativity and sharing to new heights and distances

 From selfie-friendly to incredible zoom, the new COOLPIX P610, L840, S9900 and 7000 help to unleash creativity, even from a distance

Mississauga, ON, February 9, 2015Today, Nikon Canada announced the addition of four new zoom COOLPIX cameras to its compact camera lineup. To capture incredible photos and Full HD videos, these COOLPIX offerings incorporate the latest Nikon imaging technology with trusted NIKKOR optics with super-long zoom lenses and superior performance. With super zoom capabilities of 60x and 38x respectively, the new P610 and L840 let users enhance and explore their creativity even from afar.

COOLPIX P610, black

COOLPIX P610, black

COOLPIX L840, red

COOLPIX L840, red

For those looking for even smaller and more stylish compact zoom cameras that can fit comfortably in most pockets, the new COOLPIX S9900 and S7000 sport an array of powerful features packed into slim and compact bodies, including impressive 16-megapixel CMOS sensors and Full HD video capabilities. The P610, L840, S9900 and S7000 offer the experience of Nikon Snapbridge, whereby users seamlessly shoot and share stunning photos from the camera to a compatible smartphone or tablet via built-in Wi-Fi®1 and Near Field Communication (NFC2) technology.
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Press Releases

Nikon Canada: New Budget-friendly Compact COOLPIX Cameras: S3700 Has Wi-Fi & NFC + L32 Offers 720p HD Video & 15 Scene Modes

Tue February 10, 2015

Nikon Canada announced the release of two affordable ultra-compact cameras, the COOLPIX S3700 and COOLPIX L32.

This silent video presents Nikon COOLPIX Spring 2015: How to transfer images by NFC.

  • Share files and memories in an instant with the new COOLPIX S3700.
  • Learn how to transfer images from your camera to any smart device with a single tap using Near Field Communication (NFC).

The COOLPIX S3700 captures photos and HD videos with ease:

COOLPIX S3700, blue

COOLPIX S3700, blue

  • 20.1-megapixel CCD sensor.
  • 8x optical zoom with Lens-Shift Vibration Reduction technology and 16x Dynamic Fine Zoom.
  • 720p HD video.
  • Built-in Wi-Fi and Near Field Communication (NFC) for easy sharing.
  • Subject Tracking to keep fast-moving action in focus.

 The COOLPIX L32 is slim and intuitive:

COOLPIX L32, red

COOLPIX L32, red

  • 20.1-megapixel sensor
  • 5x optical zoom
  • 720p HD video
  • 15 scene modes
  • Uses AA batteries

PRESS RELEASE

Capturing stunning images made simple with Nikon’s budget-friendly COOLPIX S3700 and L32 compact digital cameras

Nikon’s newest ultra-compact and stylish cameras are ready to capture everyday memories with ease

Mississauga, ON, February 9, 2015 – Today, Nikon Canada announced two new budget-friendly COOLPIX cameras, the S3700 and L32.These ultra-compact and stylish offerings make it fun to capture stunning images and HD video with ease. From birthday parties to beach days, these new cameras are a welcome addition to any family, and are ready to use at a moment’s notice. In addition to a powerful 8x optical zoom, the 20.1-megapixel S3700 offers the experience of Nikon Snapbridge, whereby users seamlessly shoot and share stunning photos from the camera to a compatible smartphone or tablet via built-in Wi-Fi®1 and Near Field Communication technology (NFC2).

COOLPIX S3700, black

COOLPIX S3700, black

“When life moves fast, users want an easy-to-use camera that can keep pace and capture memories though vivid images and videos at a moment’s notice,” said Amanda Mohammed, Communications and Nikon Professional Services Manager at Nikon Canada. “Nikon’s new COOLPIX S3700 and L32 are a great value, as they are affordable yet powerful compact camera options that offer tremendous image quality and performance in the palm of your hand.”

