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Articles
Articles

Olympus UK: Photographers Who Decide at The Photography Show 2015 to Ditch Their Oversized DSLR Can Claim a Spa Voucher

Sun March 22, 2015

The following video presents DSLR Users in Need:

As part of an Olympus UK Corporate Social Responsibility drive, the company is seeking to tackle Post DSLR Syndrome head on. As a result of extensive research, Olympus has discovered that this common ailment, experienced by customers as they transition from bulky DSLRs to Olympus’ neater Micro Four Thirds system – OM-D & PEN, is treatable with the help of specialist medical devices and targeted therapies.

Visit http://bit.ly/DSLR-Users-In-Need for more information.
#DSLRusersINneed



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Articles

The World of FUJIFILM Film Simulation – Episode 2: CLASSIC CHROME

Fri March 20, 2015

Image courtesy Fujifilm

Image courtesy Fujifilm

Classic Chrome. Fujifilm has published Episode 2 – “CLASSIC CHROME” in their series of “episodes” on their unique Film Simulation modes. This particular film simulation has apparently gained popularity among street and documentary photographers who often shoot in monochrome.

The basic idea behind “CLASSIC CHROME” is to provide a film simulation in color that can be used how monochrome is used. Tonality is key, with saturation minimized to the limit.

Unlike previous Film Simulation modes, Fujifilm’s CLASSIC CHROME was released in August 2014 apparently after frequent requests, particularly from photojournalists, for a mode with more muted tones. CLASSIC CHROME therefore does not reproduce an existing Fujifilm film but instead aims to reproduce the ambience found in documentary-style photographs and magazines. Follow the link to read more about the development of CLASSIC CHROME. CLASSIC CHROME was phased into models starting with the X30.

Here’s episode 2 (“CLASSIC CHROME”) of the “The World of Film Simulation”:

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Articles

New Sigma 150-600mm F5-6.3 DG OS HSM Contemporary: Lightweight, Compact, Portable Hyper-telephoto Zoom Lens to Capture Distant Subjects: Canadian Pricing & Availability

Thu March 19, 2015

Sigma 150-600mm F5-6.3 DG OS HSM Contemporary

Sigma 150-600mm F5-6.3 DG OS HSM Contemporary

150-600mm F5-6.3 DG OS HSM | C
Categories: OS Telephoto
Class: Contemporary contemporary-lens-logo
Typical Photography: Travel, Nature & Wildlife, Sports & Action

  • First hyper-telephoto zoom from the Contemporary line
  • Lightweight and compact in construction for higher usability
  • Water and oil repellent coating on front glass element makes maintenance of the lens surface easier
  • Dust proof and splash proof mount
  • Filter Size: 95mm
Sigma 150-600mm F5-6.3 DG OS HSM Contemporary

Sigma 150-600mm F5-6.3 DG OS HSM Contemporary

Sigma is organizing its interchangeable lenses into three product lines: Contemporary, Art, and Sports.

Combining quality optics with compactness, the Contemporary line helps photographers get the shot while maintaining lightweight construction.

Sigma 150-600mm F5-6.3 DG OS HSM Contemporary: Official sample image

Sigma 150-600mm F5-6.3 DG OS HSM Contemporary: Official sample image

This lens is designed to capture distant subjects.

Sigma 150-600mm F5-6.3 DG OS HSM Contemporary: Official sample image

Sigma 150-600mm F5-6.3 DG OS HSM Contemporary: Official sample image

This is an update to the previous blog, Gentec Announces Availability of the Sigma 150-600mm F5-6.3 DG OS HSM Contemporary Lens in Canada.

  • This new lens features a more compact design, allowing for lighter weight and better usability when shooting handheld for long periods of time.
  • Gentec International just announced that the Sigma 150-600mm F5-6.3 DG OS HSM | Contemporary lens has a suggested retail price of $1,349.95 in Canada and will be available for Sigma and Canon mounts in April 2015, with a Nikon version to follow in June.
  • Canadian Warranty: Like all Sigma lenses, this lens is backed by a comprehensive seven-year Canadian warranty.


