About Us
Welcome to Photoxels! We published our first post on September 2002 so we could share what we were learning about digital cameras. At the very start, we wanted it to be different. There were many other digital camera review and digital photography sites already but we could not find the answers we were looking for. Most of them reveled in being technical with lots of graphs, tables and figures that left us more confused than before. We intuitively knew that you should not evaluate digital cameras by looking at pictures taken in a studio setting — and yet that is what most sites were doing (for the sake of repeatable tests). Real life is different. A camera can give good results in a studio setting with optimal lighting but fail miserably in the field where the light is variable and often low.
So we set out to learn about digital cameras and digital photography — and published what we had learned. Some sites just copy what they read on the Internet, slap some pictures they get from Flickr and there’s an article for you. Though the pictures may look great and the advice may be sound, the writer has no idea how to really take these pictures. It is said that Those who can do, those who can’t teach. We set out to both DO and TEACH. We don’t pretend to be experts but we won’t write a tutorial about something we either do not understand ourselves or cannot do.
Photoxels has now grown to include unbiased reviews, news, and specifications about the latest and best digital cameras; a buyer’s guide; easy-to-understand digital photography tutorials; a brief history of cameras; and a glossary of digital photography terms.
The name PHOTOXELS derives from PHOTOgraphy and digital piXELS.
4 Easy Steps
- Read our QuickFact Sheets about the best digital cameras for a quick tour of what’s available. We add new models as they are introduced so you are always up-to-date.
- Read the best digital camera reviews you can find on the Web. Want a second opinion? By all means! Browse our Reviews Matrix to read other reviews of your favorite digital camera before making your purchase decision.
- If you’ve found our articles interesting and useful, you can help us keep this site going: support us by buying from our sponsors (i.e. those who advertise on this site). Your shopping clicks through a link on our site to our sponsors (by the way, any product, camera and otherwise, qualifies) generate a small referral fee for us (without affecting the price you pay). This is how we pay for all expenses related to this site. Thanks in advance for your support!
- Finally, read our easy-to-understand articles and digital photography tutorials to make the most of your purchase. Unlike many tutorials that strive to be just "technically correct," we focus on being practically useful — in plain language. Many readers write that our tutorials are among the clearest and easiest-to-understand they have ever read, period.
Positioning Statement
The unique proposition behind Photoxels is to help you, our readers, become better photographers: our concise fact sheets and helpful digital camera reviews provide you with the information you need to make an informed purchase decision; our buyer’s guide helps you go through the process of figuring out the best digital camera for you based on your needs and available budget; our sponsors make it easy for you to make a purchase with confidence; and our tutorials help you make the most of your purchase.
Target Audience
Our goal is to help beginner and serious amateur photographers become better informed consumers; equip them to know what they like and which digital camera is right for them so they are not buffeted by doubts and constant need for reassurance about whether they made the right purchase decision; and help them improve in their photography. All the while having fun in the process!
Disclaimers: Our Errors & Making Your Own Decision
Though we try to be very careful about the information we put on this site, errors may creep in and manufacturers may change specifications. Included accessories and available colors vary by country. Please verify with the manufacturer’s site for the latest specifications before making your purchase.
Readers often ask us for digital camera recommendations. We cannot recommend which digital camera is the best one for you because there are too many personal variables to consider. Our digital camera buyer’s guide reflects our thinking on this matter, and our hands-on digital camera reviews clearly identify the relevant strengths and weaknesses of each digital camera. Do not base your purchase decision on our personal opinions alone; by all means, get a second opinion. You are the best person to decide which digital camera is best for you.
[Verify a reseller's reputation at Resellerratings.com]
Support
We cannot keep this site going without your support. You can help us by purchasing from our advertisers and telling your friends about us. We earn a small commision from every purchase you make. You have to surf through the links on our site, and you are not limited to purchasing digital cameras only: CDs, DVDs, books, toys, apparel, even pots and pans — anything on amazon.com, amazon.co.uk, amazon.ca, B&H Photo Video, Adorama, and Shopping.com (and our other advertisers), including the proverbial kitchen sink, is game. Thank you in advance!