COOLPIX L32, red

COOLPIX L32, red

A Camera You Can Count On, Wherever Life Leads

COOLPIX S3700, blue

COOLPIX S3700, blue

The COOLPIX S3700 is the ideal ultra-compact camera, helping users capture amazing photos and HD videos with ease. With built-in Wi-Fi1 and NFC2 connectivity, the S3700 makes it simple to seamlessly share images with friends and family. Whether photographing an up-close shot of a beautiful garden, or a school play from far away, the 8x optical zoom with Lens-Shift Vibration Reduction (VR) technology, 16x Dynamic Fine Zoom* and 20.1-megapixel CCD sensor will help to ensure sharp, detailed images. For photographing fast-moving kids and pets, the S3700 features Subject Tracking to track the subject, keeping it in focus for high quality photos. Users can also capture 720p HD video, or use fun photo effects and Glamour Retouch modes to tap into their creativity to make fun and flattering images that are ready to share.
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Press Releases

Nikon Canada: New Rugged COOLPIX AW130 and Family-friendly COOLPIX S33: Durable Compact Cameras for Life’s Adventures

Tue February 10, 2015

Nikon Canada announced the release of two waterproof, shockproof and freezeproof cameras, the COOLPIX AW130 and family-friendly COOLPIX S33.

The COOLPIX AW130 captures stunning photos and videos of life’s extreme adventures:

COOLPIX AW130, yellow

COOLPIX AW130, yellow

  • 16-megapixel CMOS sensor with Full HD 1080p
  • Waterproof to 100ft / 30m
  • Shockproof to 7ft / 2.1m
  • Freezeproof to 14F / -10C
  • Built-in WiFi and Near Field Communication (NFC) for easy sharing
  • Built-in GPS, Maps and Points of Interest (POI) technology, which allow the user to record the longitude and latitude of where images were captured

The easy-to-use COOLPIX S33 is rugged enough for almost any family outing:

COOLPIX S33, blue

COOLPIX S33, blue

  • 13.2-megapixel CMOS sensor with Full HD 1080p
  • Waterproof to 33ft / 10m
  • Shockproof to 5ft / 1.5m
  • Freezeproof to 14F / -10C
  • 16 creative styles and effects options

The following video presents Nikon COOLPIX AW130: Product Tour:

Let the world be your playground with the new AW130. Relive your adventures with this waterproof, shockproof, dust and cold-resistant camera and record every adrenaline pumping moment with the 16-megapixel backside illumination CMOS sensor and Full HD video capabilities. Share your epic escapades with your family and friends instantly with the built-in Wi-Fi® and NFC.

PRESS RELEASE

Waterproof, shockproof and freezeproof, Nikon’s new rugged COOLPIX AW130 and family-friendly COOLPIX S33 combine durability with impressive imaging prowess

Whether capturing adventures in extreme conditions or just the backyard, Nikon’s newest COOLPIX cameras are compact, tough and ready

Mississauga, ON, February 9, 2015 – Today, Nikon Canada introduced the COOLPIX AW130 and COOLPIX S33, two durable compact cameras capable of capturing incredible images and Full HD videos, even under extreme conditions. Both of Nikon’s new COOLPIX additions are waterproof, shockproof and freezeproof and ready for nearly any adventure, whether it’s an epic ski trip or just a backyard pool party. The AW130 is designed to handle adverse conditions with ease while offering a feature set, including GPS. Additionally, the COOLPIX AW130 offers the experience of Nikon Snapbridge, whereby users seamlessly shoot and share stunning photos from the camera to a compatible smartphone or tablet via built-in Wi-Fi®1 and Near Field Communication technology (NFC2). The COOLPIX S33 combines worry-free durability with an easy-to-use interface that helps every member of the family capture incredible images and HD video.

COOLPIX AW130, orange

COOLPIX AW130, orange

“When life moves fast, consumers need a camera that can keep up and capture images in even the toughest conditions,” said Amanda Mohammed, Communications and Nikon Professional Services Manager at Nikon Canada. “While the COOLPIX AW130 offers incredible durability and adventure-friendly features needed in even the most extreme conditions, the COOLPIX S33 is a great camera for every member of the active outdoor family.”