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Articles

You’re invited: Olympus ‘The Magic of Mirrorless’ Seminar & Loans of Test Drive Kits in Melrose, MA, USA March 21, 2015

Wed March 18, 2015

Olympus OM-D E-M5 Mark II, silver

Olympus OM-D E-M5 Mark II, silver

Olympus: The Magic of Mirrorless event

Olympus: The Magic of Mirrorless event

Olympus: The Magic of Mirrorless

Test Drive On Your Time

FREE Seminar
and
Loans of Test Drive Kits

Hunt’s Photo and Video, Melrose, MA
March 21, 2015 from 10:00 AM to 11:30 AM (EDT)

Hunt’s Photo and Video
100 Main Street
Melrose, Massachusetts 02176-6104 USA

Toll Free Phone: (800) 221-1830
Local Phone: (781)662-8822

Please Click Here to Register

Olympus ‘The Magic of Mirrorless’ event includes these highlights:
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Articles

Panasonic Mirrorless Camera Week March 23-28, 2015 California: Daily Prizes, Mirrorless Camera Walk at No Charge, Try Out Gear & Learn from the Pros

Sun March 15, 2015

Panasonic Mirrorless Camera Week

FREE Panasonic’s Mirrorless Camera Walk with a Pro

Win Prizes Daily

 March 23 – March 28 (Mirrorless Camera Walk), 2015

Paul’s Photo
23845 Hawthorne Blvd.
Torrance, California, USA 90505

Tel: (310) 375-7014
Fax: (310) 373-0053

mark@paulsphoto.com

Try out gear during normal store hours.

Attend a Panasonic event to be entered in the daily raffle and grand prize raffle!

Daily Prizes: 2 in 1 USB battery charger and back-up battery, 32GB SD cards or noise-cancelling headphones.

Left to right: 32GB SD card, 2 in 1 USB battery charger and back-up battery, and noise-cancelling headphone

Left to right: 32GB SD card, 2 in 1 USB battery charger and back-up battery, and noise-cancelling headphone

Panasonic Lumix DMC-GM1, orange

Panasonic Lumix DMC-GM1, orange

Also, win a Grand Prize of a Panasonic Lumix DMC-GM1 Mirrorless camera on March 28!

  • Grand Prize: The orange Panasonic Lumix DMC-GM1 Mirrorless Micro Four Thirds Digital Camera: a highly compact and lightweight digital camera. Try one out!
Panasonic Lumix DMC-GM1, orange

Panasonic Lumix DMC-GM1, orange

This video presents LUMIX GM | DMC-GM1 Promotion Video.

  • The Premium Digital Single Lens Mirrorless (DSLM) Camera in Ultra Compact Size.

Events of the Panasonic Mirrorless Camera Week include:
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Articles

The World of FUJIFILM Film Simulation – Episode 1

Sun March 15, 2015

On their Facebook page, Fujifilm is publishing a series of “episodes” on their unique Film Simulation modes. Interestingly, they want to take us back to the time when photographers used to shoot slide film and had a choice of different films that were designed for a particular type of photography.

For example, if you were shooting portraits, you would choose the Fujichrome ASTIA slide film for softer and more natural skin tones; the colors in a landscape would be more accurately and vividly reproduced using Fujichrome Velvia (“Velvet Media”) slide film:

FUJICHROME ASTIA
Excellent Skin Tone Reproduction: Softest tones and subdued colors among FUJICHROME films, enabling skin tones to be reproduced with smooth and naturally continuous gradation from the highlights to the shadows.

FUJICHROME Velvia
Precise modulation, vivid color reproduction and excellent image quality make this the outstanding film for nature, fashion, products, interiors, and artwork photography.

From reading the article below, it seems like Fujifilm is telling photographers to forget about RAW, but that’s not quite the case. For photographers to shoot only in JPEG Film Simulation modes, their type of photography needs to be the type where the picture waits for the photographer to decide which Film Simulation mode to use, view the results on the monitor, switch to a different Film Simulation mode, review on the monitor, and so on until satisfied. It’s a more relaxed style of shooting where the light is not disappearing, the clouds are not moving off the frame, the flock of birds is not flying away. Where people pose for you and don’t mind that you take your time and reshoot.

Of course, if you shoot RAW+JPEG Film Simulation, you get the best of both worlds. So, why not take up the challenge Fujifilm is throwing your way (if you own a Fujifilm camera) and try out Film Simulation — and discover what pro photographers discovered years ago using slide (reversal) films. You may even find that you do not need to post process that RAW file after all.

