Perhaps the most famous camera marketing quote ever published was “Just press the shutter and we will do the rest” or some variation to that effect. Well, it won’t be the case anymore since Kodak has decided to stop producing digital cameras, pocket video cameras and digital picture frames. They will lay off all workers involved in those departments and license the “Kodak” name to one or more third parties who are interested to sell digital cameras, etc. with the kodak brand on them. Kodak will continue to be active in some photographic markets, including desktop inkjet printers and retail-based photo kiosks. The image sensor business was sold a couple of months ago.

PRESS RELEASE

Kodak Focuses Consumer Business On More Profitable Growth Opportunities

Plans to phase out dedicated capture devices business

ROCHESTER, N.Y., February 09 — Eastman Kodak Company (the “Company”) (OTB: EKDKQ.PK) announced today that, as a result of its ongoing strategic review process and commitment to drive sustainable profitability through its most valuable business lines, it plans to phase out its dedicated capture devices business – comprising digital cameras, pocket video cameras and digital picture frames – in the first half of 2012. Kodak will instead expand its current brand licensing program, and seek licensees in these categories. Following this decision, Kodak’s Consumer Business will include online and retail-based photo printing, as well as desktop inkjet printing.

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Olympus OM-D E-M5

CLASSIC OM DESIGN REVIVED INTO A NEW STATE OF THE ART DIGITAL CAMERA – THE BEGINNING OF THE NEW: OLYMPUS OM-D E-M5

The Olympus E-M5 Unites an Intuitive Built-In Electronic Viewfinder with the World’s First*1 5-Axis Image Stabilization and World’s Fastest*2 Autofocusing System inside a Powerfully Portable and Rugged Dustproof and Splashproof Body

CENTER VALLEY, Pa., February 7, 2012, 9:00pm – Today Olympus builds upon the 40-year legacy of the OM SLR film camera series and marks the beginning of the new digital imaging era with the launch of the Olympus E-M5, the first of the new Olympus OM-D (OM Digital) Series of Micro Four Thirds™ products. Designed to meet the needs of advanced photographers, the Olympus E-M5 is packed with a built-in electronic viewfinder, superior image technology, blazing fast speed and total creative control in a classic, rugged body ready for sand, sun, sleet or snow.

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Olympus TOUGH TG-820

NEW OLYMPUS TG-820 iHS IS TOUGHER ON THE OUTSIDE AND SMARTER ON THE INSIDE FOR INCREDIBLE IMAGE QUALITY ANYWHERE

iHS Technology Brings Intelligence, High-Sensitivity and High-Speed Performance to Active Families and Adrenaline Junkies Alike So They Can Focus on Fun

CENTER VALLEY, Pa., February 7, 2012 – The Olympus digital camera line-up for spring features a next-generation Olympus TOUGH compact that sets a new benchmark for Waterproof, Shockproof, Freezeproof, Crushproof and Dustproof performance. Combining proven durability with superb image quality courtesy of the new iHS (Intelligent, High-Sensitivity and High-Speed) family of technologies, the Olympus Tough TG-820 iHS has both brains and brawn. iHS harnesses the power of a new 12-megapixel BSI (Back-Side Illuminated) CMOS sensor and the TruePic VI image processor (originally developed for DSLR cameras) to dramatically improve low-light performance, speed up camera response time, enhance scene and subject recognition and double zoom magnification without losing image quality.

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Olympus SZ-31MR

NEW OLYMPUS SZ-31MR iHS DIGITAL CAMERA GETS YOU SO CLOSE TO THE ACTION, YOU CAN ALMOST TOUCH IT

iHS Technology, High-Resolution Touch LCD, and 24x Zoom Extends the Power and Performance of the Olympus Long Zoom Line

CENTER VALLEY, Pa., February 7, 2012 – The Olympus SZ-31MR iHS camera packs incredible power and performance into a single, compact and lightweight body thanks to new enhancements to the popular Long Zoom line. Like its predecessor, the SZ-31MR iHS incorporates revolutionary Multi-Recording functionality that simultaneously captures 1080p HD Video and 16-Megapixel still images without missing a frame. But the innovative Olympus SZ-31MR iHS goes further by combining an outstanding 24x Wide-Angle Optical Zoom Lens (25-600 mm zoom equivalent in 35-mm format) with a new touch panel LCD and powerful new iHS (Intelligent, High-Sensitivity and High-Speed) technologies that capture excellent images and videos in the most challenging backlit and low light conditions.