There are other ways you can help this site gain more exposure. Tell your friends about us! If you enjoy the tutorials and reviews, and you know a friend who also will, then why don’t you take a minute right now to ensure that he or she also starts enjoying the news, reviews and tutorials this site provides. There is a link at the bottom of this post that will allow you to email, tweet or post to your social network. If you have a web site, tell your readers about us.
Link back to us. You can use any one of the following links in your text: best DSLR cameras, DSLR camera reviews, Photoxels, or the image below:
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Consider advertising with us and/or sponsor a contest. Advertising is handled by Google Adwords.
Or, if you prefer, make a donation through Paypal:
Endorsements
The products that are reviewed on this site are either purchased by us or loaned to us by the manufacturers [usually for 2 weeks], after which the products are returned to the manufacturers. A review is based on an actual production model, is unbiased and a result of actual use and testing of the product during the loan period. Press Releases from the manufacturers are clearly marked as such.
We do not endorse products, i.e. review products for a payment — as in, say positive things about a product instead of writing an unbiased review. But if a manufacturer should allow us to keep a product that we have reviewed, we will disclose this as per the FTC’s revised guidelines of what is considered an endorsement.
[ FTC Guidelines Governing Endorsements and Testimonials ]
Copyrights
All trademarks, service marks, and Copyrights are the property of their respective owners.
All content and image samples on this site are the property of Photoxels, unless otherwise specified.
Visitors may download a copy of an image sample and print it on their personal printer for examination purposes. Other than this explicit usage, content and images may not be reproduced, distributed, used as framed photos or in other paper or digital form without the express written consent of Photoxels.
You may link back to one of our articles and copy a portion of it (no hard and fast rule how many words, but be reasonable: one short paragraph, and certainly not a whole page) or paraphrase it — as long as you clearly link back to the original article in question. You may not link to our site inside a frame on your site or give the impression any of the content on this site originates from your site. All content and images (including screen capture) are copyrighted and may not be used without permission of the editors of Photoxels.
– Updated Jan 14, 2010
Read our Privacy Statement here.
There, we got the obligatory legal stuff out of the way!
But seriously, we hope you enjoy Photoxels. Thank you for visiting and we hope you will join our community.
MyKhanh Wong
Owner & Editor
Feedback from our readers:
Looking for tips on exposure and how to correct blurr when using a long lens in low light. Your site has the most informative, easy-to-read-and-understand articles on ISO, exposure, etc. I was very happy to find your site. Thank You Well done.
– Brian E.
Looking for Digital Cameras and found your article [Fundamentals] extremely useful and full of simple explanations. Please keep up the good work.
– Ashley T.
Understanding and using the histogram on digital camera. I just purchased my first digital 3 weeks ago. Your article (I have read others) has given me the best and quickest understanding of how to use a histogram. Thank you.
– Pierre
Looking for histogram tutorial — this was the first out of several that explained it clearly to a novice. Thanks,
– Mark
Looking for histogram explanation. Thanks. I get it now!!!
– Sue
Just wanted to congratulate you on a terrific web site. I recently purchased a Nikon D100 and found some terminology hard to understand. After reading your tutorials they are becoming easier, you guys explain them so the amateur can understand. I still have a long way to go, years I expect, but now I have your web site it’s much more enjoyable, hopefully I will be taking better photo’s in the not to distant future. Regards
– Cathy T. (Sydney, Australia)
Fantastic article [Low-Light Exposure]. Lot to digest, but you anticipated my questions, clarified concisely and simply enuf for a beginner such as myself- Thanks!!
– Jane
I was looking for reviews on digital cameras and I found exactly what I was looking for! Thank You!
– Bita
I am just starting to look for a digital camera that will capture distant wildlife images better than my current one. I needed to first learn what is the difference in optical & digital zooms. You gave me just what I was looking for on this beginning of my quest. Thanks much!
– Nancy
Thank you! you might have saved a marriage and helped us capture great pictures of our grandkids!!!!!!
– Maria A. P.
Optical zoom cameras vs. digital zoom. Yours is the best site I have come across. I have used a digital camera for the past 4 years, and have learned more from your tutorials in a few hours than during all that time using my camera. I plan to buy a new one with 10x optical zoom. Keep up the good work. I’m a Canadian also.
– Bill F.
Clear aperture explanation. I love you!
– Eli
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