Each further episode will explain one of the Film Simulation modes in more detail.

Here’s episode 1 (Introduction) of the “The World of Film Simulation”:
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Articles

Olympus Mirrorless March 14, 2015, California: 2-Day Loaner at No Charge & Live Shoot Demo Day at No Charge

Thu March 12, 2015

Olympus Mirrorless March

FREE 2-Day Loaner Program and
Live Shoot Demo Day

March 14, 2015: 10am-4pm

Paul’s Photo
23845 Hawthorne Blvd.
Torrance, California, USA
90505

Tel: (310) 375-7014
Fax: (310) 373-0053

mark@paulsphoto.com

“Olympus is pulling out all stops.” Come borrow their top of the line cameras for two days for FREE. And stop by their live shoot at Paul’s Photo on March 14 to experiment with over 20 lenses!

Free 2-Day Loaner Program

Olympus OM-D E-M5 Mark II, silver

Olympus OM-D E-M5 Mark II, silver


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Articles, Press Releases

Ricoh’s “Save the Memory Project”: Returning 90,000 Lost Photos from the Great East Japan Earthquake and Tsunami

Tue March 10, 2015

Recovered photos are displayed (Minamisanriku Town) : Image by Ricoh

Recovered photos are displayed (Minamisanriku Town): Image by Ricoh

“Save the Memory Project” is part of Ricoh’s reconstruction support activities after the Great East Japan Earthquake and Tsunami in 2011 with the aim of returning photos lost and damaged in the tsunami to their owners.

Some photos are damaged by bacteria : Image by Ricoh

Some photos are damaged by bacteria : Image by Ricoh

Photo cleaning line: Image by Ricoh

Photo cleaning line: Image by Ricoh

Photos are being dried: Image by Ricoh

Photos are being dried: Image by Ricoh

Save the Memory Factory Natori: Image by Ricoh

Save the Memory Factory Natori: Image by Ricoh

Since Ricoh manufactures digital copiers, cleanly washed and dried photos were scanned using multifunction products (MFPs) – digital copiers – and converted to digital images.

Photos are scanned by Ricoh's multifunction copier: Image by Ricoh

Photos are scanned by Ricoh’s multifunction copier: Image by Ricoh

  • The color image scanner of the digital copiers can read image data at extremely fast speeds, and this made it possible to achieve a high level of operability.
  • Digital copiers can support a maximum image size of A3, so even large photos could be scanned.
  • The network function of the digital copiers was used to easily transfer scanned image data to a personal computer via a local area network.
    = “Scan to Folder” function
  • A function was established to enable a simultaneous printout of the “photo control number (unique ID number)” as the photo was scanned.
    More specifically, PC script (a simple program) was used to issue a control number for the image data that was forwarded to a PC as well as a print instruction.
    (Each original photo was stored with the printout of its control number.)

Many photos lost and damaged in the tsunami are valuable properties irreplaceable memory in lives of people affected by the earthquake. We collected and cleaned more than 400,000 photos. MFPs were used to digitize and store photos on the cloud, so that people can search easily. Searches were carried out on computers at local government photo centers resulting almost 90,000 of these photos have been returned to their owners.

http://www.ricoh.com/csr/savethememory/

Image data before trimming edges: Image by Ricoh

Image data before trimming edges: Image by Ricoh

The data for over 400,000 images is stored by the cloud storage service “quanp” provided by Ricoh. The photo image data was uploaded altogether using quanp file management application software.
*The quanp service has now ended.

ID numbers are printed on labels and packed together with photos: Image by Ricoh

ID numbers are printed on labels and packed together with photos: Image by Ricoh

Photos that had been uploaded to the database were then packaged in cardboard boxes and returned to the Photo Centers at the disaster sites.

People are searching on PC for their photos (Onagawa Town): Image by Ricoh

People are searching on PC for their photos (Onagawa Town): Image by Ricoh

Lost photos are found: Image by Ricoh

Lost photos are found: Image by Ricoh

Web-based photo searching service – savethememory.jp – allowed disaster victims to search for photos at the Photo Center using computers.