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PENTAX Optio WG-2

PENTAX Optio WG-2 and PENTAX Optio WG-2 GPS

Adventure proof digital compact cameras, offering underwater shooting to a depth of 12 meters and a new image sensor for much-improved, high-sensitivity images and movie clips

Mississauga, ON – February 7, 2012

PENTAX RICOH IMAGING CANADA INC. is pleased to announce the introduction of the PENTAX Optio WG-2 and Optio WG-2 GPS digital compact cameras. Featuring waterproof, dustproof and shock-resistant construction, these rugged, adventure proof models offer improved image quality in high-sensitivity shooting and Full HD movie recording capability.

Equipped with the latest back-illuminated CMOS image sensor and a state-of-the-art imaging engine, the Optio WG-2 and Optio WG-2 GPS perform superbly in high-sensitivity shooting, such as when shooting at night or in poorly illuminated indoor sports arenas, delivering much clearer, sharper images with minimized noise than previous models. With approximately 16.0 effective megapixels, they also offer high-resolution Full HD movie recording (1920 x 1080 pixels). Coupled with a new wide, high-resolution LCD monitor, assuring effortless viewing of captured images even in bright sunlight, and outstanding underwater shooting capability to a depth of 12 meters, the Optio WG-2 and Optio WG-2 GPS perform well, even under demanding outdoor conditions, and can capture a wide range of subjects and scenes in beautiful, high-quality images and movies.

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Nikon D800

Key features:

• 36.3 MP FX-format CMOS sensor
• Enhanced Multi-Cam 3500-FX AF autofocus system
• New 91,000-pixel 3D Colour Matrix Metering III
• Advanced Scene Recognition System
• Enhanced 51-point AF system
• Full HD (1080p) video
• Video features including full manual control, uncompressed HDMI output, low-light video capability

Additionally, Nikon Canada is releasing the Nikon D800E, a supplementary model for professionals requiring even higher resolution and more extreme versatility.

PRESS RELEASE

Expectations Surpassed: The 36.3 Megapixel Nikon D800 is the Multimedia HD-SLR that Shatters Conventional Resolution Barriers for Maximum Fidelity

The new Nikon D800 offers unrivalled resolution and features designed for a variety of demanding professional photographic and multimedia disciplines, videographers and filmmakers

Mississauga, ON, February 6, 2012 – Today, Nikon Canada announced the highly anticipated D800 HD-SLR, engineered to provide extreme resolution, astounding image quality and valuable video features optimized for professional still and multimedia photographers and videographers. The Nikon D800 offers an unmatched balance of accuracy, functionality and image quality. It incorporates innovative technology such as a high resolution 36.3 megapixel FX-format CMOS sensor, a 91,000-pixel RGB Matrix Metering System, an Advanced Scene Recognition System and many other intuitive features designed to create the preeminent device for the most demanding photo and video applications.

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Canon PowerShot SX260 HS

New PowerShot Lineup Enables Photographers To Stay Connected While Capturing Legendary Canon Image Quality

Highlighted Features include Wi-Fi, Powerful Optical Zoom and Ruggedness

LAKE SUCCESS, N.Y., February 7, 2012 – Canon U.S.A., Inc., a leader in digital imaging solutions, today announced the addition of four PowerShot digital cameras: the ELPH 530 HS, ELPH 320 HS, SX260 HS, and D20. Photographers no longer have to sacrifice image quality for the ability to instantly share images and videos with the use of the PowerShot ELPH 530 HS and ELPH 320 HS Wi-Fi enabled cameras. The PowerShot SX260 HS camera puts Canon’s amazing optical reach into a pocket sized camera, with a 20x optical zoom (25mm to 500mm) letting you pull subjects in close. Designed for the adventurous photographer looking to take spectacular photos, the rugged PowerShot D20 camera is ideally suited for the backpacker, snowboarder or tropical-traveler.

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Canon PowerShot A4000 IS

Capture Life’s Unexpected Moments In Superb Image Quality With Canon U.S.A.’s New, Easy To Use And Re-Designed PowerShot A-series Cameras

LAKE SUCCESS, N.Y., February 7, 2011 – Canon U.S.A., Inc., a leader in digital imaging solutions, today announced six PowerShot A-series digital cameras with improved operability that produce outstanding images and feature a high-quality, stylish re-design in a variety of fashionable colors. Canon’s PowerShot A-series models have been instrumental for entry-level users in learning the joys of photography and these new models continue this tradition with features such as 16-megapixel sensor, 720p HD video capture and a 28mm wide-angle lens to capture images of large groups at a family function or of a child on the playground.

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