COOLPIX S33, white

COOLPIX S33, white

Durable Cameras Ready for Life’s Adventures
Featuring a 16-megapixel CMOS sensor, the COOLPIX AW130 is ideal for capturing stunning images and Full HD 1080p video of life’s extreme adventures. Whether snorkeling, rock climbing or skiing, the waterproof (100ft / 30 m), shockproof (7ft / 2.1 m) and freezeproof (14F / -10C) camera is ready to handle all that Mother Nature throws at it. With built-in Wi-Fi1 and NFC2, users can experience quick and easy sharing of photos and videos by wirelessly connecting their camera to a compatible smartphone or tablet, even in remote locations. Adventurous photographers can even use their smartphone to remotely trigger the camera when connected. The COOLPIX AW130 also features a 3-inch, 921k-dot OLED display along with updated ergonomics and a new design. Furthermore, for easy operation in nearly any situation, Action Control lets users easily adjust camera settings with just the flick of a wrist. The COOLPIX AW130 keeps you on track with built-in GPS, Maps and POI technology, which allow the user to record the longitude and latitude of where any image was captured. An electronic compass is also included. Additional features include a 5x optical zoom NIKKOR ED glass lens (24mm-120mm f/2.8 max aperture) and 10x Dynamic Fine Zoom* to help to get users closer to the action.
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Press Releases

Nikon Canada: New D810A The DSLR Camera for Astrophotography and Other Scientific Applications

Tue February 10, 2015

Nikon Canada announced the D810A, a DSLR built specifically for stargazing and scientific applications.

The D810A is designed for deep sky photography of stars and constellations:

  • 36.3-megapixel CMOS sensor and EXPEED 4 image processing engine capture images with low noise and stellar dynamic range.
  • Building upon the D810’s excellent low-light capabilities, the ISO range has been optimized from 200 to 12,800 (Hi-2 51,200).
  • Maximum sharpness is achieved with the vibration-reducing Electronic Front Curtain Shutter Mode, which lets the front electronic curtain act as a shutter when in live view or composing through the optical viewfinder in mirror-up mode.
  • Capture the brilliant hues of diffuse nebulae and constellations with an infrared (IR) cut filter optimized to allow transmission of the hydrogen alpha spectral line, resulting in four times greater sensitivity to the 656nm wavelength.

PRESS RELEASE

Stellar resolution: The Nikon D810A captures the cosmos in epic detail

 The D810A provides new features specifically for astrophotography

Mississauga, ON, February 9, 2015 – Today, Nikon Canada announced the new D810A, a DSLR optimized for astrophotography and other scientific applications.

By modifying the infrared cut filter for the hydrogen alpha wavelength, the D810A gives photographers the ability to capture the diffuse nebulae in the night sky and to create colourful, breathtaking celestial images. It shares its architecture with the powerful and professional high-resolution Nikon D810 HD-SLR and includes other new features designed uniquely to help capture the cosmos, letting users achieve sharp and vibrant images of the universe.

“The Nikon D810A is engineered exclusively to meet the unique demands of professional and hobbyist astrophotographers,” said Amanda Mohammed, Communications and Nikon Professional Services Manager at Nikon Canada. “The camera’s distinctive feature set and powerful imaging capabilities make it an appealing option for those who are ready to discover the fantastic cosmic features that are hidden among the stars.”

I AM Star Struck: DSLR Optimized for Astrophotography
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Press Releases

Nikon: New, Powerful Zoom Compact Cameras: COOLPIX P610, L840, S9900, S7000 and S6900

Tue February 10, 2015

The following video presents Nikon COOLPIX S6900: the Compact Camera That Does it All:

This Full HD video is recorded exclusively with the Nikon COOLPIX S6900, a truly multi-tasking compact camera that makes it easy to capture picture-perfect moments on the go. Snap amazing selfies with the vari-angle monitor and front shutter control, or shoot hands-free with a built-in camera stand. When you’re done, all your best shots can be shared on the spot with built-in NFC and Wi-Fi®!

PRESS RELEASE

February 9, 2015

Nikon’s Latest COOLPIX Cameras Deliver Incredible Performance and Powerful Zoom Lenses to Take Creativity to New Heights and Distances

From Selfie Friendly to Incredible Zoom, the New COOLPIX P610, L840, S9900, S7000 and S6900 Help to Unleash Creativity, Even from a Distance

MELVILLE, NY – Today, Nikon Inc. announced the addition of new zoom COOLPIX cameras to its compact camera lineup. To capture incredible photos and Full HD videos, these COOLPIX offerings incorporate the latest Nikon imaging technology with trusted NIKKOR optics with super-long zoom lenses and superior performance. With super zoom capabilities of 60x and 38x respectively, the new COOLPIX P610 and COOLPIX L840 provide users with the opportunity to enhance and explore their creativity even from afar.