Recovered photos are displayed (Watari Town): Image by Ricoh

Recovered photos are displayed (Watari Town): Image by Ricoh

In an ideal world, there would be no need to use this expertise again, in the wake of a similar disaster. In the event that such a disaster does occur however, Ricoh is keen to share its expertise as widely as possible in order to be of assistance. With this concept, procedure of returning photos and notes by staffs involved in the project will be made available to the public on website from March 9. Needless to say, Ricoh is happy if this information is used for other purposes too, not just in the event of a disaster.

NEWS RELEASE

Returning 90,000 lost photos from the 311 earthquake

Sharing the technologies behind the project

TOKYO, March 9, 2015 — Ricoh today announced that it has successfully returned almost 90,000 photos through its “Save the Memory Project”, which it has been carrying out as part of its reconstruction support activities after the Great East Japan Earthquake and Tsunami since August 2011, with the aim of returning photos lost and damaged in the tsunami to their owners.
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Articles

Care of Your Weather-Resistant or Splashproof Camera

Mon March 9, 2015

Olympus OM-D E-M1

What happens when a camera manufacturer announces that their new camera is weather-resistant or splashproof? Well, reviewers and users can’t resist putting that claim to the test. After all, the camera marketing department made that claim so let’s stick that camera under a tap, use it in the rain, roll it in the sand, etc.

The Olympus OM-D E-M1, coupled with an Olympus Weather-Sealed lens, features dustproof, splashproof and even freezeproof capabilities. Its weather-resistant seals and gaskets are supposed to block rain, snow and dust for use in harsh environments. But, as every experienced user will tell you, marketing claims aside, you ignore the User Manual at your risk and you should take some care operating the camera and lenses within their operating limits.

Olympus published a document to address the proper use, care and maintenance of their weather-resistant cameras and weather-sealed lenses.

In a nutshell, you need to ensure that the plastic and rubber flaps on your weather-resistant camera are properly closed. In that document, Olympus names six potential problem areas:
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Articles

You’re Invited: Leica X-Days Include Leica X Camera Workshops & Group Walkabout Sessions in London 28 Feb. & 7 Mar.2015

Mon February 23, 2015

Leica Camera: Leica X-Days

Session 1: Saturday, 28 February 2015 from 11:00 to 13:00 (GMT)

Session 2: Saturday, 7 March 2015 from 11:00 to 13:00 (GMT)

 FREE Admissions

Leica Café Optik
34 Bruton Place
W1J 6NR London
United Kingdom

Registration is Needed

Join Leica Store Mayfair (located at 34 Bruton Place, just off Berkeley Square) on Saturday 28th February or Saturday 7th March, to discover and experience:

  • the current range of X models and the hidden qualities of the X-System,
  • the opportunity to experience your choice of Leica X Camera, including the new Leica X (Typ 113) X Vario and X-E, and
  • the the full Leica photography product portfolio at the Leica Store Mayfair, located at 34 Bruton Place, just off Berkeley Square.

The highlights of this event include the following.
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Articles

Samsung Will Unveil The Next Galaxy Smartphone With New, Advanced Cameras on March 1, 2015: Product Teaser

Mon February 23, 2015

Samsung: The Next Galaxy. Image extracted from video below.

Samsung: The Next Galaxy. Image extracted from video below.

The Evolution of Cameras on Samsung Mobile Phones is depicted in a very interesting infographic at http://global.samsungtomorrow.com/infographic-the-evolution-of-cameras-on-samsung-mobile-phones/.

Here are the more innovative camera features of the 2014 models of the Samsung Galaxy smartphones.

Image extracted from Samsung's infographic, "The Evolution of Cameras on Samsung Mobile Phones"

Image extracted from Samsung’s infographic, “The Evolution of Cameras on Samsung Mobile Phones”

Samsung gives us the following hints and a very intriguing teaser about The Next Galaxy which will be launched on 1 March 2015, in Barcelona, Spain, the day before the Mobile World Congress will officially start:
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Articles

Olympus OM-D E-M5 Mark II Camera Demonstrates 40-Megapixel High-Resolution Shot: Product Video

Fri February 20, 2015

Olympus OM-D E-M5 Mark II: splashproof

Olympus OM-D E-M5 Mark II: splashproof


This is an update to the previous blog, New Olympus OM-D E-M5 Mark II Camera: 5-Axis Image & Video Stabilization, Advanced Video Features, 40MP High Resolution Shot & Wi-Fi .

The following video presents OM-D E-M5 Mark II – 40M High Res Shot:


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