For those looking for even smaller and more stylish compact zoom cameras that can fit comfortably in most pockets, the new COOLPIX S9900 and S7000 sport an array of powerful features incorporated into slim and compact bodies, including impressive 16-megapixel CMOS sensors and Full HD video capabilities. The COOLPIX S6900 is also the first COOLPIX offering an intuitively designed Vari-angle LCD and kickstand, perfect for self-portraits. The P610, L840, S9900, S7000 and S6900 offer the experience of Nikon Snapbridge, whereby users seamlessly shoot and share stunning photos from the camera to a compatible smartphone or tablet via built in Wi-Fi®(1) and Near Field Communication (NFC(2)) technology.

“For the photographer looking for a powerful compact zoom camera, Nikon’s newest COOLPIX cameras provide a variety of options designed to fit the creativity and needs of users,” said Masahiro Horie, Director of Marketing and Planning, Nikon Inc. “The new COOLPIX P610, L840, S9900, S7000 and S6900 offer a wide range of zoom capabilities combined with trusted Nikon imaging technologies that deliver stunning results and incredible performance, whether near or far.”

Getting Closer to Every Detail: The COOLPIX P610 and COOLPIX L840

Nikon COOLPIX P610, red

Nikon COOLPIX P610, red

Nikon COOLPIX P610, black

Nikon COOLPIX P610, black

COOLPIX P610: Incorporating Nikon’s legendary NIKKOR optics, the COOLPIX P610 boasts a remarkable 60x optical zoom NIKKOR ED glass lens and 120x Dynamic Fine Zoom* capable of reaching awe-inspiring distances. Ready to shoot amazing wide-angle shots or sports from afar, this powerful super-zoom camera combines a 16-megapixel CMOS sensor and a high performance Autofocus (AF) system to help capture detailed images and sharp Full HD video. The camera features both a built-in electronic viewfinder and a 3-inch Vari-angle LCD, both boasting 921k dot resolution display to help users easily compose the perfect image from any angle. Users can shoot above a crowd at a concert or get low to capture breathtaking video from a different perspective. For those looking to inspire and enhance their creativity even further, the P610 sports user-friendly and fun features like filter effects, special effects, picture controls and a macro mode. Additionally, users can shoot Full HD video with stereo audio recording or create a stunning time-lapse video using the camera’s new Time Lapse feature. The new COOLPIX P610 is the ideal long zoom option for photographing sports from afar in stunning clarity, thanks to 7 frames per second shooting (full resolution) and  5-stop** Dual Detect Optical VR image stabilization which helps minimize the effects of camera shake.

Nikon COOLPIX P610, red

Nikon COOLPIX P610, red

The COOLPIX P610 also features built-in GPS and Points of Interest (POI), allowing users to geo-tag shots and view where they were taken on a map, making this the ideal companion for the next weekend getaway or family retreat. This super-zoom camera also allows users to quickly and easily send photos to a compatible smartphone or tablet using the P610’s built-in Wi-Fi®(1) and NFC(2) connectivity.

Nikon COOLPIX L840, black, with 38x optical zoom NIKKOR ED glass lens

Nikon COOLPIX L840, black, with 38x optical zoom NIKKOR ED glass lens

Nikon COOLPIX L840, red, with 38x optical zoom NIKKOR ED glass lens.

Nikon COOLPIX L840, red, with 38x optical zoom NIKKOR ED glass lens.

COOLPIX L840: The new COOLPIX L840 demonstrates the capabilities of NIKKOR optics with an amazing 38x optical zoom NIKKOR ED glass lens with the ability to reach 76x with Dynamic Fine Zoom*, allowing users to get even closer to their subject. The camera features built-in Wi-Fi®(1) with NFC(2) connectivity for easy sharing, while being conveniently powered by AA batteries. Thanks to lens-shift VR Technology which helps minimize blur caused by camera shake, users have the ability to capture subjects at lengthy distances in sharp detail, while a high-resolution tilting 3-inch 921K-dot LCD display allows users to frame their subjects with ease. Additionally, the COOLPIX L840 features an intuitive menu system and a dedicated video record button, making capturing pictures and Full HD video effortless